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1850

THE BETTMANN ARCHIVE

1801

ric Bast

“In the exchanges that men carry
on with one another there is only one thing
that is and can be compared ... services
rendered and received.”
“Manufacturers, lawyers, doctors, civil servants,
bankers, merchants, sailors, soldiers, artists, workers, all of us, such as we are ...
render and receive services. It is in them
alone that value resides, and not in the ...
raw materials and ... natural resources ...
that they put to work.”
“One who
has more talent renders more services ...
from which it follows that he is voluntarily
granted a greater remuneration.”
“Capital is not an accumulation of material objects, dependent on the durability of
matter, but an accumulation of values, that
is, of services.”
“Liberty tends inevitably to lead to the just equivalence of services, to bring about greater and greater
equality, to raise all men up to the same,
constantly rising standard of living.”
Frédéric Bastiat championed revolutionary ideas in a revolutionar y age. Born at
Bayonne, France, in 1801, Bastiat was 14 when
Napoleon’s army fell at Waterloo and 29 during the Revolution of 1830. Living at the height
of mercantilism but inspired by Adam Smith
and Jean-Baptiste Say, Bastiat worked feverishly
to promote free trade and other market-based
economic principles that special interests
sought to obscure. Rising to prominence in
1844 upon the publication of his first pamphlet,
“The Influence of French and English Tariffs on
the Future of the Two Peoples,” Bastiat gained
a reputation as perhaps the greatest expositor
of free market ideas who ever lived. It has been
said that Bastiat killed protectionism with ridicule. In an outpouring of essays and public appearances, he used exaggeration to expose the
fallacy of protectionist policies. Less acknowledged but nonetheless significant was Bastiat’s
emphasis on services as the great denominator of all value. Bastiat’s career was cut short
by illness, and he died in 1850 at age 49.

CONTENTS

PRESIDENT’S MESSAGE

1

THE SERVICE SECTOR: GIVE IT SOME RESPECT

3

THE YEAR IN REVIEW 23
BOARDS OF DIRECTORS 25
ADVISORY COUNCILS 27
STATEMENT OF CONDITION 28
STATEMENT OF OPERATIONS 29
STATEMENT OF SURPLUS 30
VOLUME OF OPERATIONS 31
OFFICERS 32

F 36 f

President’s Message

remember when they called them service stations. When

Even though the recovery got off to a slow start in terms

I started out pumping gas at my dad’s station, I used to

of job growth, that’s ancient history now. We’ve had three years

check the oil and wipe the windshields whether they

of good output growth and two years of good job growth. 1994

needed it or not. I didn’t know it at the time, but I was

was the best year of all. The economy strengthened throughout

part of the service sector. Even so, I could still tell people

the year, with real GDP growing at a 4.5-percent annual rate and

what I did and they knew what I was talking about. Or, they could

unemployment falling to a 5.4-percent rate at year’s end. For the

just look at my fingernails.

year as a whole, real GDP increased 4 percent, and the economy

It’s more ambiguous these days. I guess I’m still in the

gained 3.5 million new jobs. The consumer price index increased

service sector. But when I have to fill in the little blank that asks my

2.7 percent from December to December for the second year in

occupation, I hardly know what to write. Lately, I just put central

a row. The “misery index,” the inflation rate plus the unemploy-

banker. In any case, newsprint has replaced car grease on my hands.

ment rate, was at its lowest level in many years.

Chances are, you’re in the

Monetary policy in 1994

service sector, too. Most people are

backed off from the extraordinarily

these days, although they may not be

easy stance of the previous two

aware of it and would be hard-

years. The 50 mph head winds that

pressed to define their job in a sen-

had justified the extraordinary ease

tence or two. Can you imagine ex-

dissipated and turned into tail winds.

plaining to a class of third-graders

Much of the slack left over from the

what a biogenetic engineer does? It’s

recession gave way to conditions

a lot easier to explain the tangible—

associated with inflationary pressures

that you build houses for a living—

in the past. The policy adjustment

than it is to explain the intangible—

was apparently successful, as real

that you analyze investment strate-

growth remained strong and infla-

gies to increase the values of your

tionary pressures have yet to surface

clients’ portfolios.

in final consumer prices.

Many pundits don’t give the

We at the Federal Reserve

service sector much respect. But that

will continue our vigilance against

doesn’t seem to matter to college

inflation, which undermines the value

students who are looking forward to

of our money and erodes our faith

entering the service sector as com-

in our government and its institu-

puter programmers, engineers, bank-

tions. History has taught us that it is

ers and accountants. How often do

only through a sound, stable

you hear that service workers are among the highest paid and the

economy that job growth, productivity and opportunity will en-

best educated? Instead, we hear that the country is going to hell in a

dure and thrive. It has also taught us that as we move from manu-

handbasket because services are replacing goods in our output mix.

facturing to services, we will find new job opportunities that are

Our annual report essay takes issue with that point of

as good or better than what we’ve left behind. The lesson to re-

view. It shows that our expanding service sector is not a sign of

member is that it is our free enterprise system that has provided

decline but a logical phase in our growing prosperity. In fact, it is

us with the highest standard of living of any nation in the world.

the strength of the service sector that has fueled the growth of

This same system has enabled us to make the transition to a more

the U.S. economy for the past several years—something else that

service-oriented economy, a reflection of a richer and more pros-

hasn’t gotten the respect it deserves. I call it the Rodney Dangerfield

perous America.

recovery. Many people still talk about the recovery from the last
recession as if it were a very new and very fragile thing, but the
recovery began in 1991. April 1 will mark its fourth anniversary,

Robert D. McTeer, Jr.
President and Chief Executive Officer

and that’s no April Fool’s joke.

F1f

F2f

“If God had made man a solitary animal, everyone would labor for himself.…
But, since man is a social creature, services are exchanged for services.…
Do this for me, and I will do that for you.” – Frédéric Bastiat

mericans eat more meals than ever at restaurants—

their health and well-being, Americans turn to doctors,

from the fabled Brown Derby in Los Angeles to

nurses, dentists, social workers, massage therapists, psychia-

McDonald’s in Almost Anywhere, U.S.A. They take

trists and pharmacists. No matter how well we take care of

their clothes to the dry

ourselves, ever yone eventually

cleaners, their cars to a

will need a funeral director.

mechanic, their dogs and cats to

All this — and much,

veterinarians. They go to a barber

much more — we call the service

shop or a beauty salon for hair

sector.

care. Two-career families drop

The service sector domi-

young children off at day-care

nates the U.S. economy. It makes

centers.

up two-thirds of the nation’s outFor their homes, Ameri-

put. Nearly four of five Americans

cans hire maids, gardener s,

earn their livelihoods providing

plumbers, carpenters, electricians,

services. Not surprisingly, some-

carpet cleaners, chimney sweeps,

thing so big inspires a host of su-

exterminators, interior decora-

perlatives. Services is the economy’s

tors, architects and alarm-moni-

fastest growing sector. It leads the

toring companies. Outside the

economy with the most self-em-

home, schoolteachers, police of-

ployed, the most moonlighters,

ficers, mail carriers, garbage col-

the most people who work at

lectors and other public servants

home. Services is the economy’s

contribute to Americans’ day-to-

most diverse sector, encompass-

day lives. Lawyers, accountants,

ing neurosurgeons, college pro-

stock brokers, insurance agents,

fessors, delivery-truck drivers and

financial planners and bankers

dishwashers. It contains some of

help keep finances and personal

the newest professions and some

affairs in order.

of the oldest. It includes the most
stable jobs and the least stable

At night and on weekends, Americans sample the talents of a dazzling variety of

ones. Service workers are the highest paid and best educated,

enter tainers — television stars, athletes, actors, comedians,

and they are the lowest paid and least educated.

musicians, to suggest just a few. For their personal fulfillment,

And that’s not all.

they turn to fitness instructors, tutors, librarians, psychics, tour

Services is probably the most maligned and least

guides and music teachers. Whether buying a loaf of bread or

understood sector of the economy. Americans hear time and

a new car, shopping more often than not requires assistance

again that the service sector is the equivalent of weeds in an

from salesclerks.

economy’s garden. Ser vice jobs are low-paying, low in pro-

Getting from here to there, and back again, would be

ductivity, low in status — or so the litany goes. They offer only

a Lewis and Clark adventure without travel agents, ticket-

scant prospects for advancement and crowd out the economy’s

takers, baggage handlers and flight attendants. To maintain

good jobs.

F3f

“Value is not inherent in matter.…If a material object renders a service for
someone, it has value; if it renders no service, it has no value.…Whether or not
a service has material form, it has value, since it is a service.” – Frédéric Bastiat

The rise in services feeds fears about manufacturing’s

THE SERVICE SECTOR: A STUDY IN DIVERSITY

decline and about the nation’s “good” jobs going overseas.

The service sector encompasses the myriad trans-

Naysayers warn of an economy whose output is increasingly

actions that don’t typically involve tangible commodities. The

devoid of any material substance. The transition to services,

somewhat arbitrary split between goods and services is per-

they contend, will leave many Americans stuck in dead-end

haps best defined by examples: if a consumer buys a new car,

jobs, poorer than their parents, saddened by America’s loss of

it counts in the goods category. Renting or repairing one is a

national prestige. Convinced of

service. If an astigmatic American

impending demise and looking to

purchases eyeglasses, that’s

3

place the blame, critics surmise
that the fault lies with our free

goods. A visit to the eye surgeon
for radial keratotomy counts as

2.5

enterprise system. The market
Americans on the road to prosperity. Its turn toward services
has led us astray.
One putdown perhaps

Millions of employees

economy has failed to keep

a service. Building a television set
is goods; equipping it with cable

2

programming is a service. Mak1.5

ing a key is manufacturing; duplicating it is a service. Painting the

1

walls of a newly constr ucted

best captures the essence of service-sector phobia: “We’re becoming a nation of hamburger
flippers” (Exhibit 1). This gloomy
vision of a nation of hamburger
flippers has been repeated so
often it’s usually accepted with

home counts as goods; waxing
.5
0

the floors goes in the books as a
service. Stone used in buildings
’48 ’54 ’58 ’63 ’67 ’72 ’77 ’82 ’87 ’94
EXHIBIT 1
Fast-Food Restaurant
Employees, 1948 – 94

little question. That’s a mistake. If

shows up as goods, but stone
sculpted into a statue becomes
a service performed by an ar tist.
Printing a book counts as goods,
but copying its pages is a service.

