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Cotton shows new vigor under the Government's new
one-price marketing program.

F E DE RA L

RE SE RVE




BANK

OF

RICHMOND

MAY

1966

one-price cotton

The Textile Industry
“ One-price cotton” describes a marketing policy
that permits all customers, foreign and domestic, to
buy a specified grade of U. S. cotton at the same
price. It is, therefore, a normal condition in our
kind of economic system. This being the case, any­
one not familiar with cotton’s recent history might
well wonder why a one-price policy has received so
much attention. This is the first of two articles in
this issue which attempt to explain how a two-price
cotton system developed in the United States, how
it affected farming and textile manufacturing, and
why it was eventually abandoned in favor of a new
one-price plan. This article emphasizes manu­
facturing ; the second will deal mainly with cotton
production.

average annual level around 400 million square yards
to more than 1 billion.
Domestic producers keenly felt the pressure of
this competition. Prices of cotton goods declined.
Production of broadwoven cotton fabrics dropped
unevenly from 10.3 billion yards in 1956 to 8.8 bil­
lion in 1963. Net profits before taxes of all textile
manufacturing corporations averaged just over 5%
of sales in 1955 and the first half of 1956 but dropped
to around 4.5% for the rest of 1956 and 1957. Profit
ratios dipped further in 1958 and 1959, and even
though the general business upswing was gaining

Cotton vs. Man-made Fibers C otton as a textile
raw material cannot be appraised realistically without
fully recognizing the ever-widening array of manmade fibers and filaments. These chemically synthe­
sized raw materials have been largely “ specialists”
in that each has tended to impart a specific character­
istic, or a limited variety of characteristics, to the
final product. Research, however, is moving manmade fibers closer and closer to the kind of versatility
that cotton naturally possesses. Blends of man-made
fibers, or of man-made with cotton, already provide
a wide variety of fabrics specially suited to a great
many uses. A large segment of the textile industry
continues to rely on cotton as its principal raw ma­
terial, but cotton’s future success clearly depends on
its continuing ability to attract customers with high
quality cloth at low prices.

again been established.

Two-price Cotton T en years ago Federal law
established a dual pricing system for cotton. Surplus
production had long been a source of difficulty, and
in 1956 Congress decided to reduce the cotton sur­
plus by encouraging exports with a subsidy of eight
cents per pound on all cotton sold to foreign buyers.
Immediately more U. S. cotton began to go overseas,
but unfortunately not all of it stayed there. A n ad­
vantage of at least eight cents per pound in purchas­
ing the principal raw material, frequently combined
with lower labor costs, gave foreign manufacturers
a golden opportunity to increase their cotton textile
sales in U. S. markets. These imports more than
doubled between 1956 and 1960, rising from an

2



momentum between 1961 and 1963, profit rates in
textiles did not return to the 1955-56 level until the
third quarter of 1964, when one-price cotton had
In an effort to compete under the two-price
system, domestic manufacturers increasingly turned
to man-made fibers and blends of man-made fibers
with cotton.

Some of the resulting fabrics were

designed to compete on a price basis while others
were intended to attract customers with special ad­
vantages such as eye appeal, extra strength, or re­
sistance to wrinkles and stains.

PRODUCTION OF BROADWOVEN GOODS
(B illio n s of L in e a r Y a r d s )

Actually the statistical record for 1956 and subse­
quent years does not clearly reflect the effects of
two-price cotton because the general economy was
heading into a recession by the third quarter of 1957,
and the upturn did not begin until the second quarter
of 1958. Textile manufacturing statistics, however,
reflected declining prosperity in 1956, after the ex­
port subsidy went into effect and nearly a year before
the general business recession began, which strongly
suggests that two-price cotton quite promptly in­
fluenced the international textile business to the
detriment of domestic producers.
Conditions in the cotton textile industry between
1956 and 1964, while the export subsidy was in ef­
fect, are aptly described by the old cliche, “ the dold­
rums.” Corporate profits were sluggish at around
5% before taxes and 2.5% after taxes. Total textile
output rose slowly in response to general economic
growth, but most of the rise occurred in the manmade fibers sectors with no noticeable effect on over­
all profits. The most striking feature of the twoprice period was the shift from cotton to man-made
fibers. A s the volume of cotton broadwoven goods
continued to decline, the production of fabrics from
man-made and silk rose from 2.3 billion linear yards
in 1956 to 3.5 billion in 1964.
Progress in the Tw o-price Period Som e favorable
changes of considerable importance developed or
picked up momentum during the period of two-price
cotton, but these are quite difficult to measure or to



