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7-

LIBRARY

"'•nAi Dc0

SPECIAL WEEKLY REPORT ON DEPARTMENT STORE SALES—UNITED STATES SUMMARYOf

CONFIDENTIAL - F. R.
s t r 2 ? 1954

,a

>i*h

^ N O T FOR PUBLICATION

Sales in selected departments

fhUtMML rttbtHVE

October 25# 195U

ftAMJT AC At„«
Department

Percentage change from a. year ago
h weeks
One week ending
ending
Oct.16 0ct«9 0cto2[Sept«25 Oct. 16

Sept.

Monthly unadjusted indexes
(19U7-U9 average monthly sales = 100)
1953
199a
Aug. | July
Sept.
Oct*
July | June
Aug.

June

GRAND TOTAL SALES 1/ 2/

+ 1

- 2

- u

, 2

- 2

plOl

87

76

96

112

100

87

77

97

Furniture and bedding

+ 5

- 6

- 2

0

- 1

pill

131

110

10U

132

112

136

112

111

Domestic floor coverings

j

-11

-

h

-13

- 2

- 9

p 90

77

61

62

122

93

83

61

67

Major appliances

i
j
|

+21

+21

+1U

+16

+17

P 73

73

92

88

75

70

7h

83

88

Radio, phonograph, TV

1
i

+ 5

- 2

+ h

+ 8

+ 3

pl2it

89

73

73

na

119

93

73

75

+ 3

- 2

- h

+ 1

0

plOO

100

90

87

118

99

10U

89

91

- U

- 2

85

7h

97

111

100

8h

76

98

Total of h departments 1/
ALL OTHER SALES 1/

0

- 2

-2

j
i
I
1 plOl
j

p—Preliminary.
r—Revised.
1/ Monthly indexes for this category are not released publicly; they are shown here solely to permit comparisons with departmental changes.
2/ Figures are based on the abbreviated sample described in note below and are presented here solely to permit comparisons with departmental changes. For weekly movements of total department store sales > refer to the regular weekly sales report H.8a (based on about
550 stores).
Note:—Total national sample is comprised of some 115 stores (varies slightly among departments) of the approximately 350 stores
regularly reporting monthly departmental figures.




JOMPxjJii.i\)ilAL - F. R.

United' States
Boston
blew York
Philadelphia
Cleveland
Richmond
Atlanta
Chicago
St* Louis
Minneapolis
Kansas City
Dallas
San Francisco

United States
Boston
New York
Philadelphia
Cleveland

SPECIAL WEEKLY REPORT ON DEPARTMENT STORE SALES—SUMMARY BY DISTRICTS
NOT FOR PUBLICATION
Sales in Selected Departments
Page 2
(Percentage change from corresponding period a year ago)
Major household appliances
Furniture and bedding
Domestic floor coverings
4 weeks
4 weeks
4 weeks
One week ending
One week ending
One week ending
ending
ending
ending
Oct.16 Oct,9I 0ct.2|Sept. 25 Oct. 16 Oct. 16 Oct,9 0ct»2|Sept. 25 Oct. 16 Oct. 16(Oct*91 Oct.2 {Sept. 25 Oct. 16
+16
+21
+14
+21
+17
- 6
+ 5
- 2
0
- 2
- 1 ' -11
-13
- 9
- 4
0
+11
+12
+
8
-12
+14
+
1
+
3
+
9
- 2
+
5
- 5
- 7
-14
j
- 1
! - 4
+11
0
+ 1
+41
+10
+
4
- 8
- 6
+
4
- 2
-21
-12
-22
—4i
i + 5
+16
+29
+31
+10
+
2
j
+ 4
+46
-16
-16
-15
-17
- 9
-19
5
+18
|
—
6
+15
8
+32
+14
+
5
6
-11*
+
4
- 1
-13
-19
-13
- 3 5
+ 4
+16
+26
+26

-17
+18
- U
— 6

-16
+48
-11
+ 8

- 4
+23
+ 2
- 4

- 9
+27
+ 4
+ 5

+
-

7
2
4
1

+38
+ 3
-14
+ 5

- 6
- 7
0
+17

-15
- 1
+ 5
-ll

+
+

2
1
3
2

+53
-31
+14
+26

+ 5 6

- 5
+46

+26
+69
- 5
+31

+32
+53
- 6
+65

+36
+34
- 1
+40

+ 8
+10
+ 2
+39
+18
+78
+20
+59
+ 5
+ 3
-10
+24
+27
-14
- 4
+52
+44
+16
+ 6
+142
+49
+13
0
+ 7
-23
— 3
-13
-15
-35
-35
+ 2
+10
+19
-18
+24
+44
n o o
-21
-63
-30
•
-17 I
| +10
- 4
-33
- 4
+12
+ 9
+41
+ 1
- 6
+ 4
-18
+ 9
l
0
+ 7
-15
-14
- 3
" 5
- 4 !
Grand Total—entire store 2/
Radios,phonographs,televis:Ion,etc.
Total of 4 departments
4 weeks
4 weeks
4 weeks
One week ending
One week ending
One week ending
ending
ending
ending
Oct.161 Oct«9||Oct.2 Sept. 25 Oct, 16 Oct. 16 Oct.9 0ct.2|Sisot. 25 Oct. 16 Oct. 16|0ct.9 Oct.2 Sept. 25 Oct. l6
- 2
+ 1
- 2
+
5
+ ti
- 2
+ 1
0
+ 3
+ 3
2
+ h
- 2
- 4
- 4
+ 6
0
+ 1
+ 3
- 1
+
3
+ ti
+ 4
+ 5
+ 3
+15
+ 9
+ 3
+13
- 7
+ 3
- 8
+11
+11
- 6
- 5
+ 7
+32
0
- 9
-13
- 7
- 7
- 7
- 7
— 6
0
+ 6
+ 2
+22
+18
+26
-12
+28
+25
+52
- 4
- 9
-13
5
- 8
- 6
- 6
-19
+ 9
0
-10
-19
-21
-36
- 3
- 4
-15
- 9
- 4

Richmond
Atlanta
IChicago
% t . Louis

+14
-26
+12
+37

-18
+19
- 3
+15

-20
+34
- 3
+23

- 4
+30
-11
+45

- 8
+14
- 1
+29

+ 8
- 6
+16
+21

+ 1
+20
- 6
+ 9

- 9
+35
- 7
+17

- 3
+22
- 1
+15

- 1
+19
+ 1
+15

- 3
+ 5
+ 8
+10

Minneapolis
Kansas City
Dallas
San Francisco
For footnotes, see page 1,

+17
+84
+16
-16

+15
+63
- 9
-12

- 2
+11
- 4
- 9

-ll
+26
+ 3
-26

+ 5
+43
0
-16

+22
+48
+ 9
- 7

+29
+21
-26
+ 3

0
- 2
+ 1
-14

- l
+11

+13
+19
- 5
- 6

+ 7
+15
+22
- 2




+34

+

5

- 6

r+
-

6
6
6
4

- 6
+10
- 3
+ 9

- 3
- 4
- l

+
+

+15
+11
-25
+14

+ 2
+ 7
+10
- 5

- 3
+ 5
0
- 7

+ 5
+10
- l
0

+

5

4
7
1
3