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F E D E R A L RESERVE B A N K OF R I C H M O N D



AUGUST 1 9 5 8

Recession in Perspective
The recession that began last fall showed signs
this spring of coming to a halt. A number of key
indicators broke the succession of month-to-month
declines and leveled off or showed gains.
A ll recessions are serious, serious in the sense
that they bring w orry and hardship to many
A m ericans whose incomes and prospects are ad ­
versely affected. B y the standard of earlier down­
turns, however, the recent eight months of decline
were moderate indeed. A s in the other two post­
w ar recessions, the economy showed a striking
resilience in absorbing the shocks of production
and employment cutbacks in its basic industries.
These three recessions have shown m arked
sim ilarities in the changes that occurred in over­
all measures of economic activity. The sim ilari­
ties have been of particular interest because of the
equally m arked differences in the nature of the
recessions. Each decline—and the cycle of which
it w as a part— was an individual segment of his­
tory, w ith its own causes, its own course, and its
own consequences. Y et the sum m ary records of
the three have m any of the same characteristics.
DIVERSE CAUSES The recession starting in 1957
followed a 34-month expansion that leaned heavily
upon business capital spending as a sustaining
force. A topping-out of new plant and equipment
outlays came in the first half of 1957, residential
housing showed continuing weakness, and con­
sum ers displayed a m arked lack of enthusiasm for
new automobiles and other durable goods. In­
ventories had been grow ing for 33 months and
had apparently reached a level that made them
im m ediately vulnerable to a drop of o ptim ism ;
businessmen started reducing their stocks early in
the recession and continued to live off the shelf in
the months that followed. The quick and large
change from inventory accumulation to liquidation
accounted for a substantial part of the cutback in
production that occurred.
The 1948-49 downturn can scarcely be pegged
so neatly, for it grew out of a host of economic
aberrations that had accumulated during and fol­
lowing W orld W ar II. Its immediate cause was
the sudden improvement in the supply of m any
2



goods as new plants began to operate and as the
agricultural nations of the wrorld got their fields
back into production. Consumers failed to in­
crease their buying in line w ith the new av ail­
ability of goods, and both farm and business in­
ventories increased during 1948. The adjustm ent
that followed was largely business-centered, with
inventories liquidated throughout 1949 and plant
and equipment outlays falling one-fifth from their
peak three-month rate. Government spending held
firm, as did consumer outlays, and it w as the con­
sumer whose increased buying led the economy
back up.
The decline of 1953-54 provided further variety
by stemming directly out of decreased Federal
expenditures. The end of the fighting in Korea
and the Federal Government’s economy drive
brought cutbacks in 1953 that ultim ately led to a
$15 billion drop in Federal purchases of goods and
services. The effect was to take the push out of
the boom that had developed, and business firms
again cut inventories and reduced somewhat their
new investment in plants and equipment. Con­
sum ers once again kept right on spending, and
their total outlays started risin g early in 1954.
State and local governments continued to expand
their outlays, ju st as in the preceding setback.
The record makes it plain that there has been
no typical post-W orld W ar II recession.
SIMILAR RESULTS The figures on the economic
scoreboard—the measures of total activity in the
economy—show very modest differences among
the three recessions, despite their diverse origins.
This becomes p articularly apparent when the
figures for each recession period are converted to
percentages of the peak that preceded the dip and
the three percentage series are then compared
month by month or quarter by quarter. The charts
that follow use this method to point up the com­
mon features of the three d eclin es: the monthly
figures are shown as percentages of figures for
November 1948, Ju ly 1953, and A ugust 1957, and
quarterly figures are given as percentages of their
corresponding peak values.

