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7-6,3

BOARD OF GOVERNORS OF THE FEDERAL RESERVE SYSTEM
FOR IMMEDIATE RELEASE
August 29, 1955

G.7.4.1

LIBRARY
i;U3 3 0 ^55

DEPARTMENT STORE MERCHANDISING DATA

• V,rff>ie

UNITED STATES - JULY 1 9 5 5 ^ % / ^ ^ (/,Q 0 _

• o i\ i k'h

' BW

of

cHiCj

r e r cent change
J u l y from
Month Year
ago
ago

Amount
(In m i l l i o n s of d o l l a r s )
1954
1955
July
June
July
June

~

307

380

-17

+ 6

rl,045

1,070

- 3

+ 4

472

392

+ 23

+17

r

282

286

-10

+ 4

r

362

428

-15

+ 9

r

Sales 1/

p

324

390

Stocks 1 /

pi,089

1,121

Outstanding orders

P

553

449

r

Receipts 2/

P

292

323

New orders 2/

p

396

466

Merchandising Ratios 3 /
1955
July
June

#

July

1954

June

l95o-b4 Average
July
June

Stocks to S a l e s

e

2.9

3.4

2.8

3.4

2.9

Outstanding Orders t o
Sales

pl.7

1.2

1.5

1.0

1.8

1.1

Stocks p l u s Outstanding
Orders t o Sales

#

p3.4

P5.1

4.0

4.9

3.8

5.2

4.0

Receipts t o S a l e s 2/

p0.9

0.8

0.9

0.8

0.9

0.8

r—Revised.
1 / Figures are based on the sample described i n the note below and are p r e sented here s o l e l y t o permit comparisons w i t h changes i n orders and r e c e i p t s .
For monthly movements of t o t a l department s t o r e s a l e s and s t o c k s , r e f e r t o
the r e g u l a r monthly s a l e s r e p o r t G.7.2 and stocks r e p o r t G . 7 . 4 . 2 , or t h e
Federal Reserve B u l l e t i n .
2/ Receipts of goods are derived from the r e p o r t e d f i g u r e s on s a l e s and s t o c k s ,
Hew orders a r e derived from r e c e i p t s and r e p o r t e d f i g u r e s on outstanding orders,
3 / The f i r s t t h r e e r a t i o s a r e of stocks and/or orders a t the end of the month
?o s a l e s during the month. The f i n a l r a t i o i s based on t o t a l s of s a l e s and
r e c e i p t s f o r t h e month.
Note:—These f i g u r e s are not estimates f o r a l l department s t o r e s i n the
United S t a t e s . They are t h e a c t u a l d o l l a r amounts r e p o r t e d by a group of
department s t o r e s l o c a t e d i n v a r i o u s c i t i e s throughout the c o u n t r y . In 1954,
s a l e s by the s e s t o r e s accounted f o r about 50 p e r cent of estimated t o t a l department s t o r e s a l e s . Figures f o r the most r e c e n t t h i r t e e n - m o n t h period are
shown r e g u l a r l y i n t h e B u l l e t i n . For d e s c r i p t i o n and back d a t a , January 1939
t o August 1952, see Federal Reserve B u l l e t i n f o r October 1952, pp. 1098-1102,

Back d a t a may be obtained from the Board's D i v i s i o n of Research and S t a t i s t i c s #