Americans are going to understand the economic forces

In reality, goods and services aren’t all that different.

shaping their lives, they shouldn’t close their minds at the

Both have value, and both are useful. Both can be bought,

sound of a catchy phrase.

sold and even bestowed. They’re just alternative ways of satis-

Much of the bad-mouthing of the service sector

fying consumer needs. Why, then, are services so often dis-

amounts to only half-truths. A more thorough analysis reveals

missed as second class? If someone manufactures a truck, it’s

that the growth of services is neither a sign of failure nor a

celebrated, yet if someone hangs on the back of one collect-

reason for doom and gloom. It isn’t the result of a nefarious

ing trash, it’s often denigrated, even though the only real value

plot by foreigners or some bungling by policymakers. Rather,

in a garbage truck is its use in the removal of waste.

the rise of services, properly understood, merely reflects the

Available statistics indicate that 95 million Ameri-

evolution of what we consume and how we produce. It’s just

cans, or roughly three-four ths of the work force, work in ser-

progress — the progression of our tastes and our tools. And

vice industries (Exhibit 2). The biggest providers of service jobs

Americans’ living standards can continue to rise if we build

are retail and wholesale trade, government, health care and

the necessary human capital — intellectual capital —needed for

the business professions. The number of service companies is

the Information Age.

booming. Service-producing establishments have grown one-

F4f

F5f

EXHIBIT 2
A Snapshot of Where America Works
Employment by occupation (in thousands)

Total
employed

Executive,
administrative
and
managerial

124,897

Goods-producing
Agriculture

Industry
Total employed

Farming,
forestry
and
fishing

Sales

3,920

15,065

18,794

16,754

13,868

7,956

5,173

5,117

3,606

2,066

799

787

2,743

340

8,745

6,489

1,449

2,013

3,031

80

50

14

171

17

37

8

55

20

2,908

73

28

5

57

5

240

31

122

17

2

Professional
specialty

16,738

17,906

32,351

3,889

3,479

119

684

104

Construction

Handlers,
equipment
cleaners,
helpers
and
laborers

Administrative
support,
including
clerical

Technicians
and
related
support

Mining

Machine
operators,
Transporassemtation
blers
and
and
material
inspectors moving

Precision
production,
craft
Other
and
services repair

7,921

1,068

165

71

55

478

27

4,544

81

523

879

30

Manufacturing

20,267

2,598

1,748

650

713

2,037

291

3,924

6,369

749

1,097

91

Service-producing

92,546

12,849

15,840

3,121

14,278

16,051

16,414

5,123

1,467

3,724

3,104

575

TCPU

8,707

1,096

474

315

277

2,371

256

1,210

137

2,015

542

14

Trade

26,204

2,336

519

174

10,842

2,419

4,944

1,417

401

1,049

2,011

92

FIRE
Other services

8,192

2,241

269

151

2,058

2,863

324

170

18

17

15

66

43,406

5,839

13,734

2,278

1,077

6,799

9,232

2,102

887

591

496

371

6,037

1,337

844

203

24

1,599

1,658

224

24

52

40

32

Government

NOTE: Data are for November 1994. TCPU stands for transportation, communication and public utilities.
FIRE stands for finance, insurance and real estate.

third faster than goods producers since 1980. What’s more,

tively low, as with 3 percent for managers. Union membership

by 1991 the roster of service firms exceeded 5 million, five

goes from practically nil in finance, insurance and real estate

times the count for goods. The service sector lends itself to

to 37 percent in government and 30 percent in transpor ta-

small-scale entrepreneurs. The average service firm employs

tion and public utilities. Working conditions vary from the

just 14 workers, less than one-third the number for a typical

amenities of the plushest penthouse suite (corporate liquida-

manufacturing company.

tors) to long hours in extreme heat and cold, often on tired

Average pay in service-producing jobs is $10.70 an

feet (beat cops). Safety ranges from the relatively riskless of-

hour, which, as the critics like to point out, trails the average

fice to the peril of burning buildings (firefighters) or the nation’s

manufacturing wage of $12.10 an hour, including over time.

highways (truck drivers). Ser vice jobs offer some of the

However, service-sector jobs range from the top of the scale

economy’s most flexible work schedules (authors), as well as

to the bottom. National Basketball Association players, the

some of its most demanding (obstetricians).

best-paid athletes in team spor ts, make an average of $1.6

What shouldn’t be missed about the service sector

million a year. Corporate attorneys with 10 years experience

is its relentless expansion, decade after decade (Exhibit 3).

average an annual salary of $95,000. A computer whiz can

The United States had a predominately agricultural economy

expect about $48,000, a financial manager $40,000. Teachers’

two centuries ago, with 92 percent of Americans working on

pay averages $30,000, and bus drivers earn $21,000. Janitors

farms. At the star t of the 1900s, agriculture was still the pri-

make $15,700, and cashiers, many of whom work par t-time,

mary occupation, employing 40.4 percent of Americans, and

earn $11,700.

services, including government jobs, made up 31.4 percent of

The service sector shows the same variability in

U.S. employment. By 1930, the goods-producing industries —

other characteristics. Average weekly hours go from 60 or

manufacturing, mining and construction — had eclipsed agri-

more for top white-collar professionals to as low as 28.8 in

culture as a source of employment.Yet services, largely ignored

retailing, a sector that depends heavily on par t-timers. The

in the fanfare over the Industrial Age, already had grown to

unemployment rate can be relatively high — almost 7.5 per-

more than half the work force. By the end of the 1960s, the

cent among transpor t workers, for example. Or it can be rela-

service sector employed two-thirds of U.S. workers. The pro-

F6f

por tion of jobs in goods-producing industries had already

100

reached its peak in the early 1950s. In the past two decades,
the transition toward service jobs continued to move steadily
Percent of employment

80

forward. One undeniable lesson of this history: the rise of services is not some curiosity of modern times. It’s something experienced by our grandparents, and even their forebears, and it came
in tandem with rising U.S. standards of living.
What, then, of the nation of hamburger flippers?

Services

60

40
Agriculture

20

It might seem that fast-food workers are indeed the standard

Manufacturing,
mining and
construction

of the service sector. In 1948, there were a mere 9,723 Ameri0
1800

cans working in fast-food restaurants. By 1994, there were 2.9

1840

1880

1920

1960

1993

million, making it one of the most rapidly growing occupaEXHIBIT 3
Employment: Americans Move to Services

tions in the postwar era. The pay isn’t bounteous. A Bureau of
Labor Statistics survey found average wages in fast-food outlets only 50 cents above the federal minimum wage of $4.25
in 43 states and most metropolitan areas.The top-paying places

6

average just $5.50 an hour.
What critics ignore, however, is that these jobs aren’t

Service-producing
Other goods-producing
Food and agriculture

5
Trillions of 1987 dollars

really typical of services. Fast-food restaurants rely heavily on
teenagers, temporary employees and workers with little or
no job experience. Nearly 70 percent of fast-food workers
haven’t yet celebrated their 20th bir thday. A high propor tion
are par t-timers, with an average workweek of 29.5 hours. And
there’s a rapid turnover rate. Nearly half the employees stay

4
3
2
1

on the job one year or less. Industry analysts estimate that the
first job for one in 15 U.S. workers today was at a McDonald’s.

0
’47

In other words, fast-food jobs are typically just first
jobs for millions of American teenagers, a segment of society

’52

’57

’62

’67

’72

’77

’82

’87

’92

EXHIBIT 4
Gross Domestic Product

with a historically high unemployment rate. The fast-food industry has brought convenience and cheaper food — just what
the public wants — while helping teach our kids business. Far

ment, manufacturing has slipped from 35 percent in 1953 to

from being a blight on the economy, it’s just a peculiar indus-

less than 16 percent today. Thousands of jobs in high-paying

try. Few of its characteristics apply to the service sector as a

industries such as steel and automobile production have been

whole, and it’s misleading to use fast-food workers as the norm.

lost in the past decade or so, most likely forever. The increase

The other lightning rods for those who bemoan the

in the number of service jobs in recent decades may make it look

rise in services concern manufacturing and trade. Critics ar-

as if that sector is looting manufacturing of its labor resources.

gue that our economic system has failed to protect its good

There are, however, other gauges of manufacturing

factory jobs — that other nations somehow bested us by tak-

that por tray no decline at all. Output in manufacturing, for

ing away our manufacturing industries. These arguments have

example, continues to rise, year after year (Exhibit 4). In 1992,

popular appeal, but they fail to recognize that the U.S. economy

the nation’s factories churned out $1.06 trillion in goods, up

is producing what consumers want — relatively more services

an inflation-adjusted 256 percent from 1947 and more than

and relatively fewer goods. And they ignore how modern tech-

27 percent from 1980. As a proportion of GDP, manufacturing

nology has improved the output of factory workers, freeing

slipped to roughly 19 percent in 1992, which is more a tribute

millions to provide additional services.

to services’ phenomenal expansion than to a loss of manufac-

Factory employment has fallen to 18 million, down

turing output. The country is not manufacturing less. Quite

from a peak of 21 million in 1979. As a por tion of employ-

the contrary, it’s manufacturing more, just with fewer people.

F7f

F8f

“Man’s wants…are not static, but progressive.” “Hardly has man got himself
a shelter when he wants a house; hardly has he clothed himself when he wants adornment; hardly has he satisfied the needs of his body when study,
knowledge, art open to his desires a new endless vista.” – Frédéric Bastiat

7

6.5

GDP Ratio, 1992:1947

6
5
4

3.4
2.9

2.8

3
2.0

2
1.3

1.1

1.3

Mining

Construction

1.4

1
0
Farming,
fishing,
forestry

Manufacturing

Transportation

Communications and
public utilities

GOODS-PRODUCING

Wholesale
and
retail trade

FIRE

Other
services

SERVICE-PRODUCING

EXHIBIT 5
Increase in Per Capita GDP by Industry, 1947– 92

As we use less labor to make the goods we want, more work-

always better than service jobs. This just doesn’t stand up.

ers can be spared for the production of services. The result for

Workers in services, for example, are less likely to face unem-

Americans: we can consume both more goods and more ser-

ployment because demand in those industries is steadier.

vices (Exhibit 5). To arbitrarily restore to the U.S. economy the

Workweeks are generally shor ter ; job changes are fewer. The

3 million manufacturing jobs lost since 1979 would require rolling

low wages in services, moreover, reflect mainly the low pay in

back the impressive productivity gains made during the past

retailing, a sector that attracts par t-timers and job-hoppers

15 years. The country would be much poorer for it.

after “a little spending money.” Many people aren’t seeking

There’s been much worry over the country’s per-

jobs with long hours. Where do they find work? Not in manu-

sistent deficits in merchandise trade, including more than $140

facturing. On average, factory employees work over time. In

billion in 1994. International trade, however, benefits the United

retail trade, people find jobs with shor ter and more flexible

States by allowing people and other resources to do what

hours, easier working conditions and, naturally, lower pay.

they can do best. Throughout its history, our nation has shifted

Many manufacturing jobs are dull, dir ty, dangerous and dead-

to higher technology and to services, in which American com-

end, especially for the low skilled. The service sector has its

panies and workers have a comparative advantage. In nearly

share of undesirable tasks, but they should be compared with

every par t of the world, U.S. firms are selling movies, insur-

the worst factory jobs — not, as so often is the case, with the

ance, financial services, medical care and much more. In 1980,

best. Scrubbing floors may leave a janitor’s back aching, but

overseas sales of merchandise exceeded services by 5 to 1; by

he’ll get little sympathy from an machine operator who spent

1994, the ratio had declined to 3 to 1. The United States runs

eight hours changing spools of yarn in the noise and dust of a

a mounting services surplus — about $60 billion last year.

textile mill.