document in any definite way. Considerable effort
was made to channel more funds into all phases of re­
search and development. Cotton researchers stepped
up their efforts to find commercially practical ways
to give cotton fabrics special characteristics such as
elasticity, permanent smoothness, resistance to stain,
and various kinds of visual and tactile appeal. De­
signers, engineers, and electronics experts pooled
their talents to plan bigger, more efficient plants
equipped with new machines and automatic controls.
Computers were installed in ever-increasing numbers
to solve problems of production and inventory con­
trol. As a result of all this activity a solid founda­
tion was established for the rapid expansion which
took place in the industry immediately after cotton
returned to a one-price system.
A second important feature was the added measure
of uncertainty attributable to the presence of twoprice cotton. A t no time during the eight years of the
two-price system did cotton’s advocates relax their
efforts to bring about a change in the law to permit
the domestic industry to buy cotton at the same price
as foreign buyers. Quite naturally a considerable
amount of uncertainty developed as to when, if ever,
such a change might be brought about. A general
feeling that the two-price cotton situation was only
temporary seemed to prevail, but of course textile
mill operators could not act as decisively as they
might wish on any such basis as this. Consequently
many decisions regarding expansion of capacity, es-

UNFILLED ORDERS AND INVENTORIES
COTTON BROADWOVEN GOODS
(Number of W eeks' Production)

Sources:

Am erican Textile M anufacturers Institute
Inc., and U. S. Departm ent of Commerce.

3

pecially for production of cotton goods, were post­
poned pending more definite knowledge of cotton’s
future. The net effect of the interim activity was
to build a backlog of know-how and technical infor­
mation while postponing needed expansion of plant
and equipment. All helped to set the stage for the
textile boom which is currently in progress.
The stresses of the interim period also hastened
structural changes within the industry.
Some
smaller companies fell by the wayside while others
merged with larger companies. Textile firms con­
tinued to diversify, becoming less vulnerable to
specific problems in particular sectors of the industry
such as a sharp rise in imports or a sudden shift
in consumers’ preferences. Larger, more diversified
companies were better able to sustain temporary
losses and to bear the cost of a changeover from
declining products to those that were rising in popu­
larity. Progress in textiles remained beneath the
surface during the two-price period, but changes were
initiated which eventually developed great momentum
after one-price cotton was reinstated in 1964.
One-price Cotton plus Surging Demand The
charts that accompany this article show how a num­
ber of important textile industry indicators behaved
before and after the change which took place in the
second quarter of 1964 from two-price cotton back
to a one-price system. By early 1964 the entire na­
tional economy had moved well along in the period
of expansion which is still going strong. The method
that Congress chose for ending the two-price system
gave the textile industry a stronger boost than would
have resulted by simply erasing the export subsidy.
Instead of terminating the subsidy and returning the
price on overseas sales to some 35 cents per pound,
Congress extended the benefit of lower prices to do­
mestic buyers. This was done for the first few
months by direct payments to mills on proof of con­
sumption, and later by payment to any cotton handler,
except the grower, after proper application and full
identification of the relevant bales.
Legislation
passed in 1965 provided for payments directly to
growers beginning with the new crop year.
Credit for what has happened in the textile in­
dustry since 1964 is not easily allocated. The growth
of the general economy has greatly increased the de­
mand for textile products. Studies have shown that

WHOLESALE PRICES

1961
Source:

1963

1965

66

U. S. Departm ent of Labor.

product design and methods of marketing gave the
textile upswing additional vigor. Military demand
for textile products has reached sizable proportions
in the past year. Granted that the stage was set for
a strong surge in textile demand, the return to oneprice cotton emerges as a marginal factor of con­
siderable importance, which gave profits a big lift
and strengthened the industry’s entire financial
structure.
Employment and Production T h e data in the
accompanying charts are plotted annually from 1960
to 1965 and monthly or quarterly from the beginning
of 1965 to the present. In the first chart, the ef­
forts of the textile mills to economize on labor while
two-price cotton was still in effect can be seen in
two series: the number of production workers, which
declined sharply in 1961 and again in 1963 for a total
drop of more than 40,000 w orkers; and hours worked
per week, which rose as the industry attempted to
use its labor force more efficiently, probably con­
centrating on its best workers for longer hours.

