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A review by the Federal Reserve Ban k of Chicago

Business
Conditions
1961

February

Contents
Mobile homes, a maturing industry

6

Higher education— rapid growth,
financial headaches

11

The Trend of Business

2-5

Federal Reserve Bank of C hicago

BUSINESS

!^3usiness activity continued to decline through the final months of 1960 and the early weeks
of 1961. The current downturn, even more than its predecessors, has been primarily an in­
ventory adjustment. Total spending for goods and services other than for addition to inventory
rose throughout 1960, although the gain was very slight in the last half of the year. Some de­
cline in purchases of final products occurred in comparable stages of the recessions which
began in 1948, 1953 and 1957. Purchases by governments rose throughout the year. Consumer
purchases also rose but less steadily. Aside from the inventory sector, the decline in activity as
1960 drew to a close was largely in durable goods. Inventories remain high in some lines, par­
ticularly passenger cars. But many firms have largely completed their planned reductions, thus
laying the basis for a rise in new orders.
billion dollars,seasonally adjusted

billion dollars, seasonally adjusted

M a n u fa c tu re rs’ n e w o r d e r s
remained below sales during most of
1960 with the result that order backlogs
declined substantially. Easy supply con­
ditions in virtually all lines reduced de­
livery lead-times and enabled many firms
to reduce the amount of goods on order.
The sharp rise in new orders in August
and September was largely defense work.

In v e n to ry liquidation by manu­
facturers was one of the most important
developments during the second half of
the year. Reductions occurred first in
purchased materials and goods-in-process while finished goods inventories
continued to grow. The large stocks of
finished goods enabled suppliers to offer
rapid deliveries to customers.

2




Business Conditions, February 1961

per cent, 1957=100, seasonally adjusted

Factory production trends in dur­
able and nondurable goods have been
markedly different. Hard goods output
began to decline in February when steel
production turned down. As the year
moved on, production of virtually all
types of hard goods was reduced. Output
of soft goods, in contrast, rose in the
first half and declined only moderately
after midyear.

millions, seosonolly adjusted

M a n u f a c t u r in g e m p lo y m e n t
began to decline early last year as pro­
duction in the durable goods industries,
including steel, farm and construction
machinery, appliances and television,
was cut back. Total employment, how­
ever, rose in the first half but has de­
clined since midyear as decreases in jobs
in other lines augmented the decline in
factory employment.

million persons




oer

cent of tabor force

U n e m p lo ym e n t rose irregularly
throughout the past year. In December
the number reached almost 5 million,
6.8 per cent of the civilian labor force,
and was close to the levels reached in
the 1958 recession. The rise in unem­
ployment has been concentrated in the
centers which specialize in the produc­
tion and transportation of durable goods,
but virtually all localities have reported
some increase.

Federal Reserve Bank of Chicago

billion dollars, seasonally adjusted

S a le s o f so ft g o o d s store s were
at a record high in 1960, but sales of
durable goods stores were below 1959
and fluctuated considerably during the
year largely because of the shifting pace
of auto sales. The weakening demand for
consumer durable goods after midyear
reflected the rise in unemployment and
was accompanied by slower growth in
instalment loans.

Consum er instalm ent d e b t rose
much less during the past year than the
record 5.8 billion dollar increase in
1959. Credit extensions, after reaching
a record rate in April, fell below the
year-earlier level during the second half
as unit sales of cars and other “big
ticket” items declined. Repayments rose
in the first half, reflecting the large in­
crease in outstandings in 1959, and then
leveled off.

billion dollars, seasonally adjusted

at commercial banks
rose sharply after midyear, reflecting
more conservative spending by con­
sumers and the continued high level of
personal income. Except for demand
deposits and savings bonds, other types
of liquid financial assets also increased
rapidly. Demand deposits declined in
each of the four quarters ending in mid1960 but began to rise appreciably in
the second half.
4




i

i
1958

i

I

l

I
1959

i

I

i

i
I9 6 0

i

I

Business Conditions, February 1961

per cent, 1 94 7 -4 9 = 100, seasonally adjusted

Farm product prices moved up­
ward during 1960 following nearly two
years of decline. Prices of cattle and
hogs rose while grain prices were stable
to moderately lower. There were sub­
stantial declines in prices of industrial
raw materials, such as rubber, copper,
steel, nonferrous scrap, hides and fibers.
Over-all, wholesale prices were relatively
stable but consumer prices continued to
rise.