Another myth is that manufacturing jobs are almost

F9f

What’s more, the wage edge for manufacturing shows

signs of eroding. For many years now, pay in services has been

maids free us from household chores and pet trainers take on

rising relative to pay in goods. In 1980, the spread between aver-

the task of teaching Fido to fetch the morning paper.

age hourly wages in manufacturing and those in services exceeded

By the way they spend their dollars, Americans are

20 percent. By 1994, the gap narrowed to less than 2 percent.

telling the market that they want more ser vices, and the

Setting aside retailing, U.S. service-producing jobs now actually

economy is responding by providing them. Why do we want

pay an hourly wage that’s 5 percent higher, on average, than manu-

more services? For the most par t, it’s because we’re getting

facturing (Exhibit 6).

richer. It’s all tied up in economic progress: investment and

There’s no reason to believe the trend toward
higher service incomes will reverse itself. In fact, the most re-

new technology improve our tools, make us more productive
and raise our incomes. Then, we buy more services.

cent evidence suggests that service occupations are offering

Back in 1857, German economist Ernst Engel observed

better pay and benefits to pull labor out of goods production.

that as families made more money, they allocated a smaller

A 1994 study by the U.S. Depar tment of Labor found that

por tion of the household budget to food. Engel’s law applies

most jobs created since the end of the last recession in 1992

to goods as a whole. Demand for food, clothing and shelter —

paid more than the national average of $11.24 an hour. Signifi-

and, indeed, for most manufactured products —doesn’t keep

cantly, all the gains came in service industries, which added

pace with increases in incomes. As we fill our stomachs with

managers, professionals and salespeople. Goods-producing

food, our garages with cars and our homes with gadgets, we

industries had net declines in employment.The bottom line: the

spend relatively more on services and less on goods. In econo-

ser vice sector isn’t just producing the jobs. It’s creating good jobs.

mists’ jargon, goods are necessities, but services represent “su-

Sometime in the 1990s the critics probably will have to rethink

perior” forms of consumption.
A chicken dinner can serve to illustrate how con-

their positions as service jobs become, on the whole, better pay-

sumers behave. The very poor might buy a bird to raise in

ing than manufacturing work.

their own yards, and eat even the less desirable par ts. Those
who are a little better off might go to a grocery store to buy

GROWTH IN SERVICES: THE ROLE OF TASTES

We value highly what services do for us. They make

a whole chicken, then cut it up and cook it themselves. A fam-

our lives easier, as with caterers at par ty time or a 24-hour tax

ily that’s richer can afford to purchase precut pieces, perhaps

preparer on April 14. They make our lives more enjoyable, as

even skinless breasts. Their wealthier neighbor might stop by

with a trip to the movies, the Super Bowl or a comedy play-

the pick-up window at Kentucky Fried Chicken for an already

house. Services make us more secure through insurance poli-

prepared meal. And the even-richer household might go to a

cies, alarm monitoring and 911 emergency operators. Most

fancy restaurant for the chef ’s specialty — chicken cordon bleu.

impor tant perhaps, services save us time — the scarcest of

In this progression, what’s added are services, and the chicken,

resources. Delivery companies bring pizza for a quick dinner,

a good, becomes a smaller par t of the overall price. The same
1.2

13
Private service-producing
(less retail trade)

12

1.1

11

Dollars

Manufacturing
(less overtime)

9

Ratio

1

10

Other services

.9
.8

8

.7

7

.6

6
5

.5
’80

’82

’84

’86

’88

’90

’92

’47

’94

EXHIBIT 6
Hourly Earnings

’52

’57

’62

’67

’72

’77

’82

EXHIBIT 7
R e l a t i v e P r i c e s : S e r v i c e s v s . Go o d s

F 10 f

’87

’92

phenomenon occurs throughout the economy, with nearly every-

40,000

thing consumers buy — from clothing to transpor tation.
purchase goods. A homeowner who buys a lawnmower seeks nothing
more than having his grass cut. Hiring a yardkeeping service accomplishes the same end, with less time and effort. The service solution
usually costs more, so it’s not surprising that households only turn to
professional lawn care as incomes rise. Similarly, a poor family’s source

Dollars spent on goods

In fact, services are what consumers want, even when they
30,000
56,500

20,000
38,500
31,500
24,500
20,500
16,500
12,500

10,000

of entertainment might be a television topped by rabbit ears. A better
off family can afford more varied fare—movies, amusement parks, cable

0

television and travel, all of which are mainly services.

0

10,000

20,000

30,000

40,000

Dollars spent on services

As they have more money, people move up to services
or turn to goods embellished with a higher degree of service. They

EXHIBIT 8, PANEL A
H o u s e h o l d E x p e n d i t u r e s o n Go od s
a n d S e r v i c e s b y I n c o m e , 1 9 9 0 –91

do this simply because they feel they are better off with more services, not because they are settling for some inferior form of consumption. Services, for the most par t, are a matter of choice. We

8,000

could do many of these jobs for ourselves, but often it’s so much
easier to do what we do best and pay someone else to help with
caterer or interior designer buys us time…which, more often than
not, we use to enjoy other services, such as entertainment and travel.
Total spending on recreational activities, adjusted for inflation, posted
an average annual gain of 9 percent from 1970 to 1990.

Dollars spent on goods

life’s daily chores. Substituting the services of a financial planner, a
6,000

1990
1985
1975
1980
1965

4,000

The evidence of a shift to services with higher incomes is

1955
1950

1970

1960

compelling. Since at least the late 1940s, services have become more
expensive relative to goods in the United States (Exhibit 7). Ex-

2,000
2,000

pressed in terms of goods, Americans value services 86 percent

4,000

6,000

8,000

Dollars spent on services

more than they did in 1947. Two factors are at work to raise serEXHIBIT 8, PANEL B
U . S . P e r C a p i t a R e a l E x p e n d i t ur es
o n Go o d s a n d S e r v i c e s , 1 9 4 7 – 90

vices’ relative value. First, income-driven demand for services is increasing, putting upward pressure on services’ relative price. Second,
new technology reduces the cost of producing goods, so their relative
prices are falling. The significance of all this should not be overlooked.

8,000

Usually, people buy less of something as its price rises. The fact that
suggests the strength of consumers’ preferences for services.
The increasing demand for services shows up in statistics
on how Americans at various income levels spend their money (Exhibit 8, Panel A). For consumers who spend $12,500, less than half
of the budget goes to buying services. For consumers who have

Dollars spent on goods

demand for services keeps going up in the face of higher relative prices
6,000

U.S.
Canada
France
Finland

4,000
Greece
Mexico
Portugal
South Africa
Thailand

2,000

more to spend, the propor tion expands steadily until, at $56,500,
outlays for services rise to nearly 60 percent of consumption. What
do these patterns say? They indicate that people first satisfy basic
needs, like food and clothing, that are mainly commodities. After
that, people begin to buy what makes life easier and more enjoyable.
Necessities to wants, then to conveniences, to amusements and to
luxuries — tastes evolve as people and societies grow wealthier.

F 11 f

India

0
0

2,000

4,000

6,000

8,000

Dollars spent on services

EXHIBIT 8, PANEL C
Per Capita Expenditures on
Go o d s a n d S e r v i c e s b y C o u n t r y , 1987

To learn “is to harness Nature; to spare man all that is most physical,
backbreaking, and brutish in the work of production; to make mind master
over matter; to provide more and more.…” – Frédéric Bastiat

The relationship between higher income and more

These primarily benefit individuals on a physical, psychological

services appears universal: it holds over time, and it holds across

or emotional level. Often, they involve giving the customer a

countries. Exhibit 8, Panel B illustrates the change in relative

personal touch, a bit of pampering. On a flight from Dallas to

composition of per capita demand for goods and services in

London, both first-class and coach passengers arrive at the

the United States from 1947 to 1990. Average income in-

same time. The differences lie in the pleasure of the experi-

creased by 21/2 times during that period, and so Americans

ence — and the price. Consumption of more personal services
is truly evidence of higher stan-

indulged themselves with more
services. And Exhibit 8, Panel C

dards of living.

35

shows that this phenomenon isn’t
a quirk of the United States. It

30

1972

Lastly, there are informa-

1993

tion ser vices— communication,
education, retail and wholesale

world as well. High-income countries, such as Canada, France and
Finland, spend relatively more on
services than poorer countries,
such as India and Thailand.
The data on this are very
clear. Higher income households

Millions of employees

applies to other par ts of the
25

trade, financial ser vices, legal
advice, scientific research, engi-

20

neer ing ser vices, computing
15

services and so on. These ser-

EXHIBIT 9

vices have experienced rapid

10

growth over the past two decades as a vir tual explosion in

5

information technology has con-

consume relatively more services.
Richer countries consume more
ser vices. And as America has progressed economically, we have
sought more services.

0

Household
services

Information
services

Personal
services

nected all segments of society
— households, businesses, academia, government, the news

EXHIBIT 9
Services Employment

media. Not all that long ago, for
example, investor s needed a

The r ipples spread
throughout the economy. For example, there’s been a rapid

ticker-tape machine to find out how their stocks were faring.

growth in household services, replacing work once done by

Now, the information comes via a device small enough to carry

members of the family. Restaurant meals are but one example.

in a pocket or purse. The personal computer, the facsimile

On a per person basis, there are no more meals being pre-

machine, the Internet, the cellular phone, cable television, sat-

pared today than in the past. It’s just that a higher propor tion

ellite dishes, even improved weather-forecasting radar — they

were once cooked at home, which government statistics don’t

all make information more expansive and more readily avail-

count. Other examples of household services are day-care

able. What’s even better, many of these faster, more in-depth

centers, maid ser vices, bakers, caterers and yard mainte-

sources of information are becoming cheaper as they become

nance — all tasks that yesterday’s economy performed largely

more universal.

in the home. In our age, these services are moving into the

As societies get richer, consumers will demand more

cash economy, due principally to the higher wages women

of all three kinds of services (Exhibit 9). Most of the hand-

can earn working outside the home.

wringing over services involves the jobs that replace work once

Demand is up as well for personal services, includ-

largely done in the home — the household services. Many of

ing health care, transpor tation, grooming and enter tainment.

these are the low-paying occupations captured in the carica-

F 12 f

F 13 f

ture of fast-food restaurants. They have been growing faster

As the economy advanced from the Agrarian Age

than either personal or information services, with employment

to the Industrial Age, the task of supplying energy transferred

increasing by an average of almost 5 percent annually over the

to steam power, internal-combustion engines and electric mo-

past 20 years. The growth, though, is largely benign: house-

tors. Machines reshaped the role of workers in the produc-

holds with two wage earners require help with chores. In 1950,

tion process. People learned how to use tractors, backhoes,

the average family had roughly one person over age 16 avail-

forklifts, cranes, lathes, metal stampers and other labor-saving

able for housework and errands. Now, the ratio has slipped

devices, and the economy grew more efficient. Industrial Age

to two for every three families, meaning private businesses

tools required less of people’s muscle, but they required work-

have had to make up for the loss of as many as 30 million at-

ers to apply their motor skills in operating the machines. The

home workers. In the past decade, nearly all businesses that

division of labor into separate small tasks yielded big gains in

replace home production have shown strong gains in employ-

output and wages for Americans, but often by putting them to

ment and sales.

work in repetitive, mindless tasks.