%

%

100

100

1 9 5 3 -1 9 5 4
95
1 9 4 8 -1 9 4 9
95

90
1 9 5 7 -1 ‘ >58

90

85
Peak

3

6
M onths

9

seak

3

6
M onths

9

INDUSTRIAL PRO DUCTIO N had by last A pril
shown a greater decline than in either of the
earlier recessions— 13% as compared w ith about
10%. Y et the downward movements for the first
five months of each can scarcely be distinguished
one from another, and the upturn in M ay and
June, the 9th and 10th months, was sim ilar in
tim ing to the earlier experiences and about equaled
the 1949 percentage rise.

NONDURABLE M AN U FACTU RIN G had d e c lin e d
6% by last M arch, somewhat less than the rapid
drop of 1953 but somewhat more than in 1949.
The important food, beverage, and tobacco indus­
tries held their own, as they did in the other post­
w ar recessions. T extiles and apparel—under
pressure long before the more general recession—
dropped by 10% , not so much as in 1953 but more
than in 1949.

DURABLE M A N U FACTU RIN G

N O N AG RICU LTU RAL EMPLOYM ENT was down in
A pril 4.6% from its last A ugust level— some­
what more than the decline of the first eight
months of the two preceding recessions. Much of
the difference was due to greater cutbacks in dur­
able m anufacturing workers, down one-seventh by
A pril. The M ay-Jun e upturn w as comparable in
tim ing to a 1949 increase, while the 1954 improve­
ment was delayed until the 14th month.

bore the brunt of
the decline in m anufacturing in all three recessions,
but the nearly 20% drop in 1958 was the greatest.
This reflected a reduction of one-third in prim ary
metals output and sm aller but substantial cutbacks
in all m ajor categories of durable manufacturing.
The A pril-June rise resulted from equally w ide­
spread gains as wrell as a sharp increase in the out­
put of p rim ary metals.



3

%

%
1 9 5 3 -1 9 5 4

102

100

1 9 5 7 -1 9 5 8
98
100
1 9 4 8 -1 9 4 9

96

98
Peak

3

6
M onths

9

P e ak

3

6
M onths

9

PERSO NAL INCOM E
had until spring followed a
course somewhat sim ilar to 1953-54 despite the
greater drop in employment in 1957-58. Improv­
ing farm income, as well as larger unemployment
and old age paym ents, helped support the total in
1958, and risin g w ages and salaries contributed to
the M ay and Ju n e increases. The rise that began
in M arch came earlier than any sustained improve­
ment in either of the earlier cycles of activity.

CONSUM ER PRICE IN DEX shows divergent rec­
ords of prices. B y the 8th month of the 1948-49
drop, the index was down 2% , reflecting w ide­
spread price declines. The same period in 1953-54
saw little net change, as a decline in food prices
w as about offset by rises in housing, medical care,
and other services. A 3% increase in food prices
since last A ugust led the general increase in con­
sumer prices during recent months.

RETAIL SALES
in 1957-58 have about duplicated
their 1953-54 record, declining nearly 6% in the
first six months and then rising irregu larly. They
did better in 1948-49, when brisk sales of con­
sum er durables kept the total fluctuating about its
peak. If autos are excluded, the decline from last
A ugust was but 3% —which was recouped by June
—and the three records of recession are much
more sim ilar.

W HOLESALE PRICE IN DEX

4



has followed some­
what the same evolutionary pattern as the retail
price index. The middle of 1949 found the index
down 6 °/c from the previous peak, with declines
appearing in most price groups. L ittle change
was shown in 1953-54, as increases about offset
declines. The rise in 1958 reflected increases in
farm products and in processed foods, w hile other
prices as a group moved grad ually downward.

BUSINESS SPEN D IN G for new plants and equip­
ment in 1957-58 virtu ally retraced its declining
course of 1948-49, although recent projections look
to a more prolonged fall from the 1957 peak.
O utlays proved more resistant to decline in 195354, largely due to gains in the spending of trade,
service, finance, and construction firms and limited
drops in m anufacturing industries, and made a
more delayed recovery.