billion dollors

Farm ers’ receipts from marketings
rose sharply in 1960 and in the second
half were at a record level. Net income
per farm also rose substantially from
the depressed level at the beginning of
the year but remained below the record
reached in 1958. Thus, the farm sector
has continued to move opposite to the
general trend of business as in other
postwar recessions.

dollars
seasonally adjusted, annual rates

quarterly

j----- 1
----- 1----- 1----- 1---- 1—

1958

_ j___ I___ i___ i___ i___r

1959

I96 0

billion dollars, cumulated cash surplus or deficit




Federal cash receipts exceeded ex­
penditures by over 3 billion dollars in
the past calendar year. Each of the two
previous years had produced a cash
deficit of about 8 billion. At year end
prospects for a cash surplus in 1961
were dimmed by indications that ex­
penditures would rise while receipts
from taxes on corporate profits would
decline.
5

Federal Reserve Bank of Chicago

Mobile homes, a maturing industry
j^ .b o u t 100,000 mobile homes intended
for year-round occupancy were purchased
by American customers during 1960. This
was a reduction of about 15 per cent from
the record number the previous year. A
similar year-to-year decline was recorded
for conventional or fixed-place housing.
At least 1 million families, 2 per cent of
the total, now live in homes which can be
moved from place to place. In each of the
past two years the production of mobile
homes accounted for about 7 per cent of
the total number of dwelling units con­
structed. Ten years ago this proportion was
about 4 per cent.
The production of mobile homes increased
rapidly after the end of World War II and
became an important industry in California,
Michigan and Indiana. About 100,000 per­
sons currently are employed in all branches
of the industry, including distribution, mobile
home parks and production of component
parts and materials. Retail sales of mobile
homes and their smaller relatives, the “travel
trailers” (for temporary housing), amounted
to almost 700 million dollars in 1959 and
about 600 million in 1960.
Location o f m anufac ture rs

6

At least one manufacturer of mobile
homes or travel trailers is located in each of
38 states. However, almost 60 per cent of
the total production in 1959 was in three
states—Michigan, Indiana and California.
Of these, California produced the largest
number of units, 23 per cent of the total,
while Indiana and Michigan each accounted
for 18 per cent. In dollar volume, however,
the states are about equal. A large propor­




tion of the California production is com­
posed of the less expensive travel trailers.
Elkhart, a community of about 40,000
persons located in northern Indiana, is com­
monly referred to as the “capital of the
mobile home industry.” Within a 25-mile
radius of Elkhart are 51 manufacturers and
44 suppliers. About 3,000 persons are em­
ployed by these firms when they are in full
production.
In recent years the industry has tended to
decentralize as new manufacturing plants
have been located nearer to the markets.
Thus the relative importance of Elkhart has
declined although it continues to occupy a
special position. Most of the components
and materials are also used in other in­
dustries and can be obtained from nearby
warehouses almost anywhere in the country.
The location of factories near their potential
markets expedites delivery to dealers and
reduces transportation costs which amount
to 30 to 50 cents a mile.
Le ss m o b ility — m ore home

The modern mobile home bears little re­
semblance to its predecessors of the Thirties
and Forties in appearance, furnishings and
size. The industry passed a milestone in
1954 when the “ten-wide” models went into
production after restrictions on movement
over the highways had been moderated. The
typical mobile home today is 10 feet wide
and at least 50 feet long. Some approach 70
feet in length and are expandable to 20
feet in width.
Some manufacturers have produced mod­
els 12 feet wide. However, restrictions on
the movement of these vehicles precludes

