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Our Common Interest

Remarks by Chas. N. Shepardson, Member, Board of Governors of
the Federal Reserve System, at the Farmer-Banker meeting of
the New Jersey. Bankers Association at Trenton, New Jersey, on
January 29, 1959.
After forty years in the field of agriculture and now four years
in the field of central banking, I can think of no group that I would rather
« r e s s than a joint meeting of bankers and their farmer customers.
th

I say

is partly because of the tremendous change that has taken place in agricul-

ture i n

the past

twenty years and the problems that this change has brought

about, and also because of our mutual interest in growth and stability of cur
total economy.
Never have we seen such an explosive development of technology as
ha

s occurred in agriculture since the beginning of the second World War.

Better methods, new or better materials, and increased mechanization of promotion, processing and marketing have all served, to increase productivity
at

an unprecedented rate.

As a result, production for farm workers today is

Practically double that of 19^0.
Euring the war this was a godsend in helping us to meet the food and
f

ibre needs of ourselves and our allies.

to

Since the war it has been a relief

consumers that the abundance of agricultural production at reasonable prices
tended to offset in part the rising cost of other consumer items in less

abundant supply.

It has also enabled this country to contribute to the feed-

ing of other countries whose production was curtailed by the ravages of war
Pending the reestablishment of their own production.
On the other hand, it has brought some real problems.

Increased

Productivity has increased the amount of land or livestock that each farm

- 2 worker can handle.

As a result, the size of farms has increased and the

n

eed for farm workers has decreased.

From the standpoint of the economy as

a

whole, these developments have been fortunate for they have released to

th

e general labor pool an appreciable number of workers in a period when the

demand for all other types of goods and services has been burgeoning.
For the farmer, however, these developments have presented some
real problems.

Here, let me point out that increased productivity, that is,

ln

creased output of goods or services per man-hour of labor,is basically the

re

sult of the substitution of capital in the form of physical resources, such

as

land, machinery, mechanical power and materials,such as fertilizer, insec-

ticides, improved seeds and breeding animals for human labor.
01

This process

substitution goes on in farming as in any other phase of our economy.
Many farmers, with access to added resources and with funds or credit

with which to procure them, enlarged their operations.
m

As a result of this

° v e, average farm size increased UO per cent and number of farms decreased

25

Per cent, part of the decrease in small farms being offset by an increase

ln

Part-time and residential farms.

tivi

With the benefit of increased produc-

ty and enlarged operations and the resultant decrease in cost per unit,

m

°st farmers who have enlarged the scale of their operations have been able
improve their incomes even in the face of rising costs and stable or even

fa

Uing f a r m p r i C es.

is

^ e fact that average investment in productive assets per farm increased

fron

0

0Ve

Indicative of the significance of capital in this change

* $6000 in 19l|0 to about $30,000 last year, part of which was due of course
Price inflation.

r this period.

For example, farm land prices have practically trebled

Other farmers without access to additional resources or with limited
managerial capacity have found themselves in a dilemma.

Their limited hold-

ings will not support the overhead of modernization and their old methods
not meet the competitive cost of modern production.

Many of this group

have sold their holdings and found employment in urban areas, thus providing
iand for those seeking to enlarge their operations.
is

In this connection, it

interesting to note that over UO per cent of farm land purchases last year

Were

for the purpose of enlarging existing farms.

Others have continued to

iive on their farms but have sought full or part-time, off-farm employment
vh

U e still others are continuing the struggle on submarginal units.