BUSINESS IN VEN TO RY CH A N G ES— shown in bil­
lions of dollars rather than percentages—have been
important causes and effects of declining activity.
The shift to “living off the shelf” occurred more
rapidly in 1957 than in 1948-49 or 1953, and liqui­
dation soon reached a greater rate. It accounted
for 59% of the decline in national product from
its 1957 peak to the first quarter of 1958 and con­
tinued at its same pace.



FEDERAL FISCAL O PERATIO N S were important in
all three of these postwar recessions. Income taxes
were reduced in early 1948, thereby encouraging
consumer spending and helping to turn a substan­
tial surplus in the 1948 fiscal year into a $1.8 bil­
lion deficit in fiscal 1949. A gain in Ja n u ary 1954
an income tax cut took effect, undoubtedly con­
tributing to the upturn in consumption expendi­
tures that followed. Despite this tax cut, Federal
revenues in the fiscal year 1954 were very little
below those of 1953, and declining expenditures
reduced the budget deficit from $9.4 billion in 1953
to $3.1 billion in 1954.
The fiscal year that ended last June 30 brought
a deficit of $2.8 billion, in contrast to the previous
y e a r’s surplus of $1.6 billion. The deficit for the
current fiscal year is variously estimated at from
$10 billion to $12 billion. Thus the turnabout in
the Federal fiscal balance w ill provide a substantial
expansionary influence this year as compared with
fiscal 1957. T his change, it m ay be noted, is oc­
currin g without any m ajor tax reduction such as
m arked the earlier recessionary periods.
O NE M A JO R DIFFERENCE
between the 1957-58
downturn and its two immediate predecessors is
that the latter are over and done with, while the
recent one m ay not be. The improvements shown
in the spring months were impressive, however,
for they were widespread and they followed a
string of month-to-month declines that were equal­
ly widespread. V iew ed at first as possibly arising
from special circum stances— such as the expected
steel price increase—the spring gains received
more searching second looks as the improved per­
formance of the durable industries continued. A ll
in all, they have provided the basis for some
analysts’ conclusion that a recovery is under way.
Even a more conservative, “w ait-and-see” ob­
server w ill adm it that the developments of recent
months have been consistent with an impending
improvement, for the first step to recovery is an
end to decline. He might, however, question
whether any change is im m ediately in prospect for
the important plant and equipment expenditures,
and he would likely point to the heavy inventory
liquidations of the spring months, which m ay have
continued in Ju ly . Important in the decline, inven­
tory changes are considered equally important to
recovery.
The nation w ill watch the economic scoreboard
with particular interest over the next few months
as it seeks further perspective on the recession of
1957-58.

5

north Carolina's
RESEARCH
TRIANGLE
A




UNIVERSITY
OF N. C.,
Chapel Hilj

DUKE
UNIVERSITY,
Durham

is a three-sided area in the heart of North Caro
containing in close proxim ity to one another
of this country's best educational ins
and1 the
ike, North Caro lin a S' * ~College,
"
lorth Carol
is the Ri
signi
Trian gle —unique in
in the nation. F
> Research Ir ia n area; from its
gle encompasses, it
center it is no more
miles to any one
of the schools. Its .
w ever, as
a prime research center is as boundless as
are the limits of science itself. Within
the ge ograp hical triangle there is a n ­
other triangle: a triad of institutional
scientific and engineering facilities
nned by over 850 researchned persons, a gro w in g numresearch
residential
ntly
new merits.
Com9
'

