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BOARD OF GOVERNORS OF THE FEDERAL RESERVE SYSTEM
G.7.4.1

^ ^ / j f c f o j M E D I A T E RELEASE
2 8 5 1 9 5 5

DEPARTMENT STORE MERCHMDIj^G DAW
UNITED STATES - D E C E M E ^ % &

C//
/(5pf
S e l e c t e d s e r i e s , based on r e t a i l d o l l a r amondts
Amount
Per cent change
(In m i l l i o n s of d o l l a r s )
December from
Month
I9i>3
Year
1954
Dec. | Nov.
Dec*
Nov.
ago
ago

^

Sales 1/

P

769

509

Stocks 1 /

pl>049

1,318

Outstanding orders

P

301

406

r

284

372

Receipts 2 /

p

500

559

r 445

New orders 2/

P

395

188

r

733

483

+51

+ 5

rl,047

1,335

-20

0

-26

+ 6

513

-11

+12

423

-19

+11

r

357

I

Merchandising R a t i o s 3 /
Dec.

195k
| Nov.

Dec.

1953

Nov.

1949-b3 Average
Nov,
Uec.

Stocks t o Sales

pi.4

2.6

1.4

2.8

1.5

2.7

Outstanding Orders t o
Sales '

pO.li

0.8

0.4

V 0.8

0.5

0.9

Stocks p l u s Outstanding
Orders to S a l e s

pi.8

3.4

1.8

3.5

2.0

r3.6

Receipts t o Sales 2/

p0.7

l.l

0.6

1.1

0.6

1.1

p—Preliminary.
r—Revised.
1 / Figures are based on the sample described i n the note below and are p r e sented here s o l e l y t o permit comparisons with changes i n orders and r e c e i p t s .
For monthly movements of t o t a l department s t o r e s a l e s and s t o c k s , r e f e r t o
t h e r e g u l a r monthly s a l e s r e p o r t G.7.2 and stocks r e p o r t G . 7 . 4 . 2 , or t h e
Federal Reserve B u l l e t i n .
2/ Receipts of goods are derived from t h e r e p o r t e d f i g u r e s on s a l e s and s t o c k s .
Hew orders a r e derived from r e c e i p t s and r e p o r t e d f i g u r e s on outstanding orders
3 / The f i r s t t h r e e r a t i o s are of stocks and/or orders a t t h e end of the month
ifo s a l e s during t h e month. The f i n a l r a t i o i s based on t o t a l s of s a l e s and
r e c e i p t s f o r t h e month.
Note:—These f i g u r e s are n o t e s t i m a t e s f o r a l l department s t o r e s i n the
United S t a t e s . They are t h e a c t u a l d o l l a r amounts r e p o r t e d by a group of
department s t o r e s l o c a t e d i n v a r i o u s c i t i e s throughout t h e country. In 1953,
s a l e s by t h e s e s t o r e s accounted f o r about 50 per cent of estimated t o t a l department s t o r e s a l e s . Figures f o r the most r e c e n t thirteen-month period a r e
shown r e g u l a r l y i n the B u l l e t i n . For d e s c r i p t i o n and back d a t a , January 1939
t o August 1952, see Federal Reserve B u l l e t i n f o r October 1952, pp. 1098-1102.
Back data may be obtained from the Board's D i v i s i o n of Research and S t a t i s t i c s .