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March 9, 1935
R & S rtp - 123
For release in evening papers
Tuesday, March 12
DEPARTMENT STORE SALES IN FEBRUARY 1935
Preliminary report
Department store sales increased from January to February, a period during
which they usually show little change. The Federal Reserve Board's index, which
•
makes allowance for differences in the number of business days and for usual seasonal changes, was 75 i-B February, on the basis of the 19&3-2$ average as 100,
compared with 72 in January and 77 in December,
In comparison with a year ago, IBs traftte of sales for February was 5 percent
larger. The largest increases compared with last year in total sales for the
month were shown in the Kansas City, Richmond, and San Francisco districts. The
aggregate for the first two months of the year was 5 percent larger than last year.

I

PERCENTAGE CHANGE FROM A YEAR AGO

February*

January 1
to
February 22*

Number of
reporting
, , stores

,

Number
of
cities

* 5

+ 5

524

253

Boston
New York
Philadelphia
Cleveland

+
+
+
-

0
+ 1
+ 1

56
51
32
31

29
27
13
11

Richmond
Atlanta
Chicago
St. Lctuia

4-11
+ 7
+ 8
+ 2

+
+
+
+

57

25
23
31
20

Minneapolis
Kansas City
Dallas
San Francisco

+ 5
+12
+ 6
+ 9

+ 3
+10
+ 7
+10

Total
Federal Reserve districts:

3
1
4
l

4- 8

8
7
8
a

36
58
3*
4o
24

23
78

20
15
10
29

* February figures preliminary; in most cities the month had the same number of
business days this year as last year.