ng
groups

to share in

RALEIGH-DURHAM
AIRPORT




A

C. STA TE'
! C OLLEGE, 1
Raleigh k

r

One day in mid-1962 a team of technicians w ill
go through a carefully rehearsed procedure, energy
w ill surge from a nuclear reactor to an electric
generator, and thus w ill commence the first com­
m ercial use of the atom as a source of power in the
Fifth District. The scene w ill be the P arr plant
of the South C arolina Electric and Gas Company,
located on the Broad R iver some 25 miles north­
west of Columbia.
The power delivered w ill not be great— 17,000
kilow atts, or enough for a typical city of 28,000
persons. It w ill be generated by the existing
equipment of South C arolina Electric and Gas
Company using steam from the nuclear installa­
tion, and it w ill be distributed through that com­
pany’s facilities.
Of far more importance than the added capacity
w ill be the look into the future that this project
w ill provide. Research and development under­
lyin g the design of the nuclear plant w ill be sub­
jected to the full-scale test of construction and
operation, and the plant w ill provide the basis for
appraising the feasibility of a sim ilar one of larger
capacity.
JO IN T VENTURE
T his new plant w ill be built by
the Carolinas V irgin ia N uclear Power Associates,
Inc. as a part of its program of studying the
economic use of nuclear m aterials for the gener­
ation of energy. The corporation was organized
in late 1956 by the four principal power companies
serving V irgin ia and the C aro lin as: V irgin ia
E lectric and Power Company, C arolina Power and
L ight Company, Duke Power Company, and South
Carolina Electric and Gas Company.
T his group recently closed a contract with the
Atomic E nergy Commission as part of the Fed­
8



eral Government’s program of cooperation with
private industry in the construction and operation
of full-scale reactor power plants to serve as proto­
types for future plants. The private companies
agreed through their new company to spend $22.5
million in the design and construction of the plant,
as w ell as $6.6 million in extra costs of operation
due to the experim ental nature of the plant. The
Government’s contribution w ill total $14.6 million,
covering the cost of nuclear m aterials and other
elements used in the reactor and specified research
and development costs after the plant is built.
A s the Commission has pointed out, this type
of project is a m utually profitable arrangem ent.
It brings private cost-cutting incentives to bear on
the construction of power reactors at a stage when
costs stand as the chief obstacle to widespread use
of nuclear power, and it provides the electric
utilities w ith experience in constructing and oper­
ating nuclear power plants.
ELECTRICITY FROM URANIUM The reactor w ill
require careful design and exacting construction,
but its principle of operation is simple. H eavy
w ater—-water in wrhich the content of “heavy”
hydrogen has been increased, thereby changing its
properties—w ill be used to absorb the heat gener­
ated by the fission of uranium . The heavy w ater,
flowing through tubes containing the atomic fuel,
w ill be kept under high pressure and thus not turn
to steam despite its high temperature. It w ill go
as a liquid into a steam generator where its heat
w ill be used to produce steam from ordinary w ater,
just as does a more orthodox boiler. The steam
w ill go to a turbine to spin the generator that pro­
duces electrical power.
H eavy w ater surrounding the tubes w ill serve as

a moderator to regulate the rate of fission. Its
special properties as a moderator will make it pos­
sible to use for fuel natural uranium with an en­
riched content of U -235, plutonium, and—as the
Associates w isely add, “such other fuels as m ay
prove appropriate” in this rapidly changing area
of scientific effort.
The reactor’s core of fuel tubes will be in a ninefoot round vessel, eleven feet high, housed in a
sixty-foot domed vapor container. Its concrete
w alls w ill be p artly buried in a hillside, w ith fill
dirt banked against the downhill side. The con­
tain er’s w alls and earth embankments w ill provide
adequate shielding for the reactor and related
equipment. Radiation monitoring devices w ill
keep a close check on inside conditions, providing
automatic detection and w arning.

