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BEYOND THE NUMBERS

A Qualitative Exploration of Affordability and Availability of Rental Housing in the Third Federal
Reserve District: 2015
By Noelle Baldini

June 2015

FED ER AL RE SE RV E BANK OF PHILADE LPH I A • C O MMU N I T Y D E V E LO PME N T ST U D I E S & E D U C AT I ON

KEY DEFINITIONS
E x tremely low income (ELI): households with
incomes that are equal to or less than 30 percent
of the median family income (MFI) in their region

INTRODUCTION
In February 2015, the Community Development Studies and
Education (CDS&E) Department of the Federal Reserve Bank of
Philadelphia released a quantitative report titled Affordability

and Availability of Rental Housing in the Third Federal Reserve

District: 2015.1 This report showed that across the Third District,

there were more than 274,000 extremely low-income (ELI) and

Ver y low income ( VLI): households with
incomes that are 31‒50 percent of the MFI in
their region

very low-income (VLI) renter households for which affordable
homes were not available in 2012. The report also noted that
the problem had worsened in recent years: The number of affordable and available rental units per 100 ELI renter households declined from 41 to 33 in the Third District between 2007

Low income (LI): households with incomes that
are 51‒80 percent of the MFI in their region

Af fordable: a unit for which gross rent (i.e.,
rent and utilit y costs) is no more than 30 percent of monthly household income

and 2012. Nearly three-quarters of ELI renter households and
almost one-third of VLI renter households in the Third District
spent more than half of their incomes on housing in 2012.
Following the release of the report in February, the CDS&E
Department interviewed a sample of key informants throughout the Third Federal Reserve District to further investigate the
affordability challenges in the rental market. The goal of this
qualitative research was to take a more in-depth look at the

Af fordable and available: an af fordable unit
that is either vacant or currently occupied by a
household in the corresponding income level

challenges and trends that were revealed in the quantitative
analysis. This study presents the themes that emerged from
interviews with experts from organizations including nonprofit and for-profit developers, housing authorities, community
development corporations, and other housing professionals.

Cost burden: gross rent exceeds 30 percent of
monthly household income

METHODS

Study Sample
To gain insights into the factors driving increased unafford-

Severe cost burden: gross rent that exceeds 50
percent of monthly household income

ability, unit scarcity, and rising demand in the rental housing
market, the CDS&E Department contacted housing stakeholders who would be representative of the Third Federal Reserve
District. Purposive sampling was used by selecting participants
(from a database of housing professionals) who had previously interacted with the CDS&E Department. Stakeholders were

Noelle Baldini* is a community
engagement associate in the
Community Development Studies
and Education Department at
the Federal Reserve Bank of
Philadelphia.

randomly selected from the database, although the selection
process was iterative to ensure that the voices in the study
represented the three states in the District — Pennsylvania,
New Jersey, and Delaware — and could speak to the rural,
urban, and suburban communities in those states. The sample also intentionally included key informants from the public, private, and nonprofit sectors who could provide a high-

* The views expressed herein do not represent those of the
Federal Reserve Bank of Philadelphia or the Federal Reserve
System. The author thanks Keith Wardrip, Eileen Divringi, Sydney Taylor, Theresa Y. Singleton, Rosemary Frasso, and Allison
Golinkoff for their comments, guidance, and collaboration. We
would also like to thank all of the interviewees for their time
and thoughtful insights.

2 Federal Reserve Bank of Philadelphia

1

Eileen Divringi, “Affordability and Availability of Rental Housing in the Third Fed-

eral Reserve District: 2015.” Cascade Focus (February 2015), Federal Reserve Bank
of Philadelphia; available at www.philadelphiafed.org/community-development/
publications/cascade-focus/cascade-focus_4.pdf.

level overview of trends observed in the supply, funding, and
demand for affordable housing throughout the District. Sixteen one-on-one and small-group interviews were conducted
throughout the course of this project; in total, the perspectives
of 21 interviewees are included in this analysis.2

renter income levels have stagnated or fallen,
while rents continue to rise. Interviewees explained that
that

accessible jobs are either part-time or at income levels that are
too low to allow people to rent affordably. Further, many of
the interviewees voiced concern that there is a skills mismatch
between job seekers and employment opportunities and that

Analysis
Two interviewers separately conducted telephone interviews
that were recorded, transcribed verbatim, checked for accuracy, and entered into MaxQDA qualitative data analysis software. Using the software, interviews were coded3 to identify
themes that emerged regarding the affordability and availability of rental housing in the Third Federal Reserve District.

available housing units are not located in areas where jobs are
being created. Some stakeholders noted that there is insufficient transportation to access employment opportunities and
that the cost burden on many renters would be even greater
than the original study reported if it accounted for these high
transportation costs.

