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y BOARD OF GOVERNORS OF THE FEDERAL RESERVE SYSTEM

y&

.J
.5

FOR BMEDIATE RELEASE
January 31, 1956

G.7.U.1

STORE MERCHANDISING DATA ,, 4 ,
< <C

>

Sales 1/

UNITED STATES - DECEMBER 1 9 ^ %

x

-vv
%%YSelected series, based on retail dollar g/raffints „
Amount
r ' Per^cent, change
.'
Decembei from
(In millions of dollars)
r
Year
1955
1954
'J,Month
1
•>c
Le»
ago
ago
Nov*
Nov,
Dec.
I
+ 6
+50
513
546 r 774
P 817

Stocks 1/

pl,138

1,1A5 |rl,067

-20

1,327

+ 7

i

Outstanding orders

P 358

1+87 r

299

406

| —26
1

+ 20

Receipts 2/

p

54o

611

r

5lU

565

!
j

-12

+ 5

New orders 2j

P 411

517

r

h07

492

;
| -2i

+ 1

Merchandising Ratios 3/
1955
Nov.
Dec.

1954
Nov.
Dec.

11950-54 Average
Dec.
Nov.

Stocks to Sales

pi.4

2.6

1.4

2.6

1.5

2.7

Outstanding Orders to
Sales

p0.4

0.9

0.4

0.8

o.5

0.9

Stocks plus Outstanding
Orders to Sales

pi.8

3.5

1.8

3.4

1.9

3.6

Receipts to Sales 2/

p0.7

l.l

0.7

l.l

0.6

1.1

p—.Preliminary.
r—Revised.
1/ Figures are based on the sample described in the note below and are presented here solely to permit comparisons with changes in orders and receipts.
For monthly movements of total department store sales and stocks, refer to
the regular monthly sales report G.7.2 and stocks report G.7.4»2, or the
Federal Reserve Bulletin.
2/ Receipts of goods are derived from the reported figures on sales and stocks.
New orders are derived from receipts and reported figures on outstanding orders*
3/ The first three ratios are of stocks and/or orders at the end of the month
to sales during the month. The final ratio is based on totals of sales and
receipts for the month.
Note:—These figures are not estimates for all department stores in the
United States. They are the actual dollar amounts reported by a group of
department stores located in various cities throughout the country. In 1955,
sales by these stores account for about 50 per cent of estimated total department store sales. Figures for the most recent thirteen-month period are
shown regularly in the Bulletin. For description and back data, January 1939
to August 1952, see Federal Reserve Bulletin for October 1952, pp. 1098-1102.
Back data may be obtained from the Board's Division of Research and Statistics.