It is

this last group which constitutes a major portion of our national farm problem and for whom Federal farm programs have offered little assistance.
Within recent years a new program, known as the Rural Development
Pr

ogram, has been developed, not as some people think, to run the farmer off

the farm, but rather to help provide an opportunity for the farmer to find a
m

° r e productive outlet for his talent and capacity than he has had on some
the limited physical resources existing on many of these small farms.

sh

ift to other types of occupation has been going on not just for five years,

or

ten years, or twenty years —

of

this nation.

its

b

This

rate.

it has been going on throughout the history

Eut, as I said, in recent years it has become explosive in

Heretofore, much of that shift in occupation has been accompanied

y a shift in location, especially migration to the cities with all the at-

tendant problems.
is

To me, the bright thing in this Rural Development Program

the bringing of alternative employment opportunities to the area where

these people live, providing them an opportunity to maintain the rural

residence that they prefer, yet to find employment that will give them the
standard of living that they and we want them to have.
I have had occasion to visit a number of areas in connection with
that program and I want to congratulate the bankers and business men of those
ar

eas who are giving not only support but leadership and inspiration to these

Rural Development Programs.
me

One of the good things about them, it seems to

> and I hope they can be kept on that basis, is the fact that they are not

Poking to Washington for all of the answers.

They are local programs de-

vised to take advantage of local resources, both material and human, organlze

d under the leadership and guidance of local people.
I think that this national endeavor can be the answer over time

Ve

hope not too long a time —

Sinal farmers.

~

to the problem of this big number of submar-

It affords them the opportunity to get their units on a better

e

°onomic basis and if that not be possible, either due to limitations of

Physical resources or the capacity of the individual, it affords them opportunity for alternate employment within the area of their residence.

In this

we can hope to see some of these withering rural communities changed into
Vitalized, healthy, happy communities.
tha

It is one of the great programs

t has been started in connection with this whole farm situation which has

c

°ncerned us for so many years.
Another problem growing out of our increased productivity has been

the

fact that total production of many commodities has outrun effective mar-

ket

demand at existing prices.

of

In a free society the natural inquisitiveness

man will continue to lead him to probe for new ideas, new methods, and new

Materials.

As these are developed and proved practical, people will use them.

- 5 It

is this principle that has served in large measure to defeat the objec-

tives of our price support programs and which has resulted in the burdensome
surpluses now held by the government at a carrying charge alone of close to
a

billion dollars a year.

In theory we should be able to control volume and,

hence, price by acreage controls.

But

with the phenomenal advances in

technology, productivity, in terms of production per acre, has risen faster
th

an it has been possible to cut acreages with the result of a continuing

increase in production.

The program is also self-defeating in that each

deduction in acreage quotas tends to nullify the gains in productive efficiency resulting from large scale mechanized operation.
As I see it, the answer to this phase of our problem lies in a
Adjustment of our land utilization, shifting from the production of surplu

s commodities to those for which there is a more effective demand.

It

is e

asy to sympathize with the man who would like to continue production

of a

in

given commodity but it is questionable whether society is justified

supporting him in the production of something for which it has no need.

°Urs is
man

a

progressive society and progress means change.

A few years ago

y farmers had a prosperous business in the production of horses and

^ules

for Work

stock#

T h e automobile,

the truck, and the tractor killed

that market and those farmers turned to other enterprises as did the horsesh

°er, the harness-maker, and all allied business.

Used

Much of the land formerly

for production of horse feed is now in soybeans, a relatively new crop

this country which itself has forced or is forcing other changes in land
Use

*

In addition

to their use as an industrial raw material, soybeans

Produce an edible oil which has gone far in displacing lard and cotton seed

- 6 oil as a cooking compound.

This, in turn, has reduced the total demand for

Pork and changed the remaining demand to one for a leaner hog, which means
a

reduction in the outlet for corn unless we can find increased use for

c

°rn as an industrial raw material and can learn to produce it at a price

competitive with other raw materials.

In this connection, it may be per-

tinent to ask if we should not have a reorientation of our agricultural
Research program with more attention to new products and uses and less
attention to production until such time as we achieve a better balance between supply and demand.
I cite these examples only to point up the inevitability of
change.

Even our diet changes.

With the increased use of mechanical power

anc

* the reduction in manual labor, our need for energy foods in terms of

f

ats and carbohydrates decreases and per capita consumption of such foods

as

bread and potatoes decreases.