A priori codes were developed to correspond with interview

“The extremely low-income have been underserved for

question topics. Additional codes were developed after the

quite some time … especially after the recession when

initial transcripts were reviewed, and these were used to cat-

so many people fell into lower-income jobs or found

egorize comments regarding specific geography, household

themselves unable to find any jobs at all.”

type, population segment, and actors. This process allowed for
the analysis and synthesis of large amounts of qualitative data
that otherwise would have been difficult to manage.
Twenty-five percent of the interviews were coded independently by two members of the study team and checked
for intercoder reliability. After the intercoder agreement was
reviewed, code memos were further developed to ensure that
coding was done objectively by clarifying operational definitions. This rigorous and collaborative qualitative approach allowed the analysis to move beyond anecdotal insights. Code
analysis through full and repeated immersion in the data led

the Great Recession expanded the pool of lower-income households for which
renting may now be the only feasible option. Most
Informants agreed that

interviewees mentioned that the declining homeownership
rate because of foreclosures and the tightening of mortgage
lending standards was also a major driver of the increased demand for rental units. These former or would-be homeowners
exacerbated the continuously high demand from ELI and VLI
renters, leaving many people with very limited choices for obtaining adequate housing.

meaningful themes, which

“Pressure from would-be homebuyers … staying in

are explored herein. The views expressed in this report are the

the rental market puts pressure on housing demand.

perceptions and opinions of the key informants who were in-

Housing demand meets that pressure with rising

terviewed and do not necessarily represent the views of the

rates, and so that kind of influences the affordabil-

study team or empirically supported facts. Direct quotes from

ity all the way down to what maybe traditionally had

participants are shared whenever they help to support and il-

been an affordable supply becoming less affordable

lustrate summary statements.

and going to someone who might otherwise have been

to the identification of several

a first-time homebuyer.”

REASONS FOR INCREASED HOUSING COST BURDENS
As previously mentioned, the original quantitative report
found that lower-income renters in the Third District have
become increasingly cost burdened. These findings did not
surprise the key informants who were interviewed. The most
prevalent explanation for this increased unaffordability was

Some interviewees explained that, in urban areas, a com-

pounding factor is that members of the millennial generation are increasingly interested in living in cities.4
This movement increases competition for low-cost units. In-

formants based in more suburban and rural areas also shared

2

One respondent submitted interview answers via writing. The full interview guide is available in the online appendix at https://www.philadelphiafed.org/beyond-the-numbers.

3

The codebook is available in the online appendix at https://www.philadelphiafed.org/beyond-the-numbers.

4

The millennial generation includes those born between the early 1980s and the early 2000s.

Community Development Studies & Education 3

younger people are staying in the rental market
longer than in years past, contributing to the rising demand
that

increased cost of development
along with shrinking subsidies.

concern regarding the

for rental housing throughout the District.
“The constraint is absolutely a funding constraint,
“The growth in this city … is primarily centered around

and the fact that the multifamily industry has tak-

young people who want to stay in an urban environ-

en off to a degree on its own, that means that the

ment where they have ease of access to amenities

construction industry is building … So, a building is

and entertainment. In addition to that, those young

a building from a contractor’s standpoint. They’re not

people have much higher rates of renting well into

terribly concerned about who the occupant is, and

their late 20s and early 30s than prior generations.”

there’s not a lot we can take out of a building to make
it significantly less expensive. So, costs are up, the

While some interviewees felt that younger people were de-

availability of funding is down ... most significant is

laying homeownership because of student loan debt or oth-

that dynamic — lack of low- or no-interest loans as

er factors, others felt that these renters were not “waiting” to

soft funding and a steady increase in competitive

move into homeownership; rather, they were

construction costs.”