This results both from the higher capital costs per
kilowTatt of nuclear capacity and from the higher
nuclear fuel cost. Efforts are being made to reduce
both, however. Experience in nuclear reactor
design and operation w ill provide a basis for less
costly plants, and new fuel forms—-such as the en­
riched uranium to be used at P arr—give promise
of lower fuel costs per kilow att hour of output.
W estern European countries have pushed ahead
to use nuclear power with the know-how’ presently
available, for their power costs average half again
more than in the U. S. European coal m ining
productivity is low-—less than two tons a day per
man in contrast to more than eight in this country,
the best hydroelectric sites are in use, and there
is little domestic petroleum and gas. N uclear
power plants are not only feasible but necessary
to provide for industrial growth. The B ritish
nuclear program calls for 6,000,000 kilow atts of
capacity by 1965, and the member countries of the
European Coal and Steel Community are presently
considering a target of 15,000,000 kilow atts by that
date.
T his country’s efficiency in exploiting its abun­
dant natural resources gives it the advantage of
further experim entation with alternative nuclear
plant and fuel combinations. Its prototype in­
stallations, like P arr, w ill ultim ately produce im ­
proved and cheaper methods of harnessing the
atom for peace. These w ill then be used for largescale power generation in this country.

THE LO NGER VIEW

The P arr project is but
one of a dozen industry-governm ent ventures
under the Power Demonstration Reactor Program
of the Atomic E nergy Commission. Electric
utility spokesmen state that their industry’s out­
lays of $60 million this year w ill be increased by
one-half next year, bringing private atomic energy
expenditures to a total of $230 million by the end
of 1959.
This is truly investment in the future, for with
known techniques and foreseeable fuel costs, non­
nuclear methods of power generation have a big
cost advantage over nuclear power in this country.

TU RBIN E

G EN ERA TO R

REACTOR




> I CO N D EN SER
^ I
m m qm m

Plans fo r the P a ir reactor call for 85 fuel tubes—on ly one is show n here—through w hich
w ill flo w a stream of h eavy w ater. N u clear fission w ill heat this w ate r to h igh te m p era­
tures, an d as the h eavy w ater flo w s through the steam g en erator, it w ill heat o rd in ary
w ate r, ca u sin g if to boil into steam . This steam , heated fu rth er in a superheater, w ill spin
a turbine connected to an electric generator. The condensed steam w ill be pum ped as
w ater back to the steam generator, just as cooled heavy w ater is pum ped back to the tubes
o f the reactor. H ea vy w ate r w ill also surround the tubes to re gu late the nuclear reaction.
'

I8sl|f§||

'

| ■■7 ■■ ■ •

H HH| g |

.H

■ ■ • 9 | I Is IH

■

The Fifth District
Business in the Fifth D istrict reached m idyear
in an uptrend and in an optimistic mood. The
improvement has apparently continued on a broad
front. The kingpin of the D istrict’s m anufactur­
ing structure, the giant textile industry, showed
strong signs in Ju ly of reviving from its protracted
state of depression. Employment registered gains
during June almost across the board—m anufactur­
ing, construction, trade, finance, and services—
and one of the biggest increases occurred in the
key durable m anufacturing industries. Conversely,
insured unemployment moved downward in every
state of the District. Outside the cities, farm ers
had good crop yields in prospect and better live­
stock receipts in hand.
TEXTILES Perhaps the most significant develop­
ment of the past month was the surge of buying
interest in the cotton gray goods m arket.
The increasing flickers of renewed buying in
the cotton cloth m arket during June and early
Ju ly flared into a strong demand at m id-July. Not
only w as the volume of orders the heaviest in
many a month, but it was booked at advancing
prices. Interest was centered heavily on the 80square print cloth that is widely used in apparel
lines for men, women, and children.
B uyers apparently acted on the assumption that
it m ight be a final opportunity to beat the rise in
cloth prices they felt was in the making. A ccord­
ingly, for the first time in about a year there was
a w illingness to order in substantial volume be­
yond immediate and close requirements and to
cover advance needs. T his w as a significant m ar­
ket development that enabled m ills to take action
along long-neglected lines, nam ely, to raise prices
slightly. Despite this increase, however, prices
of cotton gra y goods are still near postwar lows.
The Ju ly developments in the D istrict’s cotton
textile industry did not go far enough or long
enough to indicate whether buyers would be w ill­
ing to cover all their cloth requirements for the
fourth quarter and beyond at substantially higher
prices than those they had been paying for im ­
mediate and nearby deliveries. The demand side
of the m arket was still somewhat cautious with
respect to both volume of orders and prices it
would pay. An important factor in the outlook
is the low levels of inventories at all stages of
distribution and consumption.
HO SIERY

