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L I B R A

J?|E R A L

RE S E RVE

BOARv

BOARD
August 9, 1935
R&S r t p - 12S

For release in. morning papers
Tuesday, August 13
DEPARTMENT STORE SALES IN JULY 1935
Preliminary report
The Federal Reserve Board's seasonally adjusted index of department
store sales remained unchanged in July at 80 percent of the 1923-25 average,
r e f l e c t i n g a decline in sales from June to July of the usual seasonal amount.
Aggregate d o l l a r volume of sales during the month of July was larger
than a year ago by l4 percent, and on a daily average basis the increase was
9 percent.
The aggregate f o r the f i r s t seven months of t h i s year was 3 percent larger than f o r the corresponding period l a s t y e a r .
PERCENTAGE CHANGE FROM A YEAR AGO
July*

January 1
to
July 31*

Number of
reporting
stores

Number
of
cities

+l4

+3

522

256

Boston
New York
Philadelphia
Cleveland

+ 8
+10
+10
+l4

- 2
- 1
0
+ 2

53
54
29
33

26
29
13
13

Richmond
Atlanta
Chicago
S t . Louis

+16
+18
+16
+17

+
+
+
+

6
4
6
1

56
35
53
36

27
22
29
21

Minneapolis
Kansas City
Dallas
San Francisco

+l6
+l4
+15
+18

+ 5
+ 5
+ 6
+10

39
18
25
91

20
13
11
32

Total
Federal Reserve d i s t r i c t s :

* July f i g u r e s preliminary; in most c i t i e s the month had one more "business
day t h i s year than l a s t year.