Business Conditions, February 1961

volume production in the near future.
Mobile homes contain up to four bed­
rooms and two baths and are sold complete
with appliances and furniture. They weigh
2 Vi tons or more and are hauled from place
to place, not by the family car, but by spe­
cially designed trucks.
Moving a mobile home or selling one and
buying another requires a family decision
differing little in substance from the decision
to move from one conventional residence to
another. Mobile homes are “mobile” only
to a degree. A survey by Michigan State
University indicates that on the average a
mobile home remains in one location for 27
months.
Today’s “travel trailer,” more like the
house trailer of years gone by, is less than
29 feet long and weighs less than 4,500
pounds. These units are used for vacationing
and other temporary housing needs. In­
terior appointments are much the same as

Three states produce
6 0 per cent of mobile homes




in the mobile homes. Prices average less than
2,000 dollars compared with 5,000 dollars
for a mobile home. Travel trailers account
for about 20 per cent of the industry’s dollar
volume. Although some manufacturers pro­
duce both mobile homes and travel trailers,
most specialize in one or the other.
The difference in market patterns between
mobile homes and travel trailers is reflected
in sales results for 1960. While mobile
home sales declined substantially, travel
trailer sales were maintained at the 1959
level.
Th e m obile home re sid e n t

The popular image of the typical mobile
home occupant probably is that of a re­
tired or semiretired couple or individual
residing—at least in the winter—in one of
the warmer southern states. About 10 per
cent of mobile home occupants fit this des­
cription. However, the average ages of the
husbands and wives are only 40 and 37,
respectively, and half of the mobile home
families have children. One survey indicates
that the number of occupants per mobile
home averages just under three. It appears,
therefore, that 3 to 4 million persons are
now living in these dwellings.
Mobile homes have supplemented housing
around military bases since the days of
World War II. Construction of trailer
coaches, as they were then termed, was cut
off in 1943 for the duration of the war, but
“trailers” have remained a familiar sight in
the vicinity of military camps. At the present
time, about 20 per cent of the mobile homes
in use are occupied by military personnel.
Mobile homes are used extensively for
construction, oil field and railroad mainte­
nance workers, particularly those on jobs
located in remote areas. Such dwellings also
have been used widely for students and

7

Federal Reserve Bank of Chicago

migratory workers and as supplementary
housing on farms. But many mobile homes
are found in and around urban areas where
they are used by persons who find them
superior to conventional housing available
at a comparable price. Obviously, the types
of residents in mobile home parks varies.
Financed as autom obiles

The retail cost of mobile homes is about
100 dollars a foot on the average, including
furniture and appliances. Thus a 50-footer
costs about 5,000 dollars, and a 60-footer,
6,000 dollars. Some units are substantially
lower priced. Others, having special features,
such as an extra bathroom, an expandable
living room and higher-priced furniture,
may cost upwards of 10,000 dollars.
About 80 per cent of the new mobile
homes are purchased on credit. This com­
pares with 90 per cent of new conventional
homes and 60 per cent of new cars.
Distribution of mobile homes is financed
on much the same basis as passenger cars.
The dealer, who usually pays cash to the
manufacturer, is able to “floor plan” with
lenders who advance about 90 per cent of
his cost, including transportation. Most of
the large sales finance companies and
numerous banks, usually of moderate size,
finance the distribution of mobile homes.
Some of the largest manufacturers have
financing subsidiaries.
During the past 15 years terms on mobile
home financing have been liberalized as
lenders gained experience in the field. Loan
maturities on new units range up to 5 and
even 7 years, and often equal 100 per cent
of dealer cost. Interest rates are comparable
to those charged on automobile loans.
A changing in d u stry