Although household services are the fastest grow-

With the next round of technological progress, ma-

ing, they still aren’t the biggest employers. Personal services

chines themselves began taking over more of the chores in

provide nearly four times more jobs. Information ser vices’

running factories. Employees feared the new processes would

employment is more than three times as big. Once again, the

reduce the need for existing skills — and they were right. Mo-

data belie the notion that service workers are predominately

tor skills were needed less for production. Once again, people

flipping burgers. What’s more, the growth of household

adapted to the new technology by using different talents.

services is slowing. The movement into the market of work

Workers moved from the plant floor to the office and found

traditionally done by women in the home has largely run its

jobs that used more of their mental faculties. They kept ac-

course. Household services’ employment rose by an annual

counts, filled out forms and rubber-stamped decisions. For many

average of 6.3 percent in the 1970s, 4 percent in the 1980s

employees, the tasks were routine and, in the end, unsatisfying

and barely 2 percent so far in the 1990s. As consumers satisfy

because they used only a small por tion of human potential.

their needs for restaurant meals and maids, growth in de-

Today’s jobs rely even less on muscle power and

mand for household services almost surely will slow fur ther.

motor skills. Repetitive, formulaic intelligence is on the way

Personal and informational services, with their better jobs,

out, now being superseded by humankind’s unceasing inven-

will likely eclipse the growth rate of household services. The

tiveness. The signature technological advance of our era is the

aging of the baby boomers and the lengthening of retirement

microprocessor, the tiny “brains” embedded in computers,

years are likely to increase demand for nursing care and rec-

industrial robots and all sor ts of other tools. U.S. workplaces

reational services.

use literally billions of them. They crunch numbers faster and

We are both producers and consumers. In one par t
of our lives we work; in the other, we buy. It is inconsistent for

keep tabs on records more accurately than any human being
ever could.

us to want mostly services as consumers yet produce mostly

As the computer becomes the workhorse of mod-

goods as workers. In the end, we’re going to have the jobs

ern society, it takes only a few employees to do what used to

that produce what we want. The tastes of consumers are a

require dozens. The number of secretarial jobs, for example,

powerful guiding force for an economy.

has been declining since 1987 as computers and laser printers
allow supervisors to produce their own correspondence. Law
firms turn to on-line services, such as Lexis, to improve the

GROWTH IN SERVICES: THE ROLE OF TOOLS

By themselves, the shifting tastes of a richer nation

productivity of legal assistants. Even in industrial settings, in-

would drive an economy toward more and more services.

creasingly intelligent computers are taking on mundane tasks

The process gets much of its push, however, from improved

that once required workers’ constant attention. A modern

methods of production. Jobs of the distant past often made

steel plant, for example, allows a handful of technicians at a

human beings little more than beasts of burden — masters

computer console to accomplish what in days past took hun-

mainly of muscle power. The farmer trudged behind his plow;

dreds of workers to do. Within U.S. manufacturing, modern

the pick-and-shovel laborer clawed at the ear th; the steve-

tools are pushing employment toward service-producing jobs.

dore on a loading dock slung cargo over his shoulder.

In 1976, 32 percent of manufacturing workers had manage-

F 14 f

EXHIBIT 10
Tools of the Ages
Agrarian Age
Plow
Yoke
Aqueducts
Archimedes’ screw
Saddle
Treadmill
Wheelbarrow
Horse collar
Windmill
Dredger
Pressure cooker
Rifle
Threshing machine
Swing plow
Cotton gin
All-iron plow
Reaper
Binder
Sheep shears
Barbed wire
Milking machine

(4000 B.C.)
(3000 B.C.)
(600–500 B.C.)
(200 B.C.)
(200)
(200–300)
(300–400)
(500)
(870)
(1540)
(1680)
(1730)
(1732)
(1780)
(1793)
(1808)
(1826)
(1850)
(1868)
(1873)
(1878)

Industrial Age
Blast furnace
Ball bearings
Lathe
Battery
Steam engine
Conveyor belt
Circular saw
Hydraulic jack
Portland cement
Standard nuts and bolts
Sewing machine
Electric loom
Bessemer steelmaking
Internal combustion engine
Milling machine
Drive chain
Dynamite
Two-stroke engine
Blow torch
Ace welder
Diesel engine
Electric motor (AC)
Electric drill
Assembly line
Rocket
Jet engine
Nuclear reactor
Laser
Industrial robots

Information Age
(1300)
(1794)
(1798)
(1800)
(1800)
(1804)
(1810)
(1812)
(1824)
(1825)
(1846)
(1846)
(1860)
(1860)
(1862)
(1864)
(1866)
(1878)
(1880)
(1886)
(1892)
(1892)
(1895)
(1908)
(1926)
(1939)
(1942)
(1960)
(1961)

Telescope
Stethoscope
Camera
Telegraph
Precision clocks
Typewriter
Telephone
Phonograph
Slide rule
X-ray machine
Radio
Cash register
Television
Teletype machine
Radar
Tape recorder
Electron microscope
Computer
Xerography
Videotape recorder
Satellites
Laser
Floppy disk
Microprocessor
Personal computer
Fiber optic cables
Facsimile machine
Camcorder
Cellular phone
Compact disc
Internet

(1608)
(1816)
(1826)
(1843)
(1850)
(1867)
(1876)
(1877)
(1881)
(1895)
(1906)
(1919)
(1926)
(1931)
(1934)
(1935)
(1939)
(1946)
(1946)
(1952)
(1958)
(1960)
(1965)
(1971)
(1975)
(1977)
(1981)
(1982)
(1983)
(1983)
(1991)

What’s a Person to Do?
Agrarian Age

Industrial Age

Information Age

Muscle power

Motor skills, formulaic intelligence

Analytic reasoning, creativity,
humor, personal touch

rial, professional, sales, technical or service jobs. By 1994, the

teristics of service producers.
The previous generations of tools mainly shaped

white-collar contingent at a typical U.S. manufacturing facility

the physical world. Tractors tilled the soil, and combines har-

had risen to over 40 percent.
There’s nothing new in all this. Since the dawn of

vested the crops. Bulldozers moved the ear th, and cranes

time, technology has been making some jobs obsolete. The

helped build skyscrapers. Derricks drilled for oil, and pipelines

benefit to society is that it liberates labor for other, more

carried it to the refinery. Saws cut wood, and lathes shaped it

impor tant tasks, creating new jobs, new industries and more

into furniture. Engines, motors, gears, pulleys, presses, molds,

output. And so it is today. Machines are taking over what

looms, shears, metal-forming machines, conveyors — all ulti-

people once did, with human beings finding their work in what

mately had to do with transforming or transpor ting material

machines can’t do or can’t do well. People are designing the

goods.

hardware, developing the software and teaching cybernetics.

Today’s bellwether inventions — computers, fiber

They are creating the enter tainment and enjoyment. They are

optics, cellular technology, biogenetic engineering — are use-

providing the helping hand and human face. What many people

ful primarily for dealing, in some way, with ideas. They create,

bring to the workplace in a modern economy are analytic rea-

transform or move information (Exhibit 10). These tools help

soning, creativity and a personal touch. These are the charac-

companies make more informed decisions, find wider mar-

F 15 f

EXHIBIT 11
It’s Not the Industry; It’s the Education
Percent with
High
school
diploma
or less

Bachelor’s
degree
or more

Median
weekly
wages

Primary industry

Projected
growth
1992–2005
(percent)

7.0

75.8

$682

Professional specialty: engineers, architects, surveyors, scientists,
physicians, nurses, pharmacists, professors, teachers, librarians, economists,
psychologists, therapists, social workers, clergy, lawyers, writers, entertainers,
athletes, photographers.

Services

37.4

25.3

47.3

$664

Executives, administrators, managers: managers–marketing, advertising,
purchasing, public relations, personnel, lodging, health, food serving, real estate;
administrators–public sector, education, protective services; accountants
and auditors, underwriters, financial officers, management analysts.

Services

25.9

33.0

36.4

$551

Sales (excluding retail): insurance, real estate, advertising, financial securities
and commodities salespersons; sales supervisors and proprietors.

Services

20.2

23.5

29.6

$528

Technicians and related support: Laboratory, radiology and health technicians;
licensed practical nurses; electrical and electronic technicians; surveying
technicians; biological and chemical technicians; airplane pilots and navigators;
computer programmers; legal assistants.

Services

32.3

66.1

6.8

$501

Precision production, craft, repair: mechanics–automobile, aircraft,
industrial machinery, heating and refrigeration equipment; repairers–electronic
equipment, data processing equipment, communications equipment; tool and
die makers, machinists, plant operators, inspectors, carpenters, masons,
electricians, painters, plumbers, roofers.

Goods and Services

13.3

75.4

4.6

$447

Transportation and material moving: truck drivers, bus drivers, taxicab drivers
and chauffeurs; rail and water transportation workers; crane and tower
operators; grader, dozer and excavating machine operators; industrial truck
and tractor equipment operators.

Goods and Services

21.8

47.5

15.0

$392

Administrative support, including clerical: secretaries, stenographers, typists,
computer operators, clerks, travel agents, ticket agents, receptionists, telephone
operators, mail carriers, messengers, dispatchers, meter readers, investigators
and adjusters, bill collectors, bank tellers.

Services

13.7

78.6

4.1

$348

Machine operators, assemblers: stamping-press machine operators; grinding,
abrading and polishing press operators; sewing machine operators; launderers
and dry cleaners; packing and filling machine operators; furnace, kiln and oven
operators; slicing and cutting machine operators; welders; assemblers;
production inspectors, checkers and testers.