choosing to

rent instead of transitioning to homeownership, which was
the norm for many households with means in recent decades.
“So, if we’re [going to] think about how rental mar-

Expensive labor contracts were one type of cost frequently

mentioned. Some interviewees believed barriers to achieving scale also contribute to higher costs.

kets should be developed and rehabbed in this city,
we also have to look at … the trends from a social

“Affordable housing developments tend to be smaller

and economic stance. Rental housing may not just be

than conventional … if you look at tax credit deals,

what was formerly sort of bridge-housing into home-

for instance, approved in Pennsylvania, probably the

ownership and then moving out to the suburbs. It may

largest one might be 100 apartments. One hundred is

be sort of a permanent part of how we house peo-

small in terms of scale on a conventional multifam-

ple in the city in the future. So, what does that look

ily. So these things … exacerbate situations because

like and how do we make sure that residents of all

there’s no ability to achieve benefits and advantages

incomes have access to housing and to communities

of scale in doing many of these developments.”

that have amenities and entertainment?”

BARRIERS TO NEW DEVELOPMENT

Though the lack of funding was regarded as a major barrier
to increased production, several developers mentioned that

The qualitative report noted that the number of affordable and

program inefficiencies have made them wary of pursuing

available rental units per 100 ELI renter households declined

available subsidies. Application processing speed, lengthy re-

from 41 to 33 in the Third District between 2007 and 2012.

porting requirements, and perceived competition (e.g., for Low

One informant explained the current conditions in his com-

Income Housing Tax Credits) were all listed as factors that have

munity by saying, “One of our best low- to moderate-income

deterred several developers from applying. Affordability require-

developers finally started construction on a 60-unit apart-

ments were also discussed. Some stakeholders argued that short-

ment complex targeted at workforce and low-income folks.

er affordability periods would allow developers to realize revenue

And those 60 units hit one-third of 1 percent of the market

appreciation, thus incentivizing development, while other stake-

share that needs to be built here.” From both the quantitative

holders were concerned about the preservation of affordability

analysis and qualitative data gathered through key informant

and quality after the affordability term concluded.

interviews, it is apparent that growth in supply has lagged that
of demand, but what are the barriers to increasing the supply
of low-cost rental units?
A lack of funding in the form of public subsidies to keep costs
low and units income restricted was the most frequently discussed barrier to new development. Developers expressed

4 Federal Reserve Bank of Philadelphia

In many communities, affordable rental housing still evokes
a

negative stigma that makes neighbors opposed to new

development. Local community opposition was not shared
among all interviewed, but the majority of stakeholders did
mention that a

lack of political will — at the local, state,

and federal level — was a major impediment.

“Just personally, it’s very troubling that housing has

Lastly, both nonprofit and for-profit developers of subsidized

slipped so far on the national agenda. There is seem-

housing cited

ingly little understanding as to the magnitude of the

competition for land as an impediment to

new development.

problems that are faced by families of very low- and
extremely low-income in terms of acquiring shelter.”

“It comes down to the basic economics of, if there is a
parcel of land available and you don’t have municipal

Other stakeholders noted that the lack of political will to pri-

help getting it or you don’t have an inside track to get

oritize affordable rental housing was rooted in the contrasting

it, well, the guys [who] are going to buy it and build

goal of reviving homeownership.

on it are the market rate guys, and they’re going to
provide ‘luxury housing’ broadly defined, and they’re

“Most cities have adopted a ‘we don’t want any more
rental housing’ attitude. They want homeownership to

going to charge $2,000 a unit for it a month.”

return. They want to get back above 50 percent own-

HOUSING QUALITY

ers as opposed to 60 percent renters in most commu-

When discussing single-family market rate rental units, many

absentee landlords are failing

nities where we do business. They’re really trying to

interviewees mentioned that

turn around that trend of moving to rental housing

to address quality issues, such as leaking roofs and pipes, mold,

because a lot of that housing is controlled by people

lead paint, and structural damage. Some stakeholders voiced con-

outside the community. And they want folks to have

cerns regarding the

impact of budget cuts on rental in-

a stake in the community, and homeownership is one

spections, while others confirmed that increased inspections

way to do that.”

have led to improved quality of rental units in their community.