There are at present about 400 producers




of mobile homes and travel trailers, many of
them with several widely separated plants.
General availability of parts and components
has made this an easy industry in which
new firms may become established. As a
result, it has been highly competitive.
About 70 per cent of the cost of producing
a mobile home represents the steel frame,
lumber and plywood, appliances, plumbing,
tires, axles, aluminum and steel sheeting,
furniture and other materials purchased by
the manufacturer. For the most part, sup­
plier firms are larger and have greater
financial resources than manufacturers of
mobile homes. An important means of financ­
ing production, therefore, has been trade
credit extended by suppliers.
Commercial banks and insurance com­
panies have played an active role in supple­
menting trade credit and equity capital. Until
recently the equity capital in the industry
was largely retained earnings. During the
past few years, however, a number of the
large firms have sold securities, mainly com­
mon stocks, to the public.
The increasingly competitive nature of the
industry, particularly in years such as 1960,
has tended to reduce the number of new
firms entering the field. New plants com­
monly have been branches of existing firms.
As in other developing industries, there have
been periods of consolidation as well as
growth. Many producers have ceased opera­
tions or have been absorbed by other firms.
In some states such as Illinois the industry
has declined, while in others such as Cali­
fornia and Texas it has grown rapidly.
About a year ago an aircraft manufac­
turer, pursuing a diversification program,
acquired three mobile home manufacturing
firms operating a total of 14 plants. Other
such moves may be forthcoming, but at the
present time mobile home production is

Business Conditions, February 1961

widely dispersed among many firms. In 1959
no one firm had as much as 10 per cent of
the sales; the 10 largest companies accounted
for only 42 per cent, and 25 firms for no
more than 63 per cent
Although manufacturers utilize similar
components and production techniques,
there has been a problem of substandard
output on the part of some producers. This
reflects the absence of a uniform construc­
tion code similar to those required for con­
ventional homes. During 1960 the Mobile
Home Manufacturers Association, in con­
junction with the Trailer Coach Association
of the West, endorsed a code of production
standards covering heating, plumbing and
electricity. An attempt will be made to en­
force the code through inspections. At least
one state, California, has enacted legislation
specifying minimum construction standards.
Th e d e a le rship s

Mobile homes are sold directly to dealers
by manufacturers. According to the Mobilehome Dealers National Association, there
are 5,800 dealers throughout the nation.
However, many of these handle only a few
units a year.
Total shipments to dealers located in the
Midwest bear a very close relationship to the
population of these states. In the north­
eastern states the proportion is relatively
small, whereas in Florida and California it
is very large. Of course, many mobile homes
are soon moved far from the areas in which
they are purchased.
Dealers almost always handle the lines of
more than one manufacturer. Many carry
the products of four or five. Typically,
dealers have a relatively heavier inventory
than automobile dealers. During most of
1960 almost 40,000 units were in inventory,
representing three or four months’ sales.




In the case of auto dealers, inventories
have averaged about one and one-half
months’ sales. Unlike auto producers, mobile
home manufacturers sometimes accumulate
inventories of completed units.
An increasingly large stock of used mobile
homes taken in trade have been carried in
recent years by mobile home dealers. About
60 per cent of all sales now involve trade-ins.
This proportion has risen substantially in
recent years, but it is still well below the
comparable figure for car sales.
Th e tra ile r p a rk bottleneck

Most mobile homes are located in mobile
home parks. There are several thousand of
these parks accommodating anywhere from
a few to over 1,000 homes. Some parks are
incorporated municipalities which provide
their own governmental services such as
schools and police and fire protection. But
most are under the jurisdiction of existing

Long upswing in mobile
homes sales was interrupted
by recessions
t h o u s a n d u n its s h ip p e d to d e a le r s

