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FRBSF

WEEKLY LETTER

January 3, 1986

Takeovers: Good or Evil?
In recent years, the pace of corporate takeovers
has accelerated, surpassing even the feverish pace
achieved in the "go-go" conglomerate merger days
ofthe late 1960s. According to securities industry
sources, 1985 may see the completion of over
2500 corporate combinations. Besides affecting
the structure of the industries involved, takeover
activity has had an important impact on debt
markets since many takeovers are financed with
borrowed funds.
For these reasons, many analysts are interested in
the takeover phenomenon. Both Congress and
regulatory agencies are increasingly concerned
about the effects of takeovers on the corporate
sector and the stability of the financial system.
The purpose of this Weekly Letter is to examine
briefly the rationale and implications of corporate
takeovers. It appears that takeovers very likely perform a useful function in bringing new information
to bear on the value of stocks and in imposing discipline on corporate management. But takeovers
also generate risks for the lenders to such activities.

What is a takeover?
The terminology employed in discussions of corporate combinations is an unfortunate blend of
formal economic, financial and journalistic terminology. In general, friendly takeovers might
more properly be called mergers because the managements of the companies involved negotiate
cooperatively to join their respective enterprises. A
hostile or unfriendly takeover usually begins with a
tender offer for the shares of a target firm by
another corporation hostile or alien to the management of the target firm. The presumed goal in such
hostile takeovers is to acquire sufficient control
over voting shares to wrest management authority
away from the target firm's current management.
In a self-tender, extant management buys back
outstanding shares from public shareholders; in the
extreme, all shares are acquired and the firm "goes
private." (In going private, tenders may be financed
with borrowed funds secured by the firm's assets,
in which case the term leveraged buyout also is
used to describe the transaction.) In a proxy fight,
groups of shareholders vie with management for
changes in corporate policy by forming voting
blocks or coalitions.

What all of these transactions have in common is
that the extant management and/or its relationship
to shareholders is changed. A merger or hostile
takeover within an industry also changes the structure of that industry by joining formerly separate
enterprises.

Takeovers and stock prices
To study the causes of takeovers, it is useful to
review the events that take place in the course of a
takeover, with a particular focus on the prices of
the shares of the candidate and acquiring firms.
Since share prices should reflect current and future
anticipated returns to shareholders, they are a convenient barometer of the market's assessment of
the takeover process.
A takeover may begin with a "silent" acquisition of
shares by the acquiring firm or individual. If more
than 5 percent of the outstanding shares of the
target firm are acquired, the buyer must file Form
13D with the SEC, thereby revealing the acquirer's
intended strategy. A similar but more formal process is engaged if the acquiring firm wishes to issue
a tender offer for a controlling interest in the firm.
Form 14D must be filed, stating the offer price and
other particulars of the tender.
Studies have shown that the stock price of the
target firm can rise 25 to 30 percent after these
announcements. However, a recent study at the
University of Rochester also indicates that the
stock price begins to rise even during the "silent"
phase of an acquisition, suggesting that brokers
and others in the marketplace use information on
the volume of shares traded as an indication of
nascent takeover activity. Also, the stock prices of
other firms in the candidate firm's industry tend to
rise sympathetically with increases in the target
firm's stock price. In contrast, the stock price of the
bidding or acquiring firm rises very little if at all during or after the merger or takeover process. This
suggests that whatever gains were anticipated as a
result of the combination are captured largely by
shareholders of the target firm.
If the takeover is a hostile one, the management of
the candidate firm may defend itself in several
ways. In the case of a formal merger tender, it may

FRBSF
urge its shareholders to reject the offer and seek
another (higher) bidder or accept the candidate
firm's own counteroffer. In some cases, the candidate firm may borrow money to make a self-tender
or make an exchange of shares for debt. The
shareholders usually benefit in the case of a selftender. The management also may react by buying
back the shares bought by the acquiring firm at a
premium in return for an agreement to stop the
takeover attempt. Such transactions between
management and the suitor are referred to colloquially as "greenmail."
Dann and DeAngelo find that the stock price of the
candidate firm typically falls when greenmail is
paid, reflecting the fact that the "greenmailer" has
been partially successful in capturing the wealth of
the corporation. In contrast, if the takeover fails
because the parties are unable to come to terms or
if the merger is disallowed by antitrust authorities,
the share price remains above its preacquisition
level. After more than two failed takeover
attempts, however, the candidate firm's share price
appears to revert to previous levels.