On the other hand, our need for health

f

°ods, such as meat, milk and poultry products together with fresh fruits

a

nd vegetables, is increasing and more land might well be devoted to the

Production of these products.
th

In that connection, New Jersey is fortunate

at so much of her farm land is adapted and devoted to the production of

the

in

se commodities rather than to the so-called basic commodities which are
such surplus.

Even here, however, there are doubtless some lands that

better be in grass or timber rather than in submarginal crop production.
Let me close this portion of my discussion with one more observaThe problems I have mentioned all involve change.
volves vision, imagination and courage.

This change in-

It also involves capital which in

turn requires the sympathetic and understanding cooperation and support of
financial institutions and ultimately the savings of a great many people.
T

his joint meeting of bankers and farmers is evidence of that wholesome re-

lationship and I congratulate you on it.
Now for a few moments I would like to talk about money and credit
Policy as it relates to the economic growth, development and stability of
country —

of common interest to all of us.

First, let me go afield.

¥e are concerned today as we have never

b

een before in the history of this country with international relations.

Man

y of us may wish that we were not in our present position.

We are some-

what in the position of the big brother of the family who finds himself with
the

f

responsibility of looking after the rest of the family.

He didn't ask

° r the job but he shoulders it and attempts to meet that responsibility,

^is country didn't ask for the responsibility that we hold in the family of
na

ti 0 n s today.

bee

But regardless of asking, we are in that position and we have

n attempting to face that responsibility in many ways, particularly since

the

war.
There is one thing we must not lose sight of in connection with

feting that responsibility.
ariT1

ed conflict

There has been a lot of talk of the danger of

and I don't minimize that danger for a moment.

Likewise, I

d n

° 't minimize the necessity of adequate preparation against such an evenBut I do call your attention to the greater, or at least as great

a

threat, i.e., economic warfare, and to the vital importance of maintaining

in

this country a sound, vigorous economy.

- 8 We have become, in a large measure, the banker of the world and
around the world free countries are looking to America, to this country, to
Maintain a stable anchorage for the value of the dollar.

Over the past fif-

teen years, in our attempt to help other countries, we have also given those
countries advice about fiscal and monetary responsibility and about adjustln

g their economies to a sound basis.

Over the past months we have gone

through somewhat of a recession and today we are facing a large deficit in
° u r national fiscal program in consequence of fiscal adjustments to that recession.

in a number of countries the question is now being raised as to

Aether or not the United States can take its own medicine, whether or not
VJe a

for

to

re going to do what we have been telling them to do as they came to us
aid and for loans over the past fifteen years —

whether we are going

show the fiscal responsibility that we have been advocating for others.
Realizing the position that we hold in world affairs, a position

^hich we cannot shrug, we cannot afford to lose sight of this phase of our
Problem.
As you all know, there are strong indications of a resurgent fear
of

Elation.

As we contemplate this threat, I think it is important to con-

f e r two phases of inflation.
ln
It

One we might call the real inflation result-

8 from an actual shortage of goods and services.

Many folks will say,

T

1

uti

don't see why you are concerned about inflation now with all of the unlized resources that we have."

True, we are not operating many of our

Plants at capacity, we are not utilizing our full labor forces, we are not
^tili
zing all of our resources, and so there should not be an inflationary
th

reat from that standpoint.

Nevertheless, we have in the most recent figures, a situation that
had and that many of us did not recognize three or four years ago when
the general price level that looked fairly stable was actually made up of
,: i
divergent components.

We base a lot of our actions on averages but aver-

a

ges can be most misleading.

We have now, as in the earlier period, a drop

ln

agricultural and food prices, masking a rise in other prices that may give

Us

the complacent feeling that this average is doing all right.
Those of us who are interested in agriculture should be doubly con-

cerned about this but I also think that the entire country needs to be concerned.

Even with unutilized resources, we are still getting price pres-

sures in some sectors that make up the average.

While inflation, due to

actual shortages, is not serious at the moment, we must be alert to the possibility of its recurrence for we can print money faster than we can produce
goods.
The other phase, more ephemeral and yet just as vicious in its
eff

ects, is the inflationary psychosis, the growing belief - in fact, the

Eviction on the part of some people —
in

that inflation is inevitable.