Recent reports from centers of the

10



D istrict’s hosiery industry indicated a moderate
upswing in orders following the Ju ly 4th holiday.
W om en’s full-fashioned hosiery was not sharing
in this pickup, however, and buyers continued to
restrict their orders to cover their immediate and
near needs. The improvement in orders and pro­
duction for seamless and other lines w as not strong
enough to raise prices, and profit prospects con­
tinued unsatisfactory to the producers.
BITUMINOUS C O A L mines shut down during the
first two weeks of Ju ly for the m iners’ annual vaca­
tion and as a result production dropped to a
fraction of the preceding month. It was reported
that a number of mines in W est V irgin ia had
resumed only part-tim e operations after the vaca­
tion period. A verage daily production for June
in D istrict mines reached this y e a r’s highest m ark
and compared more favorably with the year-ago
month than had any previous period of 1958.
Foreign cargo bituminous loadings at the Dis­
trict’s leading ports of Baltim ore and Hampton
Roads have shown slight improvement. Ship­
ments from these ports for domestic ports, how­
ever, declined in the four wreeks ended Ju ly 12th
— 12% below the preceding month and 28% under
the same period last year.
LUMBER There has been a slight improvement in
the southern pine m arket, although prospects con­
tinue to appear better than current activity. The
volume of orders remains closely tied to current
requirem ents of retail yards, for the latter ap­
parently are averse to increasing their inventories.
A factor of paramount importance to D istrict m ills
is the rise in residential building starts. T allied
at an annual rate of more than a million in the
nation for the second consecutive month, the June
figure of 1,090,000 w as the highest since A ugust
1956. Residential contract aw ards rose again in
June, giving promise of a continuing good level of
starts.
EMPLOYM ENT J une increases in D istrict em ploy­
ment wTere indeed heartening. W ith M aryland
leading the w ay wTith the largest gain, the District
added slightly to its nonagricultural employment
rolls. More significant than the over-all increase
was the sw elling of numbers on m anufacturing
payrolls. For the first time since last September
the D istrict’s factories increased the number of
their employees. Gains ranged from 0.5% in

m ajor crops, even though acreage planted is gen­
erally sm aller than last year.
Ju ly conditions indicated that the biggest im ­
provement among the m ajor crops would be in
feed grains, commercial apples and peaches, and
hay. L arger crops of Irish potatoes and flue-cured
tobacco are also expected.
Production of all feed grains other than oats
is expected to be considerably larger than in 1957.
The corn crop writh an anticipated increase of 28%
now looks as if it w ill show the biggest gain over
last year of all the m ajor crops. Pastures con­
tinue to supply good-to-excellent grazing in most
sections, and a hay crop 13% larger than last year
is forecast.
F ruit grow ers are also having a good year on
the production front. T his spring’s straw berry
crop w as one-eighth larger than in 1957, and pro­
duction prospects for apples and peaches indicate
substantial gains— 20% and 18% —over last year.
H arvest of a late spring Irish potato crop about
the size of last y e a r’s has been completed, and an
early summer crop substantially larger than 1957’s
A

heavy volum e of e a rly

m oving

to

m arket

from

summ er Irish
the

District's

potatoes h as been
eastern

counties.

Cotton textile sales in Ju ly give prom ise of im proved o p e ra­
tions

for

District

m ills

du ring

the

last

half

of

this

year.