Goods

– 3.4

64.4

8.4

$313

Service (excluding food service): dental assistants, nursing and health
aides, janitors and cleaners, household maids and servants, hairdressers
and cosmetologists, child care workers, police and detectives, guards,
correctional institution officers, firefighters, flight attendants.

Services

34.8

51.0

4.0

$312

Handlers, equipment cleaners, helpers and laborers: construction laborers,
baggage handlers, machine feeders and bearers, service station attendants,
car washers and equipment cleaners, hand packers and packagers.

Services

17.4

40.4

9.4

$269

Farming, forestry, fishing: farmworkers, groundskeepers and gardeners,
animal caretakers, timber cutting and logging.

Goods

3.4

Occupation

NOTE: Data on education, wages and projected growth are as of 1993.

kets, cut costs and increase quality; they enable entrepreneurs

Tools for the mind are rejuvenating industries. They

to offer whole new services. Computers, modems, phone lines

shape what Americans do at their jobs, today and in the future.

and software, for example, make possible a proliferation of
on-line databases on the Internet. Gene-splicing produces

THE SERVICE SECTOR: THE EDUCATED DO BEST

tomatoes that won’t die in a hard freeze. Software, compact

There’s abundant evidence to show that the U.S.

discs and laser printers can make almost any desktop a pub-

economy’s shift to services comes mainly from changes in our

lishing house. Fax machines allow restaurants to increase ac-

tastes and tools. It’s an age-old story of economic forces at

curacy and speed in filling take-out orders.

work, with little role for heroes or villains. What’s going on

F 16 f

will someday, with the benefit of hindsight, be celebrated as

crucial respect — education. When it comes to paychecks,

progress — just as we today understand the switch from agri-

it’s not the industry, it’s the education that matters most. The

culture to factory work in the first half of the 20th century as

more highly educated will reap the rewards of the growth

a step forward in living standards.

in services.

As consumers push the economy toward produc-

The returns to education are well-documented, and

ing more services, as computer-driven machines take on more

they are getting larger over time (Exhibit 12). Those with the

of the manufacturing, leaving people to provide higher value

least education and the lowest skills will, more often than not,

services, employees will need different skills. A crackerjack

have to settle for the least desirable jobs, whether producing

drill-press operator can’t transfer to a job as a computer

goods or services. In shor t, a Third World education is going

repairer or a teacher, at least not without training. The chal-

to command Third World wages, whether it’s in Nor th Korea

lenge will be to give workers the service-oriented skills that

or Nor th Carolina.
Education will, if anything, become even more im-

are needed for today and the 21st century.
With their frequent conjuring of the image of ham-

por tant as the shift to the service economy continues. The

burger flippers, those who fail to recognize the progress of

Department of Labor’s latest projections through the year 2005

American free enterprise por tray the shift toward services as

indicate that the fastest job growth will come in two high-

a downward spiral to low-skilled jobs, suitable only for the ill-

wage categories — professionals and technicians, both of which

educated. That’s not the case. If anything, the service jobs of

project increases of more than 30 percent. Executives and

today, as well as those that will be created in the future, re-

nonretail sales and transpor tation will each rise by 20 percent

quire higher skill levels and more education.

or more (Exhibit 11). Another leader will be nonfood ser-

In the United States, the highest pay can be found

vices, a lower wage grouping, which figures to increase by more

in occupations that require the most years of schooling (Ex-

than 30 percent. By contrast, there will be slower expansion

hibit 11). Interestingly, they are predominantly service jobs:

in goods-producing jobs. Employment in core manufacturing

professionals, managers, nonretail sales, technicians. On aver-

occupations — machine operators and assemblers — is ex-

age, pay in these pursuits exceeds what workers earn in con-

pected to fall 3.4 percent.
Yesterday’s core jobs were held by factory work-

struction and factory jobs.
There are, of course, lower paying service profes-

ers. Tomorrow’s will be held by technicians. Estimates are that the

sions. They include such occupations as dental assistants and

number of jobs for technicians — clinical lab technologists,

flight attendants, plus handlers, helpers, cleaners and laborers.

radiologic technologists, licensed practical nurses, health para-

These jobs differ from the top earners in ser vices in one

professionals, engineering technicians and technologists, sci-

5

4.61

Index of earnings, high school = 1

1984
4.05

1990

4

3.58
3.24

3

2.62
2.31

2

1.82
1.40
1

1
.49

1

1.17

2.01

1.55

1.15

.45

0
Dropout

High school
graduate

Vocational
school

Associate’s
degree

Bachelor’s
degree

Master’s
degree

Doctorate
degree

EXHIBIT 12
The Education Earnings Premium: Even Better than It Used to Be

F 17 f

Professional
degree

“What is education…if not the transmission from generation to
generation of the knowledge acquired by society…of a treasure that is refined
and increased every day?” – Frédéric Bastiat

ence and mathematics technicians, computer programmers,

chooses. It votes.

paralegals and so on — will grow by more than 4 million by

Intellectual capital emerges out of its own volition

2005. The hallmark of these jobs is education. Even in goods-

in a way that’s far different from physical capital. It isn’t as-

producing sectors, advances in technology will put a premium

sembled on a factory floor or built on a vacant lot. A produc-

on education. The factory worker of tomorrow will have to

tive worker emerges only after long years of nurturing, including

be more computer savvy, more analytical and better at han-

schooling, work experience and socializing in an environment

dling words and numbers.

that steadfastly rewards long-term investment in learning.

Modern machines are tools for the mind rather than

Physical capital has no natural investment barrier.

for the muscle, producers of services rather than goods. To

Human capital often does. The cost of building physical capital

fully grasp how the rise of services is changing our economy,

is typically borne by businesses. Firms invest in new plants and

we need to rethink our notions of capital. Traditionally, capital

equipment, hoping to benefit from lower costs and higher prof-

is simply machinery, land and structures. As services become

its. The burdens of building intellectual capital, on the other

more impor tant, though, productive assets are shifting away

hand, fall to parents, taxpayers, employers and individual work-

from physical capital and toward intellectual capital, the term

ers. There’s a separation between who pays and who benefits.

for what workers know that allows them to create value for

Although investment in education has a high return (Exhibits

consumers, including abilities to communicate, research, ana-

11 and 12) and billions of dollars flow into education, some

lyze, market, solve problems, teach, comfor t, serve and enter-

segments of society don’t have access to the financial resources

tain. In the past, we used manufacturing labor to build “hard”

and good schools needed to develop skills for today’s jobs.

capital goods, the output of which was largely tangible prod-

As a result, too many Americans are underinvested in educa-

ucts. Today, we use service labor, such as teachers, to build

tion. In the United States, the quality of intellectual capital

“soft” capital, the output of which is largely services.

varies widely— from world-class theoretical physicists to high
school dropouts who can’t read.

The Industrial Age required horsepower.

Improving America’s brainpower is crucial. Today,

The Information Age requires brainpower.
The United States became the world’s leading eco-

as in the past, the economy’s progress depends on accumulat-

nomic power by efficiently providing a steady flow of physical

ing additional capital. In the age of brainpower, there’s no guar-

capital. Our country’s free market system erected relatively

antee of economic growth, especially at the pace of yesterday.

few barriers to building the capital required for the Industrial

Progress could slow — indeed, it likely will slow — unless we

Age. Through the magic of the market, capitalists and entre-

find ways of creating the human capital demanded by the

preneurs, directed by an incentive for profits, gave America

Information Age.
To get the most out of the new economy, the coun-

the machines to produce the goods consumers wanted.
The creation of intellectual capital isn’t as automatic.

try must pay attention to the quality of its workers. The spot-

Brainpower cannot be separated from the human beings who

light will be on education, including retraining. It should be

embody it. As a result, it enters the production process differ-

embraced broadly. Education is not just sending more young

ently, coming through the front door rather than the loading

people to college. It’s on-the-job training, vocational schools,

dock. Human capital is complex. It can’t be separated from

career retraining, professional enrichment and postgraduate

humans’ passions and insecurities. It has to eat, and it has to

work. It’s learning from parents, grandparents and friends,

sleep. It socializes. It can motivate itself. It can shirk, sulk and

reading and studying independently. Even television, radio and

get depressed and even destroy itself with drugs or alcohol. It

newspapers can widen our horizons.

F 18 f

F 19 f

F 20 f

“Let men labor, exchange, learn, band together, act, and react upon one another,
since in this way, according to the laws of Providence, there can result from their free and
intelligent activity only order, harmony, progress, and all things that are good, and
increasingly good, and still better, and better yet, to infinite degree.” – Frédéric Bastiat

Education is not just studying hard. It’s studying the
right subjects, adapting the curriculum to meet the needs of

needed funding for polishing job skills. They would also give
individuals more control over their own lives.

business and industry, paying attention to market signals on
what knowledge society values.

CONCLUSION

Education is not just accumulating knowledge and

Service-sector phobia is misplaced. The question is

cognitive skills. It includes developing personal skills and sensi-

not, Will there be any good jobs? It’s whether our educational

tivities to others’ needs, learning how to give and take and

system will prepare workers to fill them. Moving from goods pro-

embrace the idea of customer service.

duction to ser vices doesn’t mean that wages and living

We’re no longer in the fields or on the factory floors,

standards will fall. It doesn’t mean that productivity will be for-

where work was largely impersonal as we planted crops or

ever constrained. It doesn’t mean that most Americans

shaped metal. More than ever before, today’s work rewards

can’t have good jobs, if they obtain the skills and education the

us more for interpersonal skills, which must also be culti-

new economy needs. Indeed, more services will mean a richer,

vated. In a very meaningful sense, we’re all in the people busi-

easier and more enjoyable life for most consumer s.
A great deal of the anxiety about the ser vice

ness now.
In all modern nations, education involves public in-

economy undoubtedly comes from the shift in the country’s

stitutions, especially schools. Citizens and governments in nearly

economic base. When in bygone days farmers left the fields

all par ts of the United States are working on initiatives to im-

for the factories, they had to refit themselves to produce dif-

prove the country’s education from kindergar ten through high

ferent products. In time, they learned quite well. As today’s

school. That’s all to the good, but incentives are indispensable,

Americans continue to move from manufacturing to services,

just as they are in the accumulation of physical capital.

many will find new employment oppor tunities that are as good

Harnessing the power of consumer choice might

or better than what they leave behind.

be one of the best ways of improving the quality and effi-

We shouldn’t forget that the transition to a more

ciency of education. One proposal, popular among free mar-

ser vice-oriented economy reflects rising incomes. And

ket economists, involves distributing vouchers for school

America’s free enterprise system will continue to raise our

expenses to parents and letting them shop around for the

living standards as long as we build the necessary capital —

education they want for their children. If schools have to com-

not just physical capital but intellectual capital as well.

pete for students, they are more likely to improve the teach-

Hand-wringing over the nation’s growth in services

ing of basic skills and offer curriculums that pay off in better

amounts to brooding over a blessing. It’s a boon, not a bane.

qualified workers.