Hav-

S accepted that philosophy, they begin to take steps which they hope will

hed

ge against it.

Market.

One evidence of that is what is happening in the stock

Apparently, a large number of people —

not only individuals but

businesses and organizations responsible for trust funds, retirement funds,
er

^owinent

of

e

another —

have been switching more and more

their funds from debt to equity securities.

arningS?

but

funds of one kind or

No.

Why?

Because of present

Eecause of prospective improvement in earnings?

X think they are discounting quite a ways ahead if they are.

Well, maybe,
But mainly

-10becausc of this feeling that inflation is inevitable and that vie had better
do some hedging against it.
Now, certainly if we look at the long-range picture we know that
over a long period of time we have had a gradual and sometimes not so gradual
crawl in prices.

But also we have had corrective periods.

It is true that

they seldom backed down very far before taking off on a new level although
there have been some occasions when the downward correction was quite severe.
However, there were enough corrective periods so that there was always the
discipline of possible correction which made most people cautious in their
long-range judgments.
But consider what happens if we accept as inevitable the belief
that we are going to have a continuously rising price level without reverses,,
The minute we all decide that this is inevitable and begin to gauge our
actions accordingly, inflation won't proceed at a gradual rate.

It will

compound itself for every added person who decides to follow that line.
Folks say that we must have continuing growth.
want continuing growth.

Certainly, we

We have before us a growing population which of

itself is a partial insurance of a continuing growth, a continuing growth
°f demand for personal goods and services.

We also have under way an accel-

erating growth in technology that serves both to create and satisfy demands
as

ingenious Americans continue imagining and developing new things and

offering them to a public equally ingenious at putting new things to use.
Y

et if we are going to achieve the further advances of which we are capable,

we must do it on a basis that provides confidence of stability for the
future, recognizing that growth in productivity results basically from a
substitution of capital for labor, and capital comes primarily from somebody's savings.

-11How then are we going to get the necessary savings?

Well, before

a man puts aside some money for future use instead of spending it now, his
first requirement will be a reasonable assurance that the money he saves is
going to be worth when he wants it as much as it was when he decided to save
it.

He has got to have confidence in the future value of that money.
Second, before he is going to make that money available for some-

body else to use, he is going to have to have an incentive in terms of price,
Oust the same as you have to have incentive in terms of price to encourage a
wan to produce any of the things that make up our economy.

We live in an

incentive economy, we believe in an incentive economy, and we need an incentive for the accumulation and use of capital, even as we do for these other
things.
Why am I saying that?

Because we hear from time to time talk

about the cost of money5 about high rates of interest?

Well, I am just as

ttuch opposed to excessive prices for money as I am for the suit of clothes
I have to buy or the groceries I eat every day.

But, comparatively, looking

at what has happened to prices of other things over the years, the price of
ttoney has remained on the low side.

Nobody wants to see a higher price of

ftoney than is necessary but when we talk

about controlling the price of

fiioney we are up against as difficult a problem as we would have in trying
to control the price of anything else that we use.
We accepted price ceilings during the war under the stimulus of
war enthusiasm and patriotism.
and rationing today?

Do you think we could enforce price ceilings

If you do, you are more optimistic than I am.

do I believe that we can enforce ccilings on the price of money.

Neither

Money rates

also must abide by market processes if we are going to meet the justifiable

-12needs of the community.

Again I say, if we are going to induce the saving

the funds that we need to provide the capital investment for the continuing growth of this economy together with the growing demands on government,
there must be assurance of continuing value and there must be incentive in
terras of return on the money.
There is another thing aside from money and credit policy that
enters into this inflation problem.
ernment.

That is the fiscal problem of our gov-

I mentioned the fact that we have a tremendous budget at the pres-

ent time, with what many consider an alarming deficit.

We are a rich country]

can afford what we need from government in this country.

If we need to

spend—and this is up to the judgment of the Congress—if we need to spend
the amount that is projected, we can afford to pay for it.

Perhaps we can

even afford some desirable but not necessarily essential spending.