financial attributes. Their combined operations
presumably would be more economical than that
enjoyed by the entities separately. Such synergistic
opportunities, of course, can only be enjoyed if the
takeover actually occurs.
Bradley, Desai and Kim suggest that the behavior of
target firm share prices is more consistent with the
synergy hypothesis than the information
hypothesis. In particular, they find that although
the share prices of the candidate firm remain elevated when initial takeover bids are unsuccessful,
the share prices of candidate firms remain elevated
when initial takeover bids are unsuccessful, the
share prices do drift back to pre-tender offer levels
unless the takeover occurs. This does not explain,
however, why the share prices of target firms rise
even before the identity of the bidder is known
(Le., in the case of "silent acquisitions"), or when
there is no outside bidder, as in the case of selftenders. Moreover, it is possible that the lack of
true permanence in the elevation of target firm
share prices after a series of unsuccessful bids
simply may reflect the market's re-evaluation of
the quality of the original information.

Why do firms merge 1
Economists have used information on share price
movements during the course of a takeover to
understand the motives ~ and thereforethe
desirability from a social point of view ~ of
takeover activity. One view of the dynamics is that
stock prices respond because market participants
interpret a takeover attempt as evidence of the
existence of superior information about the
prospects of the target firm or its industry. This
hypothesis is consistent with the stock price
increases observed during both the "silent" and
formal takeover periods. Sympathetic price movementsin the stocks of other firms in the same
industry suggest that the market believed the new
information was pertinent to the general prospects
of the industry and not the management orstructure of the candidate firm alone. According to this
information hypothesis, the takeover need not
actually occur to cause a permanent elevation in
the share price of firms in the target industry. And,
indeed, share price elevation usually does persist
for a period of time even if a takeover attempt fails.
An alternative descriptibn of events underlying
takeovers involves the notion of synergy. According to this hypothesis, firms seek to combine in
order to exploit complementary productive or

A final, and less benign, interpretation of share
price behavior is that takeovers represent events
that increase monopoly power in an industry.
Indeed, an increase in market power would be
expected to result in an elevation of product
prices, profits and, thereby, share prices. Some
sympathetic increases in the share prices of competitor firms also might be expected since the
prices received by all firms in the same industry
might be elevated. Such an argument might have
greater force if all mergers involved firms in the
same industry, since that would enhance the concentration of market share (at least briefly, by
perhaps facilitating anticompetitive, covert coordination of pricing behavior). However, the same
pattern of share price elevation is observed in conglomerate takeovers when.the bidder is from outside the industry.
In addition, the market power hypothesis fails to
explain the appreciation in price experienced during self-tenders, which have no consequences for
market structure. In leveraged buyouts, current
shareholders receive premia (of as much as 50 percent) over prevailing market value to surrender
control to current management. The fact that current shareholders are bought out at a premium

suggests that management's motivation has been
increased by greater management participation in
ownership and closer surveillance by other professional owners. (Tax advantages sometimes also
flow from restructuring ownership.)

.Management resistance
Management resistance also is a prominent feature
of the natural history of most takeovers. Critics of
management resistance argue that resistance is to
be expected since the modern corporation is run
not simply to maximize shareholder wealth (as
assumed by economic theory) but also to indulge
oth~rpreferences of the managers, As a result of
such so-called "expense-preference" behavior,
management (and perhaps employees of the firm
generally) is reluctant to put its perquisites and
power at risk even if the trade-off is some sacrifice
of shareholder wealth.
Economist Harry Manne argues that competition
between managements via takeovers has replaced
shareholder vigilance in disciplining the management of firms. According to this argument,
takeovers afford opportunities to replace complacent management and is one of the sources,
therefore, of the observed appreciation in the
value of the target firm's shares. Indeed, jensen and
Ruback report that share prices rise after a proxy
fight even if the fight is unsuccessful; they suggest
that just "putting management's feet to the fire" is
productive.
Despite this view's appeal, it does have some logical shortcomings. As we have observed, prices of
other firms in the target industry rise sympathetically after a tender offer. It seems unlikely
that every firm's management suffers from complacency unless the structure or some other characteristics of the industry predispose it to expensepreference behavior. But if the industry were so
predisposed, how could the market be certain that
new management would behave differently?
Regardless of its motives, however, a recent study
by Gregg jarrell suggests that management's resistance to takeovers has the effect of stimulating

other bidders and creating a competitive "auction"
for the candidate firm. Thus, the wealth of a target
firm's shareholders actually may be increased by
resistance despite the costs of litigation, "greenmail" payments and other devices to thwart
acquisition. jarrell found that in fully 80 percent of
the cases he studied, initial resistance resulted in
more remunerative subsequent bids.