Far from signifying failure, America’s transition to a service

The United States can promote intellectual capital
in other ways, too. It might grant investment in human capital

economy is fur ther bounty from our nation’s free enterprise
system.

the same tax deductions as spending on physical capital, giving

It’s time to stop putting down the service sector: give

families greater incentive to invest more in education. It might

it some respect, for serving each other is everybody’s business.

treat the depreciation of human capital the same as physical
capital, perhaps by allowing workers tax exemptions to retrain for new occupations. Individual Retraining Accounts might
replace direct payments to the unemployed and provide badly

F 21 f

Acknowledgments

U.S. Department of Commerce (Census of Business: Retail Trade and Census of Retail Trade, Geographic Area
Series, United States, various years).

ACKNOWLEDGMENT
“The Service Sector: Give It Some Respect” was written by W. Michael Cox and Richard Alm. The essay is based on
research conducted by W. Michael Cox, vice president and economic advisor, Federal Reserve Bank of Dallas.

SELECTED RESOURCES
Bastiat, Frédéric, Economic Harmonies, trans. W. Hayden Boyers, ed. George B. de Huszar (Irvington-on-Hudson,
N.Y.: The Foundation for Economic Education, 1964).
———, Economic Sophisms, trans. and ed. Arthur Goddard (Irvington-on-Hudson, N.Y.: The Foundation for
Economic Education, 1964).

Exhibit 2
A Snapshot of Where America Works
U.S. Department of Labor (Employment and Earnings, December 1994, Table A–19, “Employed Persons by
Industry and Occupation”).
Exhibit 3
Employment: Americans Move to Services
U.S. Department of Commerce (Historical Statistics of the United States: 1789–1945; Historical Statistics of the
United States: Colonial Times to 1970) and U.S. Department of Labor (Employment and Earnings).
Exhibit 4
Gross Domestic Product
U.S. Department of Commerce (Survey of Current Business).

———, Selected Essays on Political Economy, trans. Seymour Cain, ed. George B. de Huszar (Irvington-onHudson, N.Y.: The Foundation for Economic Education, 1964).
De Bono, Edward, Eureka! An Illustrated History of Inventions from the Wheel to the Computer (New York: Holt,
Rinehart and Winston, 1974).

Exhibit 5
Increase in Per Capita GDP by Industry, 1947–92
U.S. Department of Commerce (Survey of Current Business).

Eberts, Marjorie, and Margaret Gisler, Opportunities in Fast Food Careers (Lincolnwood, Ill.: NTC Publishing
Group, 1989).

Exhibit 6
Hourly Earnings
U.S. Department of Labor (Employment and Earnings).

Executive Office of the President, Office of Management and Budget, Standard Industrial Classification Manual,
1987.

Exhibit 7
Relative Prices: Services vs. Goods
U.S. Department of Commerce (Survey of Current Business, Table 2.2, various issues).

Fuchs, Victor, The Service Economy (New York: Columbia University Press for National Bureau of Economic
Research, 1968).
Hiles, David R. H., “Health Services: The Real Jobs Machine,” Monthly Labor Review, Bureau of Labor Statistics,
November 1992.

Information Please Almanac (Boston: Houghton Mifflin Co., 1994).

Exhibit 8
Panel A
Household Expenditures on Goods and Services by Income, 1990–91
U.S. Department of Labor (Consumer Expenditure Survey, 1990–91).
NOTE: Data are for consumer units of one person, 1990–91.

Jerome, Harry, Mechanization in Industry (New York: National Bureau of Economic Research, 1934).
Jorgenson, Dale W., and Barbara M. Fraumeni, “The Accumulation of Human and Nonhuman Capital, 1948–84,” in
The Measurement of Savings, Investment, and Wealth, ed. Robert E. Lipsey and Helen Stone Tice (Chicago:
University of Chicago Press, 1989, pp. 227–85).

Panel B
U.S. Per Capita Real Expenditures on Goods and Services, 1947–90
U.S. Department of Commerce (Survey of Current Business, Table 2.2, various issues, and Current Population
Reports).
Panel C
Per Capita Expenditures on Goods and Services by Country, 1987
Organization for Economic Cooperation and Development and United Nations.

Katz, Lawrence F., and Kevin M. Murphy, “Changes in Relative Wages, 1963–87: Supply and Demand Factors,”
Quarterly Journal of Economics, February 1992, pp. 35–76.
Lancaster, Kevin, “A New Approach to Consumer Theory,” Journal of Political Economy, April 1966, pp. 132–57.
Nasar, Sylvia, “Statistics Reveal Bulk of New Jobs Pay Over Average,” New York Times, October 17, 1994, p. A1.
North, Peter, The Wall Chart on Science and Invention (New York: Dorset Press, 1991).
Organization for Economic Cooperation and Development, Department of Economics and Statistics, National
Accounts, 1975–87.
Silvestri, George T., “Occupational Employment: Wide Variations in Growth,” Monthly Labor Review, Bureau of
Labor Statistics, November 1993.
Smithsonian Institution, National Museum of American History, Information Age exhibit.

Statistical Abstract of the United States, various issues.

Exhibit 9
Services Employment
U.S. Department of Commerce (Survey of Current Business).
NOTES: As constructed, household services consist of residential care; child care services; eating and drinking
places; retail bakeries; retail nurseries and garden stores; electric, gas and sanitary services; landscape and
horticultural services; and car washes. Information services are communications; security and commodity brokers;
holding and investment offices; nondepository institutions; insurance; real estate; business services; legal services;
educational services; membership organizations; engineering and management services; job training and related
services; general merchandise stores; building materials and garden supplies (less retail nurseries and garden
stores); automotive dealers and service stations (less gasoline service stations); apparel and accessory stores;
furniture and home furnishings; and miscellaneous retail establishments. Personal services are health services;
amusement and recreation services; motion pictures; hotels and other lodging places; transportation; auto repair,
service and parking (less car washes); depository institutions; food stores (less retail bakeries); wholesale trade;
agricultural services (less landscape and horticultural services); social services; personal services; miscellaneous
repair services; and services not otherwise classified.

United Nations, National Accounts Statistics: Main Aggregates and Detailed Tables, 1991.
U.S. Department of Commerce, Bureau of the Census, Historical Statistics of the United States: 1789 –1945;
Historical Statistics of the United States: Colonial Times to 1970; Current Population Reports, series P–70, no. 21
and P70 –32, “What’s It Worth?”; Census of Business: Retail Trade and Census of Retail Trade, various years.

Exhibit 10
Tools of the Ages
De Bono, Information Please Almanac, North, Smithsonian Institution and Usher.
Exhibit 11
It’s Not the Industry; It’s the Education
Silvestri and U.S. Department of Labor (Monthly Labor Review and unpublished data).

U.S. Department of Commerce, Bureau of Economic Analysis, Survey of Current Business, October, November
1994, and various issues.
U.S. Department of Labor, Bureau of Labor Statistics, Employment and Earnings, various issues; Monthly Labor
Review, various issues; Bulletin 2425, Consumer Expenditure Survey, 1990–91 (September 1993); unpublished
data (matrix b1000, Industry and Occupation Tables, Table 10, “Employed Persons by Occupation, Educational
Attainment, Sex, Race, and Hispanic Origin”).

Exhibit 12
The Education Earnings Premium: Even Better than It Used to Be
U.S. Department of Commerce (Current Population Reports).

Usher, Abbott Payson, A History of Mechanical Inventions ( New York: McGraw-Hill, 1988).

BASTIAT QUOTATIONS

Van Giezen, Robert W., “Occupational Wages in the Fast-Food Restaurant Industry,” Monthly Labor Review, Bureau
of Labor Statistics, August 1994.

Inside cover—Selected Essays on Political Economy, pp. 169, 162–63, 174; Economic Harmonies, p. 131;
Selected Essays, p. 185.
Page 3—Economic Sophisms, p. 140.
Page 4—Economic Harmonies, pp. 152, 150, 149.
Page 9—Economic Harmonies, pp. 45, 39–40.
Page 12—Economic Harmonies, p. 197.
Page 18—Selected Essays, p. 240.
Page 21—Economic Harmonies, p. xxx (front matter).

DATA SOURCES AND NOTES FOR EXHIBITS

Exhibit 1
Fast-Food Restaurant Employees, 1948–94

F 22 f

The Year in Review

n 1994, the Federal Reserve Bank of Dallas focused on

DALLAS FED FINANCIAL SERVICES

integrating its activities with the dramatic changes tak-

In the financial services area, the Dallas Fed focused on

ing place in the financial industry. The Dallas Fed intro-

developing more efficient products, improving the quality of ser-

duced a quality initiative program to enhance customer

vice and implementing a cost-containment program to better serve

service, continued efforts to streamline operations and

the Bank’s customers. In check collection, the Bank offered several

developed new services and products to provide more benefits

new products to align its services with same-day settlement re-

to customers. These efforts reflect the Dallas Fed’s ongoing com-

quirements. By late 1994, an image pilot project was completed

mitment to ensuring efficient, reliable financial services, sound

and financial institutions were able to take advantage of full-image

banking and economic growth in

check delivery and provide image

the Eleventh District.

statements to their customers.
The Bank also completed a number of programs to streamline op-

ECONOMIC OVERVIEW

The Eleventh District

erations in the checks area, includ-

continued its strong economic

ing an upgrade in software that

growth in 1994, outperforming

provides a base for future check

the national economy for the fifth

product development. As part of

consecutive year. A robust con-

the Bank’s quality initiative pro-

struction sector, a strong national

gram, an automated adjustments

economy and growing trade with

system was implemented in 1994

Mexico drove economic prosper-

to allow the Bank to research and

ity in Texas, Louisiana and New

resolve more adjustment cases on

Mexico. In 1994, New Mexico

a same-day basis.

and Louisiana outperformed the

In the currency and coin

nation, while Texas grew at about

area, the Bank prepared for the

the same pace. Nonfarm em-

installation of new high-speed cur-

ployment in Texas, Louisiana and

rency processing machines. In

New Mexico rose 3.6 percent last

1994, the Dallas Office installed,

year, compared with 3 percent for

tested and began using the new

the nation.

high-speed currency processing

The implementation of

machines.The Branch offices in El

the North American Free Trade

Paso, Houston and San Antonio

Agreement was an impor tant

will receive the machines in 1995.
The machines possess quicker

source of strength for Texas. Despite political turmoil in Mexico, trade and investment increased,

processing and more advanced counterfeit detection capabilities.

and during the first six months of 1994, Texas exports to Mexico

At the request of the Federal Reserve Board of Governors, the

increased 13 percent, compared with the same period in 1993.