But we

have to face up to the fact that it all has to be paid for sooner or later,
^-n one way or another.
It might be paid for by raising taxes to balance the budget.
again, is a matter for the judgment of the Congress.

That,

Alternatively, it might

Paid for through borrowing by the government, but this way entails dangers
of

inflation.

Of course that danger is minimzed if the government can

borrow the funds others have saved.

But if the people, for whatever reason,

including lack of confidence as to what government securities may be worth
in

f

the future, decide not to invest in them, not to use them as a repository

or their savings, the government then has to turn to bank credit—and undue

expansion of bank deposits means in effect printing press money because bank
deposits are our principal money today.

That is something we all need to

cognizant of and think about as we face the situation in front of us.

-13Here, let me interject a word about the farmers' concern with inflation,

it has often been said, and there may have been a time when it itfas true,

that the farmer benefits from inflation by being able
inflated dollars.
reasons.

to pay off debt with

If it was ever true, it certainly isn't today for two

First, in the aggregate farmers' financial assets approximately

equal their debts so that any decrease in the cost of their debts is offset
by a corresponding decrease in the value of their financial assets in the
"f"orm
a

insurance, bonds and savings accounts.

whole

Second, vjith agriculture as

in a position of surplus production and with off-farm production

sterns making up an increasingly larger part of his total costs, inflation
13

bound to have a greater effect on the farmers' costs than on his selling

P^ice,

Experience since Korea is a glaring illustration of this fact.
Whether we can or should spend the amount we are spending, the

G

°ngress is going to do what in its judgment seems best, based in part at
on what you and I and every other constituent tell it xre want done,

k°th in regard to spending and in regard to taxes.
I remember a Congressman from Texas writing a story for the local
pa

Pers a few years ago.

The good Congressman was getting letters and reso-

lutions from every Chamber of Commerce in the district about cutting the
u

dget—"Let's get this government expenditure down"—and he was getting

an

equal number of resolutions to support this and that appropriation for

^"teins that they wanted in their district.
the

district to the effect that "I would be delighted to serve you if I

^new which way you xrant to go.
th

So he wrote an open letter to

If you will tell me just which of these two

ings you want, I'll try to do something about it."

-litI mention that, gentlemen, because sometimes we sit at heme and
talk about what Congress is doing or what it is not doing.

If we just stop

a

nd think and are honest about it, we must recognize that Congress is pretty

mu

ch reflecting what we in the aggregate want it to.
Why am I saying this?

To bring back to you and to the citizens of

this country the fact that, after all, when we talk about Uncle Sam doing
this or that, we are not talking about that legendary figure in the tall hat
and striped pants.

We are talking about "US - YOU AND ME."

No matter how

indirect and remote the approach, the responsibility is still ours.

As we

communicate our thinking to our representatives, we put them in better position to consider more objectively the needs of the country and how they can
be

st be met.

If we decide to spend we can pay for it one way or another but

it is done without subjecting ourselves to the discipline of sound fiscal
Policy, it can be tragic.
Now it would be incomplete to omit reference to the other phase
that is a significant part of this inflationary problem.
to

That is the need

have the consumer share in the benefits of increased productivity, rather

than being preempted entirely in wages and profits, or having the consumer
sot back even more by the granting of wage increases in excess of productivity
b

y employers influenced by the hope and belief, with some justification in

r

eoont years, I might add, that they can pass the cost on to somebody else.
I think, my friends, that it is time all of us assume more respon-

sibility as individual citizens in facing up to what this demand for return
above

what productivity will justify means.

Certainly, we want to see every-

°ne raise his standard of living but the mere fact that you want it cannot
bring it about over a period of time unless you develop the things that earn
it.

-15We were concerned about Sputnik.

We were more than concerned, in

s

°me places we were panicked, that we had gotten behind and that something

was going to blow up in the sky overnight.

I think it is time for us to get

concerned as individuals about some of the basic problems of our economy if
we are going to hold our place and win the economic war that is threatening us
n

°t only at home but around the world today.