Too hard or too easy?
The fact that target firms' shareholders appear to
capture most of the gains from takeovers and
takeover attempts, despite or because of management resistance, may not be a cause for rejoicing.
Since the bidders are, by definition, those who
possess new information or notions about synergistic opportunities, their failure to capture the
economic value of the gains may retard their
attempts to do so.
Indeed, it could be argued that the requirement to
register significant share acquisitions and tender.
offers with regulatory authorities may lead to
lnefficiency in the functioning of the stock market
or the firms themselves. Moreover, if existing
shareholders can be confident that they will capture most of the gains from new information about
the assets or operations of firms through takeover
attempts, they lose some of the incentive to
scrutinize the behavior of current management.
Viewed from this perspective, the problem with
takeover activity may be that it is too difficult to
accomplish for it to be a viable threat to complacent management.
In addition, the fact that most of the benefits of a
takeover are captured by existing shareholders
means that the holders of the debt and equity of
the acquiring firm cannot expect to enjoy abnormally high (risk-adjusted) returns. Put differently,
the high yields embodied in the loans and "junk"
bonds used to finance takeovers are accompanied
by high risk.

Randall J. Pozdena, Senior Economist

Opinions expressed in this newsletter do not necessarily reflect the views of the management of the Federal Reserve Bank of San
Francisco, or of the Board of Governors of the Federal Reserve System.
Editorial comments may be addressed to the editor (Gregory Tong) or to the author ...• Free copies of Federal Reserve publications
can be obtained from the Public Information Department, Federal Reserve Bank of San Francisco, P.O. Box 7702, San Francisco
94120. Phone (415) 974-2246.

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BANKING DATA-TWELFTH FEDERAL RESERVE DISTRICT
(Dollar amounts in millions)

Selected Assets and Liabilities
Large Commercial Banks
Loans, Leases and Investments 1 2
Loans and Leases 1 6
Commercial and Industrial
Real estate
Loans to Individuals
Leases
U.S. Treasury and Agency Securities 2
Other Secu rities 2
Total Deposits
Demand Deposits
Demand Deposits Adjusted 3
Other Transaction Balances 4
Total No'n-Transaction Balances 6
Money Market Deposit
Accounts-Total
Time Deposits in Amounts of
$100,000 or more
Other Liabilities for Borrowed MoneyS

Two Week Averages
of Daily Figures

Amount
Outstanding
12/11/85
197,956
179,831
51,566
65,908
38,178
5,412
10,725
7,400
202,983
50,748
34,324
14,684
137,551

-

-

45,903
38,122
23,620
Period ended
12/02/85

Change from 12/12/84
Dollar
Percent 7

Change
from
12/04/85
977
529
292
149
127
14
506
59
792
692
557
305
205

-

-

29

-

9,800
10,114
1,601
4,291
6,756
333
810
497
10,569
5,790
5,436
2,012
2,765

-

162
4,178

2,527
1,957

Period ended
11/18/85

1

2
3
4

S
6
7

40
19
21

68
148
79

Includes loss reserves, unearned income, excludes interbank loans
Excludes trading account securities
Excludes U.s. government and depository institution deposits and cash items
ATS, NOW, Super NOW and savings accounts with telephone transfers
Includes borrowing via FRB, TT&L notes, Fed Funds, RPs and other sources
Includes items not shown separately
Annualized percent change

1

-

12.7

5,189

Reserve Position, All Reporting Banks
Excess Reserves (+ )jDeficiency (-)
Borrowings
Net free reserves (+ )jNet borrowed( -)

-

5.2
5.9
3.0
6.9
21.5
6.5
7.0
7.1
5.4
12.8
18.8
15.8
2.0

-

6.2
09.0