View original document

The full text on this page is automatically extracted from the file linked above and may contain errors and inconsistencies.

January 21, I9J42.
Honorable Daniel W. Bell,
Under Secretary of the Treasury,
Washington, 0. C.
Dear Dan:
Attached are two horrible examples of newspaper ad"
•ertising promotion gone wrong. They are f raw issues of the
Hearst paper in Baltimore. So far as I can find out, they
have not appeared in other Hearst papers. I am inclined to
think they are the product of some badly misguided promotion
man in their advertising department.
However, they are the more objectionable because
they make it appear that Uncle Sam says that the thing to do
is to spend money. Hot only is this exactly contrary to the
GovernmentTs anti-inflation policies, but it would knock the
bottom out of the Savings Bonds campaign if this sort of
propaganda were spread through the nation.
X felt that if you had not seen it, you should and
that you might want to refer it to somebody who could have a
heart-to-heart talk with the publisher and possibly an educational talk with the promotion people responsible for this
conspicuous example of just the wrong thing to preach to the
public.
Sincerely yours.

Enclosures 2




THE UNDER SECRETARY OF TH E TREASURY
WASH INGTON

January 23, 19k2

Dear Marriner:
Thanks for your letter of January 21,
19*1-2, enclosing two advertisements from the
Baltimore News-Post. I agree with you that
something should be done about them.
I have talked with Leon Henderson
and he has asked me to send the clippings to
him and he will tal.< to the editor of the
paper. I do not know just what high Government
officials they have reference to, but it may
be that they took the lead from Leon's recent
speech before the Advertisers Club.
Sincerely yours,

Honorable Marriner S. Secies,
Chairman, Board of Governors,
•Federal Reserve System,
Washington, D. C.

EFENSE
BUY
UNITED
STATtS
SAVINGS
/BONDS
ASD STAMPS