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* » BOARD OF GOVERNORS OF THE FEDERAL RESERVE SYSTEM •\ For r e l e a s e in evening papers Thursday, November 10 . * November 8, 1938 R&S r t p - 167 DEPARTMENT STORE SALES IN OCTOBER 1938 Preliminary Report Department s t o r e s a l e s showed l e s s than t h e usual seasonal r i s e from September t o October, p a r t l y because of exceptionally warm weather f o r t h i s time of y e a r , and t h e Board's a d j u s t e d index declined from 86 percent t o 83 p e r c e n t . The index i s shown below f o r t h e l a s t t h r e e months and f o r October 1937: Index of department s t o r e s a l e s 1923-1925 average = 100 Adjusted f o r seasonal v a r i a t i o n Without seasonal adjustment Oct. 1938 Sept. 83 92 86 91 Aug, 1937 Oct, 83 65 93 103 Total sales in October and a l s o in t h e f i r s t t e n months of t h e year were 10 percent l e s s than in t h e corresponding periods of 1937. REPORT BY FEDERAL RESERVE DISTRICTS Percental ;e change from a rear ago Ton October* months Number of cities included 1 M O Total Number of stores reporting -10 Boston New York Philadelphia Cleveland —2 -ii -13 -15 -6 -8 -14 -16 52 58 28 32 32 29 11 12 Richmond Atlanta Chicago S t . Louis -6 0 -15 -7 -5 -4 -14 -7 58 28 95 34 28 19 34 17 Minneapolis Kansas City Dallas San Francisco -7 -7 -11 -9 •4 -7 -3 -9 37 21 22 107 17 12 10 32 572 253 Federal Reserve d i s t r i c t s ; * October f i g u r e s preliminary; in most c i t i e s t h e month had t h e same number of business days t h i s year and l a s t y e a r .
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