In

this way plant managers attempted to get maximum
production with a minimum work force, anticipating
to some extent the greater efficiency of new equip­

a significant portion of incremental income, especially

ment which would enable the mills to maintain out­

in the younger age groups, is used to increase ward­

put with fewer workers.

robes and to purchase other items, such as auto­

Following the change in the cotton law in 1964,

mobiles and household furnishings, which use a con­

employment reversed its direction and rose with

siderable volume

hours worked during 1965 and into 1966.

of

textile

products.

M ore ef­

ficiency in production and more imagination in both



Seasonal

declines in the number of production workers and in

the length of the workweek occurred in the early
part of 1965, but basic trends were, and still are,
upward.
The chart at the top of page 3 mainly shows how
rapidly production of man-made fiber goods re­
sponded to the upturn in business activity which
began in 1961. W ith two-price cotton still in effect,
however, production of cotton goods continued to
drift downward. The low point for cotton goods
occurred in 1963 and was followed by a slight rise
in 1964, when the cotton law was changed. During
1965 cotton fabric production returned to levels
comparable to those of 1960 and 1962, a considerable
recovery from the low of 1963. The drop in the
third quarter of 1965, the latest period for which
these data are available, reflects a normal seasonal
development: most mills close for one week in July
for vacations and plant maintenance. Without sea­
sonal adjustment, therefore, textile data show marked
deviations from normal behavior in July and similarly
for the third quarter.
Cotton broadwoven yardage, charted as an average
of quarterly figures prior to 1965, was nearly four
times man-made fiber yardage in 1960 but was little
more than twice as large by the third quarter of 1965.
Indications are that, despite its many desirable
natural properties, cotton can no longer count on
a major share of the total market. Textile producers
are keenly sensitive to demand. They will design
products to please their customers and will make

those products with the raw materials that contribute
the most to profits. Cotton now accounts for about
twice as much broadwoven fabric yardage as manmade fibers, but it remains to be seen whether it
can hold this margin or possibly increase it again.
Orders and Inventories One o f the cotton textile
industry’s principal measures of prosperity has long
been its backlog of orders usually measured in re­
lation to the rate of production. The chart at the
foot of page 3 shows the course of unfilled orders
for cotton broadwoven goods before and after the
1964 change in the cotton law. The same chart
shows the behavior of inventories, a factor contribut­
ing to instability in the past. A s the chart shows,
the ratio of backlogs to weekly production declined
from 1960 to 1963, a period in which the rate of
production itself was declining. The rise in unfilled
orders relative to output since 1964 is particularly
impressive in view of the rate at which output itself
increased. The sharp peaks that appear in July 1965
result from the aforementioned custom of closing
for one week, reducing the average weekly rate of
production while the level of unfilled orders increases
or remains the same.
Between 1956 and 1958 the ratio of inventories to
production rose quite steadily, largely because of the
deterioration then occurring in general economic
conditions. After the 1958 recession inventories
dropped to an unusually low point in 1959 but, as
the third chart shows, rose again in 1960 and 1961.
The inventory ratio, however, again leveled out in
1962 and 1963 and began to decline in 1964. Several

PROFITS AND CAPITAL OUTLAYS

factors accounted for this.
$ Bil.

$ Bil.

Returning prosperity in­

creased the rate of production and reduced the stock
of finished goods held by the mills. O f greater
long-run significance, however, was the growing re­
liance on computerized inventory controls.
Prices and Profits

M an-m ade fibers m ay have

some price advantages over cotton.