Stakeholders agreed that it is difficult to successfully produce

“The city’s budget cuts and the reduction in personnel

new affordable housing units without the support of local

in licenses and inspection really impacts the issue

municipalities. From providing gap financing through low-in-

of quality and also having enough inspectors to ade-

terest long-term loans to creating public-private partnerships

quately take a look at all the rental units coming on

aimed at reducing or eliminating the cost of land, some local

market, so that’s a problem.”

municipalities were described as key actors in the development of affordable housing. However, local municipalities can

also be a hindrance to development, and several local regulatory burdens were mentioned as obstacles to increas-

Informants also shared that many rental properties lack energy-

efficient upgrades, and the resulting higher-than-necessary
utility costs are typically passed along to the renter.

ing the supply of affordable rental units. Hefty municipal fees,
slow processing of licensing and permit requirements, difficult

“The issue is the lower the income, usually the less knowl-

development approval processes, zoning impediments, and

edgeable the consumer is about housing issues and their

strict building codes were all provided as examples of regu-

rights as tenants. And so they tend to be taken advan-

latory burdens that can eat up project capacity and resources.

tage of, and they tend to be pushed into the lower-quality
housing in the less desirable neighborhoods. And unfor-

“Developers get discouraged because of the problems

tunately, what you also have is [that] those units are not

that come with trying to push through a development.

energy efficient, which then pushes the operating costs

Even if you had all your money in place, you still have

of that apartment up through the roof. And the landlords

to go through all these processes to get to the other

are pushing that cost on to the tenants. So, in addition to

side. And you have to talk to four different people, and

being burdened by higher leases for lesser-quality prop-

you have to deal with all the various rules and regu-

erties, they’re also carrying the additional burden of out-

lations, and it’s very time-consuming and expensive.

dated utilities and poorly insulated doors and windows.”

And then everybody has [his/her] hand out for fees …
So, there should be a way to streamline some of this

The conversations were drastically different regarding the

when people are trying to do good for the city and

quality of income-restricted units. Unlike the situation that

provide affordable housing.”

was described for most single-family units, interviewees suggested that state housing agencies and local housing author-

Community Development Studies & Education 5

ities are, for the most part, ensuring that sites benefiting from

sense and eventually leading to conflicts with some

federal subsidies are being kept up to code and generally in

of our lease policies.”

good condition. Exceptions do exist, however, in places where

capital necessary to meet
basic maintenance and repair needs for the aging
housing stock. The issue of aging properties in need of rehousing authorities lack the

habilitation was prevalent throughout all of the interviews and
was repeatedly mentioned as the top perceived threat to the
existing supply of affordable units.

THREATS TO THE EXISTING SUPPLY
OF SUBSIDIZED UNITS

insufficient capital for rehabilitation of the aging housing stock was noted as the
As mentioned previously,

primary threat to the existing supply of subsidized units. Another perceived threat was the rising popularity of investors

buying up housing, both affordable and market rate.

“And then, there’s the affordable housing stock that
was produced over the last multiple decades — much

“There are a number of people [who] are buying afford-

of which has fallen into disrepair. Some of it has been

able housing now who are not committed to it long

maintained at an adequate level, but we have thou-

term, and they’re really yield buyers just looking for

sands of housing units that were originally financed

cash flow, and so the increasing demand of people to

by HUD [U.S. Department of Housing and Urban Devel-

just buy affordable housing for the cash flow means

opment] that are in the market that are in deteriorat-

that there could be challenges both in terms of pre-

ing condition and need substantial rehab.”

serving that and opting out of the program when they
want — as well as just how they operate it and the

Another quality concern expressed about multifamily units
was

overcrowding. Although primarily caused by shortages

in the supply of affordable units, overcrowding, in some cases, was also attributed to renters’ backgrounds that prevented
them from obtaining suitable housing. A poor credit history, a
foreclosure, or a record of incarceration can leave a prospective renter with very limited choices.

level of quality.”
Several stakeholders also expressed concern

that housing
assistance payment (HAP) contracts will not be renewed. HAP contracts are used to keep units in some private-

ly owned multifamily rental properties affordable, and expiration of these contracts would mean a further decrease in the
supply of affordable units.

