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CONFIDENTIAL - F.
=—

SPECIAL I'JEEKU REPORT O DEPARTMENT STORE SALES—UNITED STATES S M A Y .
N
U MR
v

Sales i n s e l e c t e d departments

Department

'

NOT FOR PUBLICATION
/g^

%, ^

August 1, 1955

Monthly u n a d ^ ^ t g i indexes
Percentage change from a year ago
(19hl-k9 average montray s a l e s = 100)
ii weeks
One week ending
195a
19^
ending
June i May 1 Apr. 1 Mar.
July
Apr, | Mar .
J u l y 23 J u l y 16[July 9 J u l y 2 J u l y 23 June 1 May

G A D TOTAL SALES 1 / 2/
RN

+ 8

r+ 9

+10

+ 2

+ 7

0 96

99

101

98

76

96

93

100

90

F u r n i t u r e and bedding

+ 3

+10

+ a

+13

+ 7

pll6

121

106

115

110

10a

108

9a

105

Domestic f l o o r coverings

+ 2

+12

- 1

+30

+10

P 72

85

77

86

61

62

80

70

76

Major appliances

+U5

+31

+101

+ 7

+J4.I

P 96

87

82

91

92

88

65

62

66

Radio, phonograph, TV

+ 6

+31

+ 8

+ 7

+10

p 86

78

81

103

73

73

73

76

107

T o t a l of U departments 1/

+ 9

+16

422

+13

+ia

P 97

99

91

102

90

87

87

79

90

ALL OTHER SALES 1/

+ 8

r+ 8

+ 7

+ 1

+ 6

p 96

99

102

98

7h

97

9a

103

90

!

|
i
1

p—Preliminary.
r—Revised.
.
e
e
1/ Monthly indexes f o r t h i s category are not r e l e a s e d p u b l i c l y ; they are shown here s o l e l y to permit comparisons with departmental changes*
2/ Figures are based on the abbreviated sample described i n note below and are presented here s o l e l y t o permit comparisons with departmental
changes. For weekly movements of t o t a l department s t o r e s a l e s , r e f e r t o t h e r e g u l a r weekly s a l e s r e p o r t H„8a (based on about 550 s t o r e s ) .
Notei —Total n a t i o n a l sample i s comprised of some 115 s t o r e s ( v a r i e s s l i g h t l y among departments) of t h e approximately 350 s t o r e s r e g u l a r l y
r e p o r t i n g monthly departmental f i g u r e s .




1

United S t a t e s
|8oston
Wew York
Philadelphia
Cleveland
Richmond
Atlanta
Chicago
S t . Louis
Minneapolis
Kansas C i t y
Dallas
San F r a n c i s c o

United S t a t e s
Boston
New York
Philadelphia
Cleveland
Richmond
Atlanta
^Chicago
S t . Louis
Minneapolis
Kansas C i t y
Dallas
San F r a n c i s c o
For f o o t n o t e s , s e e page 1.



NOT FOR PUBLICATION

SPECIAL WEEKLY REPORT ON DEPARTMENT STORE SALES—SUMMARY BY DISTRICTS
Sales i n S e l e c t e d Departments

CONFIDENTIAL - F. R.

Page 2
Major household a p p l i a n c e s

Domestic f l o o r coverings
4 weeks
it weeks
4 weeks
One week ending
One week ending
One week ending
ending
ending
ending
J u l y 23 J u l y 1 6 | J u l y 9 ' J u l y 2 July 23 J u l y 23 J u l y 1 6 j J u l y 9 iJuly 2 July 23 J u l y 23 J u l y 161 J u l y 91 J u l y 2 J u l y 23
+101
+ltl
+ 7
+10
+31
+ 2
1
+30
+12
+45
+10
+13
+ 7
+ u
+ 3
+26
+21
+ 7
-10
+26
+64
0
- 6
+36
-27
-11
- 2
" -16'
-33
+ 7
+ 8
+128
464
+11
+13
+11
+59
+11
+ 3
+75
- 3
- 7
-35
- 7
- 3
0
+118
+49
- 6
+36
+ 6
+50
- 8
+ 8
-11
- 2
-15
- 5
- 5
- 4
+21
+71
+128
+114
+38
+45
+63
+12
+15
+ 8
+38
+ 8
+77
+ 5
- 7
F u r n i t u r e and bedding

+ 6
+16
- 6
+ 1

+12
+57
+16
+ 5

- 9
+ 3
- 2
+58

+10
+39
+11
+31

+ 5
+25
+ 4
+22

+
+
+
+

1
6
1
9

+17
0
+ 8
-31

-16
- 6
- 5
+105

+19
+73
+16
+95

+ 4
+16
+ 5
+35

+181
+45
+39
-31

+115
- 8
+67
- 9

+188
+134
+128
+143

+42
-20
+21
-20

+128
426
+60
+ 6

+11
-18
+18
+33
+29
+17
+ 7
- 8
+32
-30
+38
+ 2
-38
+ 5
- 4
-10
+11
+ 8
+41
0
-ItO
-43
+31
+16
+13
+ 7
+13
+17
+ 8
- 5
+19
+41
+11
+ 3
+33
+13
-26
+63
+25
+ 2
+22
+57
+33
- 9
+79
+10
+22
+ 3
+ 1
+10
+14
+ 4
0
+ 8
+ 4
+12
+ 5
+17
+14
- 5
Grand T o t a l - - e t i t i r e s t o r e £ /
ToYaT of 4 departments
"Radios , phonographs 3 t e l e v i s i o n , e t c .
4 weeks
it weeks
ii weeks
One week ending
One week ending
One week ending
ending
ending
ending
J u l y 23 J u l y 16 J u l y 91 J u l y 2 J u l y 23 J u l y 23 J u l y 16 J u l y 9 jJuly 2 J u l y 23 J u l y 23 J u l y 161July 9 IJuly 2 J u l y 23
+ 2
+10
+ 7
+ 8
r+ 9
+22
+lit
+16
+13
+10
+ 8
+ 9
+ 6
+ 7
+31
- 1
-11
+ 5
+ 2
1
+ 7
+11
+12
- U
+23
+ 5
- 7
-35
- 4
- 3
+ 8
+ 7
+ 5
+ 8
r+ 9
0
+10
+ 5
+14
+11
-10
+ 5
+22
+32
- 7
0
+ 2
+ 6
+ 2
+ 5
+10
- 5
l
+ 3
+20
-28
-22
-13
- 4
-lk
+13
+16
+17
+ 5
+26
+14
+28
+24
4x2
+24
+15
+52
+14
+32
- 4
+ 9
+11
+12
- 4

+29
+293
+ 8
- 2

+ 3
-10
-11
+8 it

+25
+16
- 4
+15

+16
+U1
+ 2
+23

+34
+20
+ 7
-10

+30
+39
+26
- 6

+22
+38
+25
+89

+20
+16
+12
+16

+27
+26
+17
+18

-22
-29
+22
+11

+21
-22
-23
-Hi

0
+90
- 5
+16

0
-19
+12
+ 3

-

+ 3
-22
+4l
+11

+lit
+ 7
- 8
- 4

+ 8
+33
+29
+16

-19
-20
+25
+ 7

+ 2

0

- 2
+17
+ 6

+ 1
+20
+ 4

2

- 8
0
+ 2

+19
+14
+ 8
+ 8

+18
r+16
+13
+ 7

+11
+12
+ 9
+17

+ 3
+10
+ 4
+ 7

+12
+13
+ 8
+10

+
+
+
-

+ 8
+12
+25
+ 1

-14
- 1
+11
- l

0
+ 5
+14
0

9
8
5
3