Like most in­

dustrial products, they tend to improve in quality
and decline in price, reflecting successful research.
The same is true of cotton, but because cotton is a
single kind of fiber while man-mades represent an
enormous variety, the possibilities for cotton seem
more limited.

Furthermore, producers of man-made

fibers in the past have been able to lower the price
to sell additional quantities as capacity increased.
This suggests with respect to some man-made fibers
Sources:
Note:

1965
Federal Trade Commission and
and Exchange Commission.
1966 Estim ated.




1966
Securities

the possibility of considerable leeway between cost
and price.

The same possibility gains support from
(C ontinued on page 12)

5

C h a r le s t o n is a c i t y of c o n t r a s t .
R ic h in h is t o r ic
tr a d i t io n an d old w o r l d f la v o r , it is a ls o o n e of th e
m o s t d y n a m i c c o m m e r c i a l a n d in d u s t r ia l c e n t e r s in
th e S o u t h . T h e g r a c i o u s c i t y of fo r m a l g a r d e n s
a nd a n t e - b e l l u m h o m e s h a s r e c e n t l y s u r g e d f o r w a r d
e c o n o m i c a l l y , s t i m u l a t e d b y t h e r e j u v e n a t i o n of p o r t
fa c i li t ie s a n d i n c r e a s e d m i l i t a r y e x p e n d i t u r e s .
C h a r le s t o n , c a ll e d C h a r le s T o w n u n ti l 1783, w a s
o r i g i n a l l y s e t t l e d b y a g r o u p of E n g l i s h m e n in A p r il,
1670. T h e t h r e e c e n t u r y h i s t o r y o f S o u t h C a r o lin a ' s
o ld e s t c i t y is fille d w i t h a d v e n t u r e a n d r o m a n c e .
It w a s h e r e t h a t t h e s t a t e ’s g r e a t rice i n d u s t r y b e g a n
w h e n t h e c a p t a i n o f a s h i p fr o m M a d a g a s c a r g a v e
D r. H e n r y W o o d w a r d a b a g of s e e d w h i c h h e
'planted.
It w a s a ls o h e r e th a t th e W a r B e t w e e n
th e S t a t e s b e g a n , o n A p r il 12, 1861, w h e n G e n e r a l
B e a u r e g a r d fired on F o r t S u m t e r .

F o r m a n y y e a r s , t o u r i s m h a s b e e n an i m p o r t a n t
s o u r c e o f i n c o m e in C h a r l e s t o n . V i s i t o r s f l o c k to th e
c i t y e v e r y y e a r to s t r o ll a l o n g R a i n b o w R o w w h e r e
e a c h h o u s e is p a in t e d an e y e - s o o t h i n g p a s t e l , to
d r iv e to B o o n e P l a n t a t i o n w i t h its h a l f - m i l e a v e n u e
o f h u g e m o s s - d r a p e d li v e o a k s , or to g a z e at s o m e
of t h e m o s t b e a u t i f u l g a r d e n s in t h e w o r ld . C y p r e s s
is a g a r d e n in a w a t e r f o r e s t w h e r e c a m e l l i a s a n d
a z a l e a s are m ir r o r e d in t h e i n k y b la c k w a t e r s .

is th e o l d e s t la n d s c a p e d g a r d e n o n t h i s c o n t i n e n t .
I n 1964, t r a v e l g e n e r a t e d $31.5 m i l l i o n o f in c o m e , up
a l m o s t 6% fr o m th e 1963 l e v e l .

A m o n g the m ajor

p r i m a r y i n c o m e s o u r c e s , t r a v e l r e c e i p t s r a n k th ird,
a fte r d e f e n s e an d m a n u f a c t u r i n g p a y r o ll s .

W g n fV o rth
H a s e ll

The Dock Street Theater, originally opened in 1736, was the
first playhouse built in the United States solely for the purpose
of presenting dramatic productions.

The elegance of the decorative cornices and ceilings and the carv­
ing o f the mantels and doortrims as seen in the Joseph Manigault
House are all typical of the Adam Style of architecture.

"S in gle” houses, so named because they are one room wide,
line this Charleston street paved with cobblestones. Some stand
alone while others are built wall-to-wall.