Federal Reserve Bank of Chicago

10

city and county governments. The growth
of mobile home living has created new prob­
lems for some local governments where
service needs of families living in such homes
have tended to outstrip additions to local
tax revenues.
Some industry experts claim the major
factor restricting mobile home sales is the
shortage of space in suitable mobile home
parks. Many of the existing parks are de­
scribed as being distinctly substandard and
new space is not being added as rapidly as
it could be utilized. This has led some dealers
to undertake the development of additional
areas.
There are an estimated 14,000 parks in
operation, representing an investment of over
500 million dollars. They are concentrated
in Florida, California and the Southwest.
New park developments containing the neces­
sary facilities—sewerage, water, electricity
and gas to which the mobile home may be
connected—cost 1,500 to 2,000 dollars a
space. Six to ten spaces an acre are provided.
An appreciable amount of land is required
for streets and other purposes, sometimes
including recreational and social activities
of the residents.
Sometimes spaces in mobile home parks
are purchased by the mobile home owner.
The most common practice, however, is to
rent space. In an attractive park, rentals run
between 30 and 50 dollars a month, which
may or may not include utilities. Much
higher rentals are sometimes charged for
luxury accommodations in prized locations.
Two problems have retarded the provi­
sion of additional mobile home parks: one
is financial and the other is zoning. Federal
Housing Administration insurance is avail­
able for trailer park loans. In 1959 FHA
regulations were liberalized to provide insurance for loans at 514 per cent interest up




to 75 per cent of the market value of the
property, with maturities up to 15 years, and
a maximum total loan of 500,000 dollars. To
be eligible, projects must contain at least
50 spaces.
Municipal and county governments often
are reluctant to allow the construction of
mobile home parks because of the objections
of local residents. An important factor is
taxation. Mobile homes are taxed as motor
vehicles in some states, as personal property
in others and as ordinary real estate in a
few. Whatever the method of taxation, there
is a widespread impression that mobile home
residents do not carry the same share of the
local taxes as other families.
N e w h o rizo n s

The mobile home industry now empha­
sizes living space rather than mobility. As a
result it provides low-cost prefabricated
housing. Prefabricated housing, under the
usual definition, does not differ substantially
from conventional housing. Moreover, the
“prefab” ordinarily leaves the factory in parts
ready to be assembled and supplemented at
the site. The mobile home, on the other hand,
is complete in every important respect when
it is ready to move to the dealer.
Placing a mobile home on a chassis suit­
able for moving over the highway is not es­
sential to the function of providing a family
with a place to live. This fact helps explain
the beginning of a movement of the industry
into some new markets.
A number of producers of mobile homes
are now selling units which can be combined
to form motels. It is reported that these can
be put in place at half the cost of conven­
tional construction. Similar techniques by
producers of prefabricated structures can be
used to produce both temporary and “perma­
nent” housing to meet a variety of demands.

Business Conditions, February 1961

Higher education— rapid growth,
financial headaches
j/\_bout 3.6 million young men and women
are enrolled in the nation’s colleges and
universities. Ten years ago the number was
only 2.3 million, and before the war it had
not exceeded 1.5 million. Continued growth
in college enrollment seems assured for the
years ahead; indeed, it may prove more
rapid in the Sixties than in the Fifties.
In another two or three years the huge
birth classes of the postwar era are due to
start heading for college campuses. The
yearly crop of high school graduates, re­
cently about 1.5 million, is expected to total
2 million by 1965 and 2.25 million—half
again as many as today—by 1970. If the
proportion of young people in college simply
holds steady during the Sixties, enrollment
will grow about 45 per cent—to about 5.5
million by 1970. If, on the other hand, the
ratio of enrollees to the college-age popula­
tion continues to climb at a pace consistent
with its past behavior, 1970 will see 6 million
enrolled in American colleges and uni­
versities. Rising personal income and a
further spread of the idea that education be­
yond high school is necessary are factors
tending to keep the enrollment ratio on an
uptrend.