North Carolina to 1.6% in W est V irginia, and
only South C arolina showed no change.
A s employment has moved up, unemployment
has gone down. E very state in the District regis­
tered a decline in its rate of insured unemployment
— insured unemployment as a per cent of covered
employment— in June. Vacation shutdowns in
early Ju ly were responsible for increased unem­
ployment during the first two weeks of the month.
M aryland, the D istrict of Columbia, and W est
V irgin ia are participating in the Federal Govern­
ment’s Tem porary Unemployment Compensation
plan for lengthening the period of time idle
w orkers m ay receive unemployment paym ents.
AGRICULTURE A generally favorable crop out­
look for the year seemed assured at midsum mer
despite the fact that most crops got off to a late
start.
A cold and wet spring season delayed planting
and made much replanting necessary. Crop de­
velopments through June and early Ju ly were
favorable, however, and excellent yields per acre
now seem likely to increase production of most



11

expected to be about 5% larger than last fall’s.
Production of m ilk during the first half of the year
has been running a shade above last year. E gg
production is down slightly, but broiler output con­
tinues w ell ahead of 1957.
H igher farm product prices—particularly for
cattle, hogs, chickens, and eggs—have been bright
spots in the farm income picture thus far this year.
Cash receipts from livestock m arketings w ere up
8% in the first five months of the year. Total
receipts fell slightly, however, as crop m arketings
were down 18%— largely because of unusually
high 1957 receipts resulting from the delayed m ar­
keting of 1956’s late harvest.

This y e a r's District cotton a c re a g e —dow n 85 % from its 1913
p e ak—w ill

be

the

sm allest

since

records

b egan

in

1866.

is now moving to m arket. A n increased crop of
late sum mer potatoes is also in prospect. B y con­
trast, reduced acreage and lower yields are com­
bining to bring about a sm aller crop of sweet po­
tatoes.
Even though the acreage of practically all types
of tobacco has been reduced because of heavier
Soil Bank participation, tobacco production is e x ­
pected to be larger than a year ago. Most of the
increase w ill be in flue-cured tobacco, which has
benefited from good grow ing weather.
Production estim ates for three m ajor crops—
soybeans, peanuts, and cotton—are not yet avail­
able, but crop acreages and grow ing conditions to
date provide good clues. Soybean acreage is up
slightly, while the acreage planted to peanuts is
essentially unchanged from last year. W ith 45%
of the allotted acres deposited in the Soil Bank,
cotton acreage is down sharply—25% under last
year and more than 60% below average. Though
planted late, these crops have made good progress
and generally appear to be in fair to excellent
condition.
Livestock production also continues high. Dis­
trict farm ers raised the same number of pigs this
spring as they did last, and the fall pig crop is
12



B A N KIN G Loan activity at D istrict banks pre­
sents a m ixed picture of business activity. B usi­
ness loans—often a good economic indicator—have
thus far failed to show as much strength as might
have been expected on the basis of other business
news. In the five weeks ending Ju ly 23, business
loans of D istrict w eekly reporting banks dropped
about 2% —more than they fell in the like periods
of either 1956 or 1957.
Consumer loans, however, are showing renewed
vigor. In these same five weeks, consumer loans
of w eekly reporting banks climbed a sharp 1.6% —
more than the combined increases during these
weeks of 1956 and 1957.
R eal estate loans—long the District bright spot
—now stand 6% above their level at the beginning
of the year. D uring the five weeks ending Ju ly
23, however, increases were moderate when com­
pared with those of the last two years.
CO N STRU CTIO N CO N TRA CT AW ARDS
in th e
Fifth D istrict reached a 16-month high in Jun e on
a seasonally adjusted basis. A w ards for residential
building and for public works and public utilities
showed whopping gains from a year ago.
DEPARTMENT STORE SALES in Ju ly are esti­
mated as being up 5% from June, after seasonal
adjustm ent, to a level second only to the record
achieved in A ugust of last year.

P H O TO C R ED ITS
C o ve r—V irg in ia
lin as V irg in ia

C h am b e r

of

Com m erce

N uclear Pow er A ssociates,

8. C a ro ­
Inc.

11.

N atio n a l Cotton C ouncil of A m erica - V irg in ia C h a m ­
ber of Com m erce.