Eleven guns were found during recent excavations at Fort Sumter,
a key fortification of the Confederacy. They had been covered
with sand for six decades.

lo ft }

St. Philip's Church, as viewed from the
tomb o f John C. Calhoun, former U. S.
Senator, Vice-President, and Secretary
of State.




M ag­

n o l i a ’s r a m b l i n g p a t h s an d r u s t ic b r i d g e s w i n d
a m o n g a za lea s of u n b e lie v a b le size, w h ile M id d leto n

one-price cotton

Impact on Agriculture
For many years, American cotton growers have
produced more cotton than the market will absorb
at current prices. Competition from man-made
fibers such as Dacron and nylon have limited the
growth of private domestic demand while increased
foreign production and stiff price competition from
abroad have reduced the American share of the
world export market.
The Federal Government has attempted to support
prices by restricting output, but the program has
been only partially successful. Farmers have re­
sponded to acreage controls by increasing yields per
acre through improved technology and better manage­
ment so that total supply continued to grow more
rapidly than the quantity demanded at current prices.
Rather than impose further restrictions on supply,
the Government supported the domestic market by
purchasing sizable amounts of cotton through the
Commodity Credit Corporation, but the price sup­
port program accentuated competition in foreign
markets. Since the United States is the world’s
largest cotton exporter, our price support programs
have tended to create a floor as well as a ceiling for
world prices, encouraging foreign producers to
further increase their production, (see chart)
Background H istorically, cotton has generally
been sold under a one-price system (the same price
on the domestic and the export market), but in 1956
Congress enacted a law which provided payment of
a subsidy for cotton exports in an attempt to pre­
vent further declines in the United States’ share of
the world cotton market. N o subsidy was paid for
sales on the domestic market. Since United States
supplies, particularly those held by the CCC, had
been rising, the act also provided for creation of a
Soil Bank to restrict production, while maintaining
farmers’ income.

It provided for Government pay­

ments to farmers for not planting cotton and other
crops considered to be in surplus.
The two-price cotton program remained in effect
until 1964 when it became apparent that it was
creating disparities elsewhere.

Cotton on domestic

markets was priced high relative to man-made fibers
and as a result per capita consumption of cotton de­
clined throughout the period, while consumption of

8


man-made fibers showed a steady increase.

Textile

mills were also faced with increasing competition from
foreign mills, which could buy raw cotton at our
lower export price and then sell finished textiles in
this country with a competitive advantage.

Cotton

production in the rest of the world continued to grow,
more than making up for the limitations on produc­
tion in the United States and our share of the export
market continued its decline.
Against this background Congress passed legisla­
tion in 1964 designed to bring about a return to
one-price cotton.

The export subsidy was retained,

but domestic mills were granted a similar payment
to put cotton in a better competitive position with
man-made fibers and with imported textiles.

Pay­

ments of 6.5 cents per pound were made to domestic
users of raw cotton through the issuance of paymentin-kind certificates.

The average basic price support

to growers was reduced about 2.5 cents per pound
to 30 cents for Middling 1-inch cotton if they planted
their regular effective allotment.

The Food and

Agriculture A ct of 1965, discussed in detail in the
March Review, brought further changes, especially
for growers.
Production United States production has changed
relatively little since 1959, but it constitutes a pro­
gressively smaller proportion of world production and
this trend has not yet been reversed during the brief

that he is forced to increase yields in order to main­
tain his income. Yields in the Fifth District have
not increased as rapidly as elsewhere and this partly
accounts for the District’s declining share of United
States production. Furthermore, District farmers
have not planted as large a proportion of their allot­
ments as others in the country and, as a result of
the wording of cotton legislation, some of the Dis­

span of time since one-price cotton was re-established.

trict allotment has been transferred to other sections

Some slow-up in the rate of production expansion by

of the country.

foreign countries can be noted for 1965, but whether
this is because of the change in United States policy
or other factors is open to question.

Similar slow-

ups also occurred in 1959 and 1961 (see chart), but
the expansionary trend of foreign production con­
tinued.