1950
1955
1960
1965f
19701

P o p u la tio n
age 18-21 *

P ro p o rtio n
in college

C ollege
e n ro llm e n t

(m illio n s)
8.9
8.6
9.6
12.2
14.6

(p e r c e n t)
25.5
30.9
37.4
3 7 .4-38.5
3 7 .4 -4 1 .2

(m illio n s)
2.3
2.7
3.6
4 .5-4.7
5.5-6.0




Rising enrollments mean more income
for the schools from fees and charges paid
by students. These sources of support, how­
ever, comprise only a fraction of college and
university income—roughly a quarter for
the public and private institutions combined.
Up to the point where new staff and
facilities are needed—or as long as more
students mean only larger class sizes and
more intensive use of existing housing,
libraries, classrooms and laboratories —
growth in tuition and fee receipts probably
comes close to matching the rise in out-ofpocket operating costs. But once the reser­
voirs of underutilized capacity are exhausted,
and it is necessary to enlarge physical plant
and recruit new teaching and other person­
nel, costs spurt upward, quickly outpacing
the climb in receipts from student charges.
M o re outsid e su p p o rt needed

Expansion in enrollment thus sooner or
later requires bigger appropriations from tax
funds and more support from private bene­
factors, business concerns and educational
foundations.
The amount of support required can be
lessened somewhat by checking the influx
of students. Boosting tuition rates is one way
to slow the enrollment growth while swelling
receipts at the same time. Stringent admis-

*U . S. C en su s B u reau .
tE s tim a te d ; th e h ig h e r e n ro llm e n t estim ates
are fro m th e U . S. Office o f E d u c a tio n .

11

Federal Reserve Bank of Chicago

sions requirements, while having no direct
impact on income, would help to limit the
build-up in enrollment and tend to keep it in
line with the capacity of the schools.
Operating budgets and capital outlays
have grown at nearly all institutions, but
more rapidly in the public sector than in
the private (see table). The tax-supported
schools have accounted for the lion’s share,
about four-fifths, of the postwar growth in
higher education. Moreover, they now enroll
half again as many students and spend for
educational purposes proportionately more
than private colleges and universities.
H ow much fro m stud e nts?

12

to also because it could bar the doors to
many students of ability who lack financial
means.
Tuition and other fees ordinarily make
up only a small part of the cost actually
borne by the student and his family. The
major item of cost is the four or more
years of income the individual could other­
wise earn. A big boost in tuition may have
little impact upon a total cost figure which
takes foregone earnings into account.
Income foregone, though, is not the same
thing as income paid out, and tuition hikes
can hit hard at the student’s or his family’s
cash budget and therefore strongly influence
the decision on going to college. Higher
education often is a good investment, in
dollars-and-cents terms, but neither pros­
pective students nor their parents look solely

One way to soften the impact on state
and local treasuries of higher education’s
further growth might be to bring tuition
rates at the public in­
stitutions closer to the
private school level.
Tax-supported institutions enroll the bulk
This step would in
of college students in Midwest states
part eliminate an “ar­
tificial” inducement to
per c en t, re s id e n ts enrolled
students to attend pub­
0
20
lic institutions in pref­
erence to private.
There are, of course,
many objections to
tuition increases. The
Iowa
low- or n o -tu itio n
p rin cip le is widely
Wisconsin
honored in profession­
al circles. Many edu­
cators contend that
In d ia n a
substantial student
charges conflict with
the spirit of public
M ichigan
sponsorship of higher
education. Strict “price
S O U R C E : D a ta f o r t h is a n d th e f o llo w in g c h a rt a re f o r f a l l
rationing” of student
A m e ric a n A s s o c ia tio n o f C o lle g ia te R e g is t r a r s a n d A d m is s io n
an d M igra tio n of C o lle ge Students (M a rc h 1 9 5 9 ) .
admission is objected