Bank prepared a proposal to increase the number of storage loca-

Moreover, in the District as a whole, gains in construction-related

tions in its currency vault in 1995.The increased capacity is neces-

sectors helped offset continued weakness in defense- and energy-

sary to accommodate the storage of new, security-enhanced cur-

related employment.

rency planned for distribution in 1996.The Dallas Fed will serve as

Despite a relatively weak energy sector, the Louisiana
economy was bolstered in 1994 by rapid growth in the gaming

a repository for the new currency and dispense the notes to other
Reserve Banks.

industry that resulted in strong employment growth in the con-

In late 1994, the Dallas Fed formed an alliance with the

struction, tourism and hotel industries. New Mexico, meanwhile,

Southwestern Automated Clearinghouse Association and several

continued to benefit from increased electric and electronic equip-

financial institutions to promote automated clearinghouse origina-

ment manufacturing and a stable defense industry.

tions during the next few years. The alliance will enable the Bank

F 23 f

The Year in Review

to strengthen its working relationship with financial institutions

The 54 state-chartered banks under the Dallas Fed’s

while also strengthening the role of financial institutions in elec-

supervision in 1994 represented 5 percent of all insured commer-

tronic payments.

cial banks in the District and held 2.5 percent of insured commer-

A rise in interest rates resulted in an increase in the

cial bank assets. The 523 bank holding companies under Dallas

number of Treasury securities transactions handled by the Bank.

Fed supervision last year controlled 670 insured commercial banks

Transactions more than tripled from the beginning of the year to

that held approximately 38 percent of all insured commercial bank

the final months of 1994. Consolidation continued to impact se-

assets in the District. Thirty-five foreign banks from 14 countries

curities operations, with the Dallas Office assuming the book-

operated 20 state-licensed agencies and 23 representative offices.

entry responsibility of the Branch offices in preparation for the
introduction of a new national book-entry securities system.

RESEARCH AND PUBLIC AFFAIRS

During 1994, the economic research and public affairs
areas continued to serve as a center for free enterprise research

BANKING SUPERVISION; DISCOUNT AND CREDIT

In 1994, the banking industry experienced a rebound in

and economic education in the Southwest. The expansion of trade

lending that had been missing in the industry recovery that began

and the increasing economic integration among countries was an

in 1990. Consolidation also continued to play a part in the indus-

important focus of the Dallas Fed’s research and outreach efforts.

try. Strong profits, improved asset quality and increased capital

As part of this focus, the Bank sponsored a major international

were also hallmarks during the year. However, in 1994, the return

conference to examine the importance of long-term investment

on District banking assets fell below the previous year’s, when

capital and increased domestic saving to economic growth and

accounting rules changes resulted in unusually large earnings. The

development. Research on the impact of the North American

return on assets in 1994 was approximately 1.03 percent, com-

Free Trade Agreement and the General Agreement on Tariffs and

pared with the 1.4-percent return of 1993. Reflecting the strength

Trade was also at the forefront. Other issues studied included

of the industry, the District had no bank failures in 1994.

home equity loans, financial derivatives, the recovery in lending

As the supervisor of state member banks and bank hold-

and the changing nature and usefulness of our measures of money.

ing companies in the Eleventh District, the Dallas Fed is respon-

A number of publications were produced in support of

sible for conducting examinations for safety and soundness and

the Bank’s economic education and research efforts. In addition

for compliance with consumer protection laws, as well as with the

to Economic Review, The Southwest Economy, Financial Industry Stud-

Community Reinvestment Act. Due to the improving conditions,

ies, Financial Industry Issues and Houston Business, two new publi-

the Bank conducted fewer examinations in 1994—366 exams,

cations, Financial Industry Trends and Business Frontier, were intro-

compared with 432 in 1993. Of the 366 examinations, 51 were

duced. Financial Industry Trends focuses on changes in the financial

reviews for compliance with consumer and civil rights legislation.

industry, while Business Frontier explores U.S.–Mexican border eco-

During six forums around the District sponsored by the Dallas

nomic issues. Efforts to educate teachers, students and the gen-

Fed, Bank representatives met with financial institution leaders to

eral public about free enterprise, monetary policy and the role of

discuss concerns about regulatory burden, changing legislation and

the Federal Reserve were supplemented by other outreach pro-

fair lending issues.

grams such as the Bank’s tour program, which completed its first

Consolidation within the industry continued, with fewer

year in the new headquarters.

and larger financial institutions as a result. The Dallas Fed pro-

As part of its efforts to encourage and promote com-

cessed 245 applications—compared with 207 in 1993—for merg-

munity development in the Eleventh District, the Bank hosted a

ers and acquisitions, changes in control and management, and other

community investment conference and workshops on economic

actions requiring regulatory approval.

development and community reinvestment policy issues.

Because of increased use of seasonal lending to meet

All this reflects a year of significant activity for the Dallas

the temporary liquidity needs of financial institutions throughout

Fed and the banking industry. As banking continues to evolve, the

the District, the number of loans extended by the Dallas Fed’s

Federal Reserve Bank of Dallas will continue to endeavor to pro-

discount window increased from 210 in 1993 to 400 in 1994, with

vide the most efficient and cost-effective financial services avail-

total credit extended increasing to $884 million in 1994, com-

able, while fostering safe and sound banking throughout the Elev-

pared with $380 million in 1993.

enth District.

F 24 f

Board of Directors

Federal Reserve Bank of Dallas
Seated (from left): J. B. Cooper, Jr., Farmer, Roscoe,
Texas; Roger R. Hemminghaus (Deputy Chairman),
Chairman of the Board, President and Chief
Executive Officer, Diamond Shamrock, Inc., San
Antonio, Texas; Cece Smith (Chairman), General
Partner, Phillips–Smith Specialty Retail Group, Dallas,
Texas; James A. Martin, Third General Vice President,
International Association of Bridge, Structural and
Ornamental Iron Workers, Austin, Texas.
Standing (from left): Gayle M. Earls, President and
Chief Executive Officer, Texas Independent Bank,
Dallas, Texas; Peyton Yates, President, Yates Drilling
Co., Artesia, New Mexico; Milton Carroll, Chairman
of the Board and Chief Executive Officer, Instrument
Products, Inc., Houston, Texas; Eugene M. Phillips,
Chairman of the Board and President, The First
National Bank of Panhandle, Panhandle, Texas.

El Paso Branch
Seated (from left): Veronica K. Callaghan, Vice
President and Principal, KASCO Ventures, Inc., El
Paso, Texas; Alvin T. Johnson (Chairman), President,
Management Assistance Corp. of America, El Paso,
Texas; Patricia Z. Holland-Branch, President/Director
of Design, PZH Contract Design, Inc., El Paso, Texas.
Standing (from left): Hugo Bustamante, Jr., Owner
and Chief Executive Officer, CarLube, Inc.,
ProntoLube, Inc., El Paso, Texas; Wayne Merritt,
Chairman of the Board and President, Texas
National Bank of Midland, Midland, Texas; W.
Thomas Beard, III (Chairman Pro Tem), President,
Leoncita Cattle Co., Alpine, Texas; Ben H. Haines, Jr.,
President and Chief Executive Officer, First National
Bank of Dona Ana County, Las Cruces, New
Mexico.

F 25 f

Board of Directors

Houston Branch
Seated (from left): I. H. Kempner, III (Chairman
Pro Tem), Chairman of the Board, Imperial Holly
Corp., Sugar Land, Texas; Judy Ley Allen
(Chairman), Par tner and Administrator, Allen
Investments, Houston, Texas; Judith Craven,
President, United Way of the Texas Gulf Coast,
Houston, Texas.
Standing (from left): Walter E. Johnson, President
and Chief Executive Officer, Southwest Bank of
Texas, Houston, Texas; Rober t C. McNair,
Chairman and Chief Executive Officer, Cogen
Technologies, Inc., Houston, Texas; J. Michael
Solar, Managing Par tner, Solar & Ellis L.L.P.,
Houston, Texas; T. H. Dippel, Jr., Chairman of the
Board and President, Brenham Bancshares, Inc.,
Brenham, Texas.

San Antonio Branch
Seated (from left): Juliet V. Garcia, President,
University of Texas at Brownsville, Brownsville,
Texas; Erich Wendl (Chairman), President and
Chief Executive Officer, Maverick Markets, Inc.,
Corpus Christi, Texas; Carol L. Thompson
(Chairman Pro Tem), President, The Thompson
Group, Austin, Texas.
Standing (from left): Jack Moore, Owner/Manager,
T. J. Moore Lumber, Inc., Ingram, Texas; Gregory
W. Crane, President and Chief Executive Officer,
Broadway National Bank, San Antonio, Texas;
Douglas G. Macdonald, President, South Texas
National Bank, Laredo, Texas; H. B. Zachry, Jr.,
Chairman of the Board and Chief Executive
Officer, H. B. Zachry Company, San Antonio,
Texas.
Effective December 31, 1994

F 26 f

Advisory Councils

Financial Institutions

Small Business and Agriculture

Federal Advisory Council Member

James A. Altick
President and Chief Executive Officer
Central Bank
Monroe, Louisiana

Patrick E. Boyt
Managing Partner
P. E. Boyt Farms
Devers, Texas

Charles R. Hrdlicka
Chairman and Chief Executive Officer
Victoria Bankshares, Inc.
Victoria, Texas

Jack Antonini
President and Chief Executive Officer
USAA Federal Savings Bank
San Antonio, Texas

Ron Davenport
Owner
Davenport Cattle Co.
Friona, Texas

John H. Arnold
President and Chief Executive Officer
Southwest Corporate Federal Credit Union
Dallas, Texas

Robert D. Dooley
Partner
KPMG Peat Marwick
Dallas, Texas

Robert G. Greer
Chairman
Tanglewood Bank, N.A.
Houston, Texas

T. Mike Field
Agriculture and Real Estate
Lubbock, Texas

Ron Humphreys
Senior Vice President
Marketing and Operations
First Savings Bank FSB
Clovis, New Mexico
Don Powell
Chairman, President and Chief Executive Officer
The First National Bank of Amarillo
Amarillo, Texas
Jimmy Seay
President and Chief Executive Officer
The City National Bank
Mineral Wells, Texas
Sandra M. Smith
President and Chief Executive Officer
Texas Federal Credit Union
Dallas, Texas
Hayden D. Watson
Executive Vice President
First Interstate Bank of Texas, N.A.
Houston, Texas

