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FEDERAL

RESERVE

BOARD
January 9» 1935
R &.S r t p ~ 121

For r e l e a s e i n evening papers
Friday, January 11 •
DEPARTMENT STORE SALES IN DECEMBER
Preliminary report
Preliminary f i g u r e s on the value of department store
show an in
crease from November to December of more than the estimated seasonal amount.
The Federal Reserve Board's index, which makes allowance f o r d i f f e r e n c e s i n
the number of business days and f o r usual seasonal changes, was fG in December,
on the b a s i s of the 1923-25 average as 100, compared with 73 in November and
74 i n October.
In comparison with a year ago, the value of sales f o r December was 11
percent l a r g e r . The l a r g e s t increases compared with l a s t year i n t o t a l sales
f o r the month were shown in the Richmond, Dallas, Chicago, and Atlanta d i s t r i c t s . The aggregate f o r the year was 13 percent l a r g e r than i n 1933*
PERCENTAGE C A G FROM A YEAR A O
HNE
G
December*

12 months
ending
December 11*

+11

+13

456

223

Boston
New York
Philadelphia
Cleveland

+ 8
+ 6
+11
+13

+ 5
+ 6
+ 9
+17

4j
50
28
25

23
27
13
11

Richmond
Atlanta
Chicago
S t . Louis

+17
+l6
+l6
t 9

+18
+26
+18
+15

49
31
44
38

21
20
25 •
21

Minneapolis
Kansas City
Dallas
San Francisco

+l4
+12
+17
+11

+11
+17

38
16

18
11

+22

15

Total

Number of
reporting
stores

Number
of
cities

Federal Reserve d i s t r i c t s :

+11

75

6

27

* December f i g u r e s preliminary; i n most c i t i e s the month had the same number
. of business days t h i s year as l a s t year.




Federal Reserve Bank of St. Louis, One Federal Reserve Bank Plaza, St. Louis, MO 63102