Meanwhile, total United States carryover of

all types of cotton has been increasing and is ex­
pected to amount to a record 16.7 million bales
on August 1, 1966.
Yields

Exports

Cotton exports o f the U nited States

have declined sharply since the one-price cotton bill
was passed, from 5.8 million bales in 1963-64, the
year just prior to its passage, to an estimated 3.2
million bales in 1965-66. Exports in the current year
are being affected considerably by provisions of the
Food and Agriculture A ct of 1965, despite the fact
that its export regulations do not go into effect until
August 1, 1966.

In recent years significant increases in

That legislation retained the one-

price cotton feature but permits greater flexibility

yields per acre have been obtained by cotton farmers

in moving cotton into the export market.

in the Fifth District, the United States as a whole,

they anticipate a lower world price, foreign importers

and by foreign cotton producers as a result of im­

have tended to limit their purchases of raw cotton

proved varieties and technology and of better farm

during the current year to their operating needs and

management practices.

are also depleting their stocks.

In the United States these

Because

increases have tended to limit the effectiveness of

The first export sales under the new Farm Bill

the acreage allotment program as a means of re­

were held in March for delivery after August 1. The
price was 22.23 cents per pound on upland cotton

ducing production, but the individual farmer feels

COTTON PRODUCTION
Million Boles

Source:

U. S. Departm ent of Agriculture.




COTTON YIELD
Pounds per Acre

Source:

U. S. D epartm ent of A griculture.

9

compared with an average price of 24.11 cents per
pound at which cotton has been sold recently for
immediate delivery. The United States Depart­
ment of Agriculture “ expected that the minimum ac­
ceptable price for future sales under the new law will
remain at this level through the heavy marketing
season this fall,” but nevertheless this tends to con­
firm the expectation of a lower world price. Pros­
pects for improvement in the export picture appear
good for the coming year.
Domestic Use Per capita consum ption of cotton
relative to that of man-made fibers has continued
to decline even since the one-price legislation wras
passed. Total United States cotton consumption,
however, has been rising since 1964, whereas prior
to this it had been quite stable. Factors influencing
the increase in total consumption include rising per
capita consumption of both cotton and man-made
fibers, population growth and, in the past year, in­
creasing textile use by United States military forces.

cotton, on a per capita consumption basis, and may
soon become more important if recent trends con­
tinue. The cotton industry has, however, made
considerable progress in adjusting to consumer de­
mands through the development of wash-and-wear,
permanent press and other fiber characteristics that
are much in demand. Furthermore, the new legis­
lation provides for flexible price supports, determined
through the market mechanism, plus direct payments
to farmers rather than the rigid supports of earlier
programs. This should enable cotton to be more
competitive from the standpoint of price. Popula­
tion growth may also bring about some increases in
total United States cotton consumption.
The trend toward higher yields per acre is likely
to continue as a result of continuing development of
better varieties of seed and improved farming prac­
tices. It was also recently pointed out by an in­
dustry spokesman that quality control of the raw
product wall assume increasing importance. The
“ push towards computer-controlled, automated spin­
ning and weaving . . . means that raw materials must
meet tailored requirements of each stage of pro­
cessing.”
One provision of the Food and Agriculture A ct
permits sale and lease of cotton allotments. Despite
the fact that this program was open for only about
seven weeks as it applies to the 1966 crop, over 8 %
of the acreage in the District and over 6 % for the
country as a whole was signed up for transfer.
Hence more land comes under control of one manager
and mechanization will be accelerated if recent trends
continue. This may tend to expand production. On
the other hand grower intentions of a 23% reduc­
tion in planted acreage in 1966 under the land di­
version provisions of the A ct will tend to bring about
a sizable reduction in production.
A t a glance the export picture looks much brighter
than it has in the recent past because market prices
are to be permitted to seek world levels. Several
factors could, however, act to dim this outlook.
Many foreign importers have been rapidly expanding
their production of man-made fibers which has di­
minished their demand for cotton.

Actions foreign

exporting countries may take in order to maintain
the increased shares of the world market they have
recently obtained are also difficult to estimate.

A ct

In summary, the one-price system has probably

covers the next four years, so it appears that one-

assisted in making cotton more competitive on both

Implications

T he

F ood

and

A gricultu re

price cotton will be with us at least that much

the domestic and the foreign markets, but improve­

longer.