Effective December 31, 1994

Annette Bailey Hamilton
Chairman of the Board
Annette 2 Cosmetiques, Inc.
Dallas, Texas
J. Jay O’Brien
Cattleman
Amarillo, Texas
Lois Farfel Stark
President
Stark Productions, Inc.
Houston, Texas
Charles R. Tharp
Partner/Manager
Tharp Farms
Las Cruces, New Mexico
L. C. Unfred
Farmer
L.C. Unfred Farms
New Home, Texas
Jeffrey W. Wilson
President
Cattle Baron Restaurant, Inc.
Roswell, New Mexico

F 27 f

Statement of Condition

December 30, 1994
(Thousands)

December 31, 1993
(Thousands)

ASSETS

Gold certificate account *
Special drawing rights certificate account **
Coin
Loans to depository institutions
Securities:
Federal agency obligations
U.S. government securities
Total securities
Items in process of collection
Bank premises (net)
Other assets
Interdistrict settlement account
TOTAL ASSETS

$

453,000
377,000
27,997
0

$

510,000
377,000
41,648
0

$

137,539
13,786,009
13,923,548
512,950
157,398
1,938,691
(1,303,041)
16,087,543

$

198,648
14,219,076
14,417,724
511,231
158,195
1,930,269
(2,830,800)
15,115,267

$

12,916,808

$

12,096,542

$

2,139,587
10,200
28,466
2,178,253
331,862
166,958
15,593,881

$

2,020,501
9,646
3,767
2,033,914
380,451
112,290
14,623,197

$

$

LIABILITIES

Federal Reserve notes
Deposits:
Depository institutions
Foreign
Other
Total deposits
Deferred credit items
Other liabilities
TOTAL LIABILITIES

$

$

CAPITAL ACCOUNTS

Capital paid in
Surplus
TOTAL CAPITAL ACCOUNTS
TOTAL LIABILITIES AND CAPITAL ACCOUNTS

$
$
$

246,831
246,831
493,662
16,087,543

* This Bank’s share of gold certificates deposited by the U.S. Treasury with the Federal Reserve System.
** This Bank’s share of special drawing rights certificates deposited by the U.S. Treasury with the Federal Reserve Bank of New York.

F 28 f

$
$
$

246,035
246,035
492,070
15,115,267

Statement of Operations

For the year ended
December 30, 1994
(Thousands)

For the year ended
December 31, 1993
(Thousands)

CURRENT INCOME

Interest on loans
Interest on government securities
Income on foreign currency
Income from priced services
Other income
Total current income

$

$

298
749,205
64,548
49,451
306
863,808

$

116,091
8,164
107,927
10,151
118,078
745,730

$

$

97
687,482
87,713
54,171
236
829,699

CURRENT EXPENSES

Current operating expenses
Less expenses reimbursed
Current net operating expenses
Cost of earnings credits
Current net expenses
CURRENT NET INCOME

$
$
$
$

$
$
$

115,241
9,317
105,924
7,932
113,856
715,843

PROFIT AND LOSS

Additions to current net income:
Profit on sales of government securities (net)
Profit on foreign exchange transactions (net)
Other additions
Total additions
Deductions from current net income:
Loss on sales of government securities (net)
Loss on foreign exchange transactions (net)
Other deductions
Total deductions
Net additions (deductions)

$

0
175,247
28
175,275

$

$

$
$

893
0
11
904
174,371

$
$

0
0
29,448
29,448
(9,429)

Cost of unreimbursable Treasury services

$

2,111

$

2,371

Assessment by Board of Governors:
Expenditures
Federal Reserve currency costs

$

$

NET INCOME AVAILABLE FOR DISTRIBUTION

$

10,490
12,950
894,550

9,932
16,564
677,547

$
$

F 29 f

$

$

1,583
18,426
10
20,019

Statement of Surplus

For the year ended
December 30, 1994
(Thousands)
Surplus, January 1
Net income available for distribution
LESS:
Dividends paid
Payments to the U.S. Treasury
Net Amount Transferred to (from) surplus
Surplus, December 30/31

$

$
$

F 30 f

246,035
894,550
14,638
879,116
796
246,831

For the year ended
December 31, 1993
(Thousands)
$

$
$

211,943
677,547
14,334
629,121
34,092
246,035

Volume of Operations

DISTRICT SUMMARY

Number of Pieces Handled
1994
1993
Currency received and counted
Coin received and counted
Food stamps redeemed

Dollar Amount (Millions)
1994
1993

1,214,654,518
1,321,577,319
451,927,577

1,137,737,587
1,333,702,015
464,601,664

17,668
192
2,383

17,207
197
2,397

6,581,229

6,434,362

9,207,058

10,636,233

1,134,603,637
341,575,945
29,969,944

1,146,543,615
503,800,889
29,740,142

650,455
97,246
29,524

671,187
139,944
31,609

179,424,428
46,931,597

151,236,263
50,652,442

614,637
67,692

576,709
60,724

6,642

8,841

6

9

356,623

2,954,922

2,529,673

2,877,908

400

210

885

389

Transfers of funds

CHECKS HANDLED

Commercial—processed *
Commercial—fine sorted
U.S. government checks

ACH ITEMS HANDLED

Commercial
U.S. government

COLLECTION ITEMS HANDLED **

U.S. government coupons paid

ISSUES, REDEMPTIONS,
EXCHANGES OF
U.S. GOVERNMENT SECURITIES ***

LOANS

Advances made

* Exclusive of checks drawn on Federal Reserve Banks.
** Noncash Collection Service was discontinued in the Eleventh District.
*** Data reflect the discontinuance of the Savings Bond Service in the Eleventh District.

F 31 f

Officers

Federal Reserve Bank of Dallas
Dallas

Gloria V. Brown
Assistant Vice President and
Community Affairs Officer

Sharon A. Sweeney
Associate Counsel and
Associate Secretary

Robert D. McTeer, Jr.
President and
Chief Executive Officer

Stephen P. A. Brown
Assistant Vice President and
Senior Economist

Evelyn LV. Watkins
Accounting Officer

Tony J. Salvaggio
First Vice President and
Chief Operating Officer

Terry B. Campbell
Assistant Vice President

El Paso

J. Tyrone Gholson
Senior Vice President
Robert D. Hankins
Senior Vice President
Helen E. Holcomb
Senior Vice President
Larry J. Reck
Senior Vice President
Harvey Rosenblum
Senior Vice President and
Director of Research

Robert G. Feil
Assistant Vice President
Johnny L. Johnson
Assistant Vice President
Joanna O. Kolson
Assistant Vice President
C. LaVor Lym
Assistant Vice President
James R. McCullin
Assistant Vice President
Dean A. Pankonien
Assistant Vice President

Millard E. Sweatt
Senior Vice President, General Counsel,
Ethics Officer and Secretary

John R. Phillips
Assistant Vice President

Earl Anderson
Vice President

Larry C. Ripley
Assistant Vice President

Basil J. Asaro
Vice President

Gayle Teague
Assistant Vice President

Lyne H. Carter
Vice President

Michael N. Turner
Assistant Vice President

W. Michael Cox
Vice President and
Economic Advisor

Stephen M. Welch
Assistant Vice President

Billy J. Dusek
Vice President
Kermit S. Harmon, Jr.
Vice President
Joel L. Koonce, Jr.
Vice President
Robert F. Langlinais
Vice President and
General Auditor

Marion E. White
Assistant Vice President
Bob W. Williams
Assistant Vice President
Emilie S. Worthy
Assistant Vice President
Meredith N. Black
Supervisory Information Officer
John V. Duca
Research Officer

Rebecca W. Meinzer
Vice President and
Administrative Officer

KaSandra M. Goulding
Public Affairs Officer

Genie D. Short
Vice President

William C. Gruben
Research Officer

Larry M. Snell
Vice President

Evan F. Koenig
Research Officer

W. Arthur Tribble
Vice President

William C. Morse, Jr.
Operations Officer

F 32 f

Sam C. Clay
Vice President in Charge
J. Eloise Guinn
Assistant Vice President
Javier R. Jimenez
Assistant Vice President

Houston
Robert Smith, III
Senior Vice President in Charge
Vernon L. Bartee
Vice President
Richard J. Burda
Assistant Vice President
René G. Gonzales
Assistant Vice President
Luther E. Richards
Assistant Vice President
Robert W. Gilmer
Research Officer
Kenneth V. McKee
Audit Officer

San Antonio
James L. Stull
Senior Vice President in Charge
Taylor H. Barbee
Assistant Vice President
Richard A. Gutierrez
Assistant Vice President
D. Karen Salisbury
Operations Officer

Effective January 1, 1995

PHOTO )

D ANIEL S ANCHEZ (P RESIDENT ’ S
PHOTOS ) AND

DIRECTORS ’

THE

P HOTOGRAPHY : R ICK GRUNBAUM (B OARD

IS ONE OF

OF

THE FEDERAL RESERVE BANK OF DALLAS
REGIONAL

FEDERAL RESERVE BANKS

IN

UNITED STATES. TOGETHER WITH THE BOARD OF

GOVERNORS IN WASHINGTON, D.C., THESE ORGANIZATIONS FORM THE

FEDERAL RESERVE SYSTEM

FUNCTION AS THE NATION ' S CENTRAL BANK .

SYSTEM'S

AND

THE

BASIC PURPOSE IS TO PROVIDE A FLOW OF

MONEY AND CREDIT THAT WILL FOSTER ORDERLY ECONOMIC GROWTH AND A STABLE DOLLAR. IN ADDITION,

I LLUSTRATION : DANIEL S ANCHEZ

FEDERAL RESERVE BANKS SUPERVISE BANKS AND BANK
HOLDING COMPANIES AND PROVIDE CERTAIN FINANCIAL
SERVICES TO THE BANKING INDUSTRY, THE FEDERAL GOVERNMENT AND THE PUBLIC.

SINCE 1914,

L AURA J. B ELL

DALLAS
THE

THE

FEDERAL RESERVE BANK

OF

HAS SERVED THE FINANCIAL INSTITUTIONS IN

ELEVENTH DISTRICT. THE ELEVENTH DISTRICT EN-

AND

COMPASSES 350,000 SQUARE MILES AND COMPRISES THE

D ESIGN : D ANIEL S ANCHEZ

STATE OF TEXAS, NORTHERN

LOUISIANA

ERN

NEW MEXICO. THE

THE

FEDERAL RESERVE BANK

D ALLAS G RAPHIC ARTS D EPARTMENT .
OF

F EDERAL R ESERVE B ANK

F 33 f

AND SOUTH-

THREE BRANCH OFFICES OF
OF

D ALLAS

P ASO, HOUSTON AND SAN ANTONIO.

AND PRINTED BY THE

P RODUCED

12

ARE IN

EL

F EDERAL R ESERVE B ANK OF D ALLAS
2200 N ORTH P EARL S TREET
D ALLAS , T EXAS 75201
(214) 922-6000
E L P ASO B RANCH
301 E AST M AIN S TREET
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