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BOARD

FEDERAL

RESERVE

BOARD
May 9, 1935
R and S r t p - 125

For release in evening papers
Saturday, May 11
DEPARTMENT STORE SALES IN APRIL 1935
Preliminary report
Department store sales increased from March to April by considerably less
than the estimated seasonal amount. The Federal Reserve Board's index, which makes
allowance for differences in the number of business days, for usual seasonal movements-, and for changes in the date of Easter, was 74 in April, on the basis of
the 1923-25 average as 100, compared with 82 in March and 75 in February,
Total dollar volume of sales in April was larger than a year ago by 12 percent,
r e f l e c t i n g chiefly the influence of the l a t e r date of Easter t h i s year and of
the larger number of working days. The aggregate for the f i r s t four months of
this year was 3 percent larger than for the corresponding period a year ago,
PERCENTAGE C A G P O A TEAR A O
HNE RM
G

I

April*

January 1
to
Aoril 30*

Number of
reporting
stores

Number
of
cities

+12

+ 3

513

238

Boston
New York
Philadelphia
Cleveland

+ 8
4- 6
+16
+13

- 4
— 2
0
+ 3

52
53
28
37

26
27
12
10

Richmond
Atlanta
Chicago
St. Louis

+21
+12
+11
0

+ 7
+ 4
+ 7
0

55
37
63
38

25
23
28
21

Minneapolis
Kansas City
Dallas
San Francisco

+11
+ 5
+14
+22

+
+
+
+

42
16
22
80

20
10
10
26

Total
Federal Reserve d i s t r i c t s :

I

3
5
5
8

* April f i g u r e s preliminary? i a roost c i t i e s the month had eae more business day
t h i s year than l a s t year.