1958

and

O ffic e rs ,

a re

fr o m

Hom e State

Business Conditions, February 1961

Private schools in Illinois and Indiana and tax-supported

ished little, if any, in
the
years ahead.
schools in Michigan have heavy nonresident enrollment
This does not rule
out the possibility that
N o n re sid e n ts enro lle d
Re side n ts enro lle d
the gap between tui­
in the state
outside the state
tion levels at the pub­
th o u s a n d p e rso n s
th o u s a n d p e rs o n s
10
5
0
0
5
10
lic and private schools
may be narrowed. The
differential appears to
Illin o is
be associated with the
concentration of pres­
sure on the public in­
M ic h ig a n
stitutions and, thus in­
directly, the commun­
ity’s tax base.
State scholarship
plans, offering finan­
cial aid to superior
students who need it
and usable at private
as well as public col­
W is c o n s in
leges and universities,
can serve partially to
“equalize” the effects
at this side of the question or are in a posi­
of future enrollment growth on the two
tion to evaluate adequately the probable
sectors. By widening the range of choice
effects in the individual case. Often as not,
open to students such scholarship plans
the prestige that goes with attendance or the
should help assure that existing private
“status” that graduation is thought to secure
facilities do not stand idle while added capa­
weighs far more heavily than the conjectured
city is provided at the public institutions.
The principal objective of the scholarship
pecuniary advantages that college education
will bring. The cost of obtaining these is
programs, however, is to place college train­
ing within reach of young people of ability
seen largely as the cash outlay connected
with college, in which the tuition component
who are incapable of financing the full
often is substantial.
expense.
Raising tuition, therefore, probably exerts
Th e m a tte r o f educational costs
a disproportionate effect, given the benefits
to later earnings that are connected with
Expenditures for higher education in the
higher education and the small impact that
postwar period have risen faster than the
a change in tuition has upon the full cost
growth of enrollment. One reason is the
to the student. On this account, it is likely
fairly widespread practice of currently financ­
ing capital outlays out of lump-sum gifts or
that the effort to secure increased financial
support from other sources will be dimin­
legislative appropriations. Current income




1

Federal Reserve Bank of Chicago

Tax-supported schools grew faster in the Fifties than private— the
Sixties are expected to see accelerated growth fo r higher education
1970
1950

1958

E stim a te s

P ub lic

P riv a te

T o ta l

Pu b lic

P riv a te

T o ta l

T o ta l

1,155

1,142

2,297

1,912

1,346

3,258

6,000

expenditure (millions)

$918

$851

$1,769

$2,174

$1,588

$3,763

Capital outlay (millions)

276

141

417

651

362

1,013

Enrollment (thousands)
Educational and general

* E s tim a te d by S .E . H a r r is ,

Financing Higher Education, 1960-70

$9,200*
N.A.

(1 959).

N .A . N o t a v a ila b le .

14

of the institutions has had to pay for new
buildings and equipment in full at the time
of construction or purchase. An important
exception has been the practice, followed
by some institutions, of financing dormitories
and other income-producing properties by is­
suing bonds secured by revenues. This resort
to the capital market, along with the general
obligation borrowing utilized in some in­
stances, has somewhat alleviated the burden
of expansion and modernization outlays on
tax appropriations and private benefactions.
Faculty salary trends are another reason
for a growth in expenditure more than pro­
portionate to the rise in enrollment. Salaries
in numerous teaching fields have for years
lagged behind those offered by private busi­
ness and the Government. As long as the
colleges were not enlarging their personnel
rosters, this presented no serious difficulty.
Expansion, however, meant active recruit­
ment and, in time, something closer to
matching of rewards available elsewhere,
with due weight given to the differences in
work load, time available for “outside” work,
research and travel opportunities, vacation




and leave policy and other fringe benefits.
P ro d u c tiv ity gains in sto re ?

If only because of the sheer size and cost
of higher education, attention inevitably
focuses on its “efficiency.” In some respects
the procedures and processes of higher edu­
cation have remained substantially un­
changed for many decades.
The basic undergraduate program con­
tinues to extend over a term of nearly four
years. En route to his bachelor’s degree, the
student ordinarily will have been away from
his studies for three intervals totaling nine
or ten months. The cost to the student in
foregone earnings of almost a full extra year
in school can be substantial although sum­
mer earnings are a partial offset.
Alternatively, the cost-reducing effect of
a cutback from four years to three in the
time needed to prepare for the bachelor’s
degree could be enough to bring college
training within the reach of some now doing
without it. There has been considerable ex­
perience with such policies. The 11-month
trimester schedule and the not uncommon