It, therefore, seems appropriate to consider

ments of technology and quality will continue to be

changes that may occur during this period.
Man-made fibers have been gaining rapidly on

needed if cotton is to maintain its position as a fiber

10



and as a crop.

THE FIFTH DISTRICT
The District’s statistical record for the past several
months suggests two generalizations. First, business
gains chalked up in December and January were well
in excess of normal growth. Second, although the
rate of advance of the District economy remained
strong through the first quarter, it may have slowed
a little in February and March. Employment indi­
cators in particular reflect this pattern. Data cited
are seasonally adjusted unless otherwise specified.
Labor Markets Since Septem ber D istrict nonagricultural employment has increased in every
month for which data are available, but the rate of
growth slowed in February and again in March.
Declines, infrequent among major employment sec­
tors so far this year, occurred in mining in January
and in trade and construction in March. Employ­
ment increases have been accompanied by rising
factory man-hours, which gained more than 1% in
November and December and 2 % in February. In
March, however, man-hours declined in several in­
dustries, and the rise in the District total was the
smallest in six months.
In the Labor Department’s February ratings, over
half of the District’s major labor markets were in
the “ B ” or “ low unemployment” classification. Na­
tionally, about one third of the major labor areas were
so rated. W hile no major area in the District or
elsewhere has yet been placed in the “ A ” ( “ over-all
labor shortage” ) group, evidence of tight labor con­
ditions has continued to mount. In February for
example, the National Industrial Conference Board’s
Help Wanted Index (1 9 57 -5 9= 10 0) reached alltime highs of 357 for Charlotte and 343 for W ash­
ington. The February figure for Richmond was 238,
down from an all-time high of 275 last December.
The national index, an average for 52 cities, was 190
in February. The increase in help-wanted adver­
tising between November and February was 8 % for
the three Fifth District cities compared to 5% for the
52-city national total.
Construction and Trade C onstruction em p loy­
ment, after rising steadily from September through
February for a total gain of 4 % in six months, de­
clined slightly in March. District building permits,



up one third in February to a record high, receded
slightly in March. The value of new construction
contracts, at an all-time high in January, dropped
sharply in the second month of the year but was still
the highest February total on record. Contract
awards have fluctuated as usual but at considerably
higher levels than in other recent years.
Employment in trade increased in January and
February but dropped slightly in March while hold­
ing a 4 % margin over a year earlier. District retail
sales (not seasonally adjusted) were just under $1.7
billion in February, up 9 % from February 1965. The
year-to-year rise was greater in February than in
January but not as great as in December. Sales last
December were a record $2.6 billion, up 14% from
December 1964 with gains especially strong in
durable goods, 37% in automobiles and 15% in
furniture and appliances. By comparison, December
retail sales nationally were 9 % greater in 1965
than in 1964.
Bituminous Coal W ith dem and for coal the
strongest in several years, production reached the
highest first quarter level since 1957. In the four
weeks ended April 2 production rose 2 % over the
previous four-week period. Mining employment rose
in both February and March after declining slightly
in January. Later in April, however, a flurry of local
strikes, reflecting dissatisfaction with the early re­
sults of labor contract negotiations, cut employment
and production quite sharply. By the end of April
most of the striking miners in the Fifth District had
returned to work with the understanding that the
new contract would raise their pay $1 to $1.32 per
day retroactive to April 1.

The new contract will

run for two and a half years.
Personal Income

T otal personal incom e in the

Fifth District rose 7.7% between 1964 and 1965
compared to a gain of 7.2% nationally.

State totals

in the Fifth District were $10.7 billion in Virginia,
up 7.5% from the previous year; $10.6 billion, up
9.0% in Maryland; $10.0 billion, up 6.7% in North
Carolina; $4.7 billion, up 9.6% in South Carolina;
$3.6 billion, up 5.8% in W est Virginia.

