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RP
R E A D E R PRESS,
7 0 East

45th

Publishers
Street

NEW YORK 17, N. Y.

Jan. 24th, 1951
Marriner 3. Eccles, Esq.
% Federal Reserve Board
Constitution Ave. & 20 th St. N. W.
Washington, D. C
#
Dear Mr. Eccles:
Even as with your remarks on the proposed war emergency budget,
as reported in a recent issue of the N w York Times, w always
e
e
read with interest any comments or statements made "by you.
With our compliments, therefore, w are mailing you today a copy
e
of TEE STEED SUCCESS, a novel by William Lobell, which w pube
lished in 1949.
Works of fiction, merely as such, may have l i t t l e attraction for
you. But w believe this particular work, a study of a certain
e
kind (sometimes called "meteoric") success, and dealing to a
large extent with big business and advertising, holds much that
may be of interest to you.
The circumstances surrounding the publication of THE STEED SUCCESS
also may not be without interest. Written by a former newspaper
and advertising man whose previous books (which w published) won
e
considerable critical acceptance, news of the novel virtually was
suppressed by the press*
The reason, perhaps, is the author1s complete honesty in dealing
with the subjects of big business and advertising. As the Literary
Editor for King Features Syndicate said, VSIr. Lobell addresses himself to an intelligent audience in language which refuses to compromise. n
W hop© you w i l l enjoy reading the book which the reviewer for the
e
Nashville Tennessean found to be f,a novel that w i l l satisfy the most
exacting reader who reads for pleasure and not for a short course in
social science or psychology*11
Sincerely yours,

for BEADER PRESS
P. S. W especially wish to call your attention to a passage on
e
advertising which begins on page #569. . . The country's two
leading advertising publications requested review copies. Notices
have not appeared.



February 1, 1951.

Mr. H. W. Lewis,
Reader Press, Publishers,
70 East 45th Street,
N w York 17, N w York.
e
e
Dear Mr. Lewis:
I t was thoughtful of you to write m on January
e
2Uy advising m that you have always read with interest
e
any comments or statements made by me, and that you were
mailing to m a copy of Mr. William Lobell f s novel, "The
e
Steed Success".
I have received the book and want to thank you
for i t . I a setting i t aside and hope to have an opportum
nity to read i t some time — I a so busy at the present
m
time I find i t impossible to take care of or read anything
other than current business matters.
Inasmuch as you state that you have read my past
comments and statements with interest I a enclosing herem
with a copy of my recent statement before the Joint Committee
on the Economic Report in its hearings on the Presidents
Economic Program.
Sincerely yours,

M. S. Eccles.
Enclosure

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