Business Conditions, February 1961

quarter system both are ways of shortening
the undergraduate program to three calendar
years from its customery 45-month span.
Some students mature less rapidly than
others, however, and it seems likely that
there will continue to be a place in higher
education for the traditional collegiate
schedule, alongside accelerated programs for
those who desire them.
Some observers have contended that the
input of faculty services may admit of econ­
omization also. Less stress on the standard
course as a unit of instruction and more on
independent reading, lectures and tutorial
sessions, dealing with particular topics of
special concern or difficulty, have been
encouraged as well as greater use of mechan­
ical aids to teaching and testing. The result
could be some lightening of the load on
faculty, allowing more time for research or

other interests—and perhaps permitting the
job of instruction to be accomplished by
fewer.
Mostly, and as a matter of practical
necessity, the question of productivity or
efficiency in higher education leads to an
examination of the input side, to the exclu­
sion of the output or product. The obvious
reason for this is that the product is not only
immensely varied but almost unmeasurable.
If more faculty man-years and more plant
and equipment are channeled into higher
education, it might be concluded that the
product improves as a result. Perhaps an
increase in quantity can be measured by
some yardstick—the number of student
years, for example. But the quality of the
product is another matter. More output
may appear in the form of added research
activities or a shift in the product “mix”

Tax-supported colleges absorbed most of enrollment growth in
Fifties and appear due for still greater expansion in Sixties
th o u sa n d s enrolled

1951

1959

1970

I llin o is




1951

1959
M ic h ig a n

1970

1951

1959
Ind ian a

1970

1951

1959

W is c o n s in

1970

1951

1959
Io w a

1970

15

Federal Reserve Bank of C hicago

from undergraduate to professional school
work. The complicated character of col­
legiate and university operating patterns and
end products points to some of the road
blocks in the way of any effort to evaluate
the relationships between costs and benefits
in higher education.
In th e M id w e st

16

Relating total enrollment to the number
of young people in the 18-21 age range,
affords a rough measure of the scope of the
job being done by higher education. Nation­
ally, enrollment in the fall of 1959 amounted
to about 36 per cent of the population in
this age group. At the end of the war, the
ratio was only 22 per cent.
Among the states in the Seventh District,
Michigan had the highest proportion of its
young people in college with roughly two
out of five either within the state or else­
where. Indiana and Illinois followed closely
behind, followed by Wisconsin and Iowa.
All five of the states were close to the United
States average. (The ratios given for the
individual states are based upon population
age-group estimates subject to revision when
detailed results of the 1960 Census are
known.)
The Midwest is known for its large, wellfinanced and academically distinguished state
universities. Not surprisingly, the propor­
tions of young people attending publicly
supported colleges and universities are at
least as high as the national average— 59
per cent in four of the five states. For Illinois,
however, the ratio is appreciably lower. More
than half the residents of that state who
attend college are enrolled in private schools
(see chart on page 12).
Michigan maintains much the largest sys­
tem of publicly financed higher education
in the District, enrolling more than 115




thousand young people in three major uni­
versities, six other state institutions and some
14 other tax-supported schools. Within
Michigan there are comparatively few
private colleges and universities and only
one enrolling more than five thousand stu­
dents. Michigan’s state institutions attract
substantial numbers of students from outside
the state, about 15 thousand in the fall of
1958—a number exceeding slightly the total
of state residents enrolled outside Michigan
in private and public institutions combined
(see chart on page 13).
Indiana “imports” more out-of-state stu­
dents than Michigan. In Indiana, unlike
Michigan, privately supported schools ac­
count for a bigger share of the total number
of out-of-staters than the state schools. Illi­
nois is the only one of the five states to send
more of its residents to schools in other
states than the number of nonresidents in
attendance at institutions within its borders.
For four of the five states, as for the
nation, postwar growth of the public colleges
and universities has been considerably
greater than that of the private schools, as
measured by the enrollment yardstick (see
chart on page 15). The projections shown
for 1970 are consistent with a national en­
rollment of six million at the end of the
decade.

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