The figure

11

for the District of Columbia was $2.9 billion, up
6.2% from 1964.
On a per capita basis, Fifth District personal in­
come rose 6.2% in 1965, to $2,354. This was still
well below the national figure of $2,724, although
the relative increase in 1965 was greater for the Dis­
trict than for the nation. In the Fifth District, only
the District of Columbia with $3,673, the nation’s
highest, and Maryland at $3,014 topped the national
average. The figures for the other District states
were $2,392 in Virginia, $2,028 in North Carolina,
$2,007 in W est Virginia, and $1,838 in South Caro­
lina. Growth of per capita personal income in the
District in 1965 ranged from a high of 8.8% in South
Carolina to 5.4% in Virginia and the District of
Columbia.
The national growth rate was 5.8% .
Am ong all 50 states, 1965 per capita personal income
ranged from a high of $3,375 in Alaska to a low of
$1,566 in Mississippi.
Banking Loans outstanding at Fifth D istrict
weekly reporting banks have displayed unusual
strength in recent weeks. Total loans, 18% ahead
of 1965 at the start of the year, declined less than
seasonally in January and early February and then
began rising at a faster-than-seasonal pace. Com­
mercial and industrial loans, 17% greater in early
January than in the comparable period of 1965, held
firm until the spring upswing and by the end of April
were more than 18% above the year-earlier level.
Real estate loans, recently averaging 20% above cor­
responding 1965 levels, have closely paralleled last
year’s pattern of growth. The “ all other” (pri­
marily consumer) loan category, on the other hand,
has shown less vigor than in any of the previous four
years. These loans began the year some 16% above
the year-earlier level, but by the end of April the
margin had diminished to 13%.
In the first half of January total investments of
Fifth District weekly reporting banks were close to
the year-earlier level. After the middle of February,
however, substantial liquidations occurred and in the
last week of April total investments were 2 % lower
than at the first of the year and 3% lower than in
the comparable week of 1965. The reductions were
concentrated in Government securities accounts,
which in the final week of April were 8 % lower than
in January and 14% under the year-earlier level.

one-price cotton
The Textile Industry
(C ontinued fro m page 5)

the strong profit margins that have been maintained
by the chemical industry.
The chart on page 4 shows that wholesale prices
of cotton products and man-made fiber products
moved in more or less parallel fashion from 1960
through 1963 with the price level, relative to the
1957-59 base, considerably lower for man-mades than
for cottons. In 1964, however, the price of manmade goods rose in response to rising demand while
that of cottons declined as the reduced cost of cot­
ton more than offset the effects of increased demand.
In 1965 with the textile boom well under way, cot­
ton product prices turned slightly upward in response
to demand, while average prices for man-made
fabrics resumed their long-run downward trend.
Textile profits, except for cyclical variations such
as those associated with the recessions of 1958 and
1960, remained almost unchanged from 1956 through
1963. The last four years of that period appear in
the chart on page 5. In 1964 the cost of cotton
dropped sharply, and profits began a fast rise, dou­
bling between 1963 and the end of 1965. Profits
before Federal income taxes rose to 4.7% of sales
in the first quarter of 1964 and to 7.3% by the
fourth quarter of 1965. The 1965 profit figures on
the chart are quarterly data adjusted to annual rates
but are not seasonally adjusted.
The 1.965 and 1966 capital outlay figures, however,
shown on the same chart with profits, are seasonally
adjusted annual rates. During the early 1960’s the
textile industry spent for new plant and equipment
gradually rising amounts averaging less than half
a billion dollars per year. The rate of spending in­
creased rapidly after 1964 and reached nearly one
billion dollars in 1965. Spending actually passed the
billion-a-year rate in the third quarter of 1965.
Capital outlays for 1966 are estimated at more than
$1.3 billion. Profits, capital outlays, and virtually
all measures of textile prosperity have continued to
surge upward responding to a prosperous nation’s
rapidly growing demand for textile products.

Holdings of other securities, mainly municipals, were
up 5% from January and 17% from April 1965. The
ratio of other securities to U. S. Governments at

PH O TO CREDITS

weekly reporting banks rose between January and

C over— N ational Cotton Council of A m erica. 6. & 7.
G re a te r Charleston C ham ber of Com m erce. M ap—South
C a ro lin a Electric and G a s Com pany.

the end of April from 50% to 75% in the District
and from 77% to 112% nationally.

12