“We do a lot of income-restricted affordable housing,
which has rules against overcrowding. When people

“The threats include the expiration of housing assis-

break those rules they’re violating the lease, and one

tance payment contracts for a number of nonprofit

of the most frequent lease violations we see is the

organizations that have developed housing. And even

presence of an extra household member that techni-

some of the private developers had these 15-, 20-year,

cally overcrowds the unit or introduces someone who

some 30-year housing assistance payment contracts,

wouldn’t otherwise be on the lease. We see it among

and a lot of them are expiring over the next five years.

our senior housing units … when you watch carefully

And so it’s going to be a coin toss … in terms of getting

you find that there’s a … son or daughter who visits

these units reviewed, certified, and reissuing these

[his/her] elderly parent often, and then you realize

HAP contracts. So, if you lose your HAP contract, you

that [he/she] is actually staying there … coming late

have no choice but to make the units market rate,

at night and leaving early in the morning and that’s

which then is going to eliminate the people who need

sort of an interesting method of overcrowding or a

the affordability.”

different access to housing that we see among the
senior population. But that goes on within the non-

POTENTIAL SOLUTIONS

senior housing population as well, which is often an

Additional Funding Sources

adult sibling — a boyfriend or girlfriend or friend-

Interviewees were asked to discuss successful programs or

friend, where there’s just a lot of pressure for people

potential policy solutions to address today’s rental housing

who have found a place to live to extend that housing

affordability challenges. Many were concerned that available

opportunity to others who may be in need — maybe

funding is being split between the competing needs for reha-

to defray costs or maybe just to be helpful in a good

bilitation and new development. Given this difficult funding

6 Federal Reserve Bank of Philadelphia

environment, several stakeholders focused on strategies to
attract additional funding for affordable housing. One stake-

increased real estate transfer
tax on homes being sold more than once in a short time could

holder suggested that an

become a new source of funding.

Zoning
Inclusionary housing requirements, or municipal planning ordinances that require a percentage of units in new developments to be affordable for low- and moderate-income
households, were a proposed solution for increasing the sup-

While some focused on policy solutions to increase the
amount of funding for affordable housing, others suggested

private capital could be used to address these
concerns. One informant believed that social impact invest-

that

ment strategies targeting union pensions and local university

ply of affordable rental units. Several interviewees explained,
however, that such requirements could be difficult to enforce
and may lead to political contention. Other stakeholders felt
that zoning should be less restrictive to promote mixed-use,

mixed-income development.

endowments could attract local wealth that has a vested in-

“Just to sum it up here — mixed use, mixed income,

terest in neighborhood revitalization. A nonprofit real estate

and mixed housing type. What we call ‘smart growth’

investment trust (REIT) was given as another example of an

quite frankly is what we’re really trying to achieve be-

innovative strategy being used in other regions to attract

cause if you have those three things put together, all

private capital to support the availability and affordability of

of a sudden now you can start chiseling away at that

rental housing. A nonprofit REIT, such as the pilot led by the

cost factor of what it costs to build and what it would

Housing Partnership Network,5 could use private investments

cost to sell or rent.”

to acquire rental units and to keep them affordable as rents in
the broader community rise.

Homeownership

Maximizing the Impact of Existing Funding
When discussing the use of available funding, some interviewees felt that, to see the most impact, municipalities should address rehab needs through a cluster approach that involves

targeting the work geographically, block by block,

Some interviewees felt that, if done responsibly,

loosening

mortgage lending standards and increasing the availability of homeownership counseling to promote homeownership
could play a role in reducing the demand for affordable rental
housing.

versus one-off rehabs throughout a city. Several informants

“I think part of the answer has to be to look at banking

also voiced the need for more action to be taken to ensure

regulations that are decreasing the number of people

that municipalities receiving HOME Investment Partnerships

who can own homes. If some of that [were] loosened

Program (HOME) funding or Community Development Block

up, I don’t mean things that are excessively loosening

Grant Program (CDBG) funding are

it up, but some of the requirements are quite onerous,

held accountable for

impediments to fair housing addressed in their required
Consolidated Plans.6
“That being said, there are very affirmative steps I
believe HUD could take in terms of demanding that
block grant communities, communities that secure
HOME do, in fact, take concrete steps to reduce the
cost of producing these regulatory burdens … HUD

5

and I think there has to be an increase in homeownership to have an impact.”
Other stakeholders felt that, at the federal level, there needs
to be a rebalancing

of housing policy and associated re-

sources rather than policies and programs that favor homeownership over rental housing.

has ... done virtually nothing to enforce and demand

“We have these production programs, but the clear

that municipalities who seek this kind of funding are

emphasis in this country has been on homeownership

held accountable for trying to improve opportunities

— incentivizing homeownership, financing homeown-

to produce housing.”

ership … and if you want to address these kinds of

Source shared by interviewee: A. D. Pruitt and Dawn Wotapka, “Nonprofit Firms Form REIT,” Wall Street Journal, April 28, 2013; available at http://online.wsj.com/article/

SB10001424127887323528404578451023072622486.html (accessed April 5, 2015)
6

See the HUD Exchange resources on the Consolidated Plan Process for more detail; available at www.hudexchange.info/consolidated-plan/consolidated-plan-pro-

cess-grant-programs-and-related-hud-programs/.

Community Development Studies & Education 7

issues, then we need a strong rental housing policy, and
we need resources put [in]to rental housing like what’s
put into for-sale houses. If you look at the amount of
money that’s put into the mortgage interest deduction
to help subsidize for-sale housing — the entire rental
housing program is insignificant compared to that.”

This report represents an effort to connect community development research produced by the CDS&E Department with the
local knowledge and expertise embedded in community development practitioners working throughout the Third Federal
Reserve District. The interviews on which this report was based
validated some preconceived explanations for the challenges in

BEYOND HOUSING
Many interviewees believed that successfully tackling the rental
housing affordability challenges addressed in this research requires a holistic

CONCLUSION

approach that extends beyond housing

policy. From education reform to increased wages to economic
development centered on local job creation, there were suggestions for how policy could improve opportunity for lowerincome populations.
“Somebody once said to me, there’s no such thing as a
housing problem. There’s an income problem. That fundamentally the reason that we have a housing problem
is because we have poor people. If we solved poverty,
then we wouldn’t need housing programs.”

the rental housing market but also presented some interesting
insights from the field. For example, hearing about the impact of
the foreclosure crisis on rental housing demand and supply was
anticipated. However, learning about overcrowding, specifically
in subsidized units, adds value to the quantitative analysis, which
did not identify overcrowding as a common problem in the District’s rental housing stock generally.
Areas for further exploration became apparent through the
course of this analysis. Though interviewees provided important
information regarding the quality of rental units in the markets
they serve, there seems to be an opportunity and need for further qualitative research that directly engages tenants around
the quality of their rental units. Additional research is also need-

While key informants who were interviewed described a variety
of potential solutions, they all agreed that the challenges faced
in the current rental market are urgent. The need for collaboration, a unified voice, and an integrated approach to addressing these issues was shared. As one informant stated about the
strategy in his city, “You’re not going to solve a 40-year poverty

ed to fully understand the relationship between the types of
owners and the quality of units. Likewise, the sample size for this
analysis was too small to yield meaningful conclusions regarding the similarities and differences in rental housing challenges
across rural, suburban, and urban communities, and more research would be required to draw out these nuances.

crisis in this city overnight, but at a minimum, you can make better strides if we can figure out a comprehensive policy to address
these high-need communities.”

THE THIRD FEDERAL RESERVE DISTRICT
The Federal Reser ve Bank of Philadelphia ser ves the Third District, which covers eastern
Pennsylvania, southern New Jersey, and Delaware. The Bank’s Communit y Development
Studies and Education Depar tment suppor ts the Federal Reser ve System’s economic grow th
objectives by promoting communit y development in low- and moderate-income communities
and fair and impar tial access to credit in underser ved markets.

COMMUNITY DEVELOPMENT STUDIES & EDUCATION

www.philadelphiafed.org/community-development