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V W \\>>—w— FOR PUBLICATION SPECIAL WEEKLY REPORT ON DEPARTMENT STOFE SALES—UNITED STATES SUIWARY 4- Sales i n s e l e c t e d departments %•$ J N o v e ^ e r 1953 4 — Department Monthly u n a a ^ s j ^ - i n d e x e s Percentage change from a year ago Weekly unadjusted indexes (19itl average m o n t M ^ s * £ e s = 100) 4 weeks (19iil aver, weekly sales=100) One week ending 1952 1953 ending *0 1953 Nov. 7 Oct. 31 |0ct.2U Oct.17 Oct. | Sept. I Aug. | July Nov. Oct. | Sept. [Aug. J u l y Nov. 7 Oct.31 Oct.2^ Oct.1? Nov. 7 + 2 - 2 - 8 - It - 3 2U9 233 227 2U0 e2l0 p21it l8ii 163 25U 2i|6 213 m F u r n i t u r e & bedding 0 + 2 + 3 - 3 0 2$h 282 280 282 e250 p211 261 218 228 2it7 220 251 196 Domestic f l . Cov'gs - 2 + it + 7 + 1 + 2 268 297 289 303 e258 pl89 186 132 229 251 202 179 Major appliances - 3 - 3 - 1 - 9 - 5 201 225 226 227 e235 p231 237 286 210 256 258 252 300 Radio, phonograph,TV l / -13 -21 -23 -19 -19 389 1*01 386 m e395 P339 267 211 159 U76 392 281 21*7 T o t a l of k d e p t s . 1/ - 3 - 3 - 2 - 5 - h 262 288 28U 291 e265 p221 2U0 208 21*9 273 21*0 237 202 ALL OTHER SALES 1 / + 3 r- 1 - 9 - - 3 2U8 r227 221 234 e237 p213 177 158 25U 2U2 210 178 150 GRAND TOTAL SALES 1 / 2 / h 155 127 r—Revised p—Preliminary. 1/ Monthly indexes f o r t h i s category are not r e l e a s e d p u b l i c l y ; they are shown here s o l e l y t o permit comparisons w i t h departmental changes. 2/ Figures a r e based on the abbreviated sample described i n note below and are presented here s o l e l y t o permit comparisons m t h departmental ~ changes. For weekly movements of t o t a l department s t o r e s a l e s , r e f e r to the r e g u l a r weekly s a l e s r e p o r t H.8 (based on about 550 s t o r e s ) . Note:—Total n a t i o n a l sample i s comprised of some 115 s t o r e s ( v a r i e s s l i g h t l y among departments) of the approximately 350 s t o r e s r e g u l a r l y r e p o r t i n g monthly departmental f i g u r e s . T CONFIDENTIAL United States Boston New York Philadelphia Cleveland SPECIAL -ffiEKLY REPORT ON DEPARTMENT STORE SALES—SUMMARY BY DISTRICTS NOT FOR PUBLICATION Sales i n Selected Departments (Percentage change from corresponding period a year ago) Page 2 F u r n i t u r e and bedding Domestic f l o o r coverings Major household appliances a weeks k weeks U weeks" One week ending One week ending One week ending ending ending ending Nov. 7 Nov. 7 Nov. 7 [ Oct. 31] 0ct.2[t| Oct. 17 Nov. 7 Nov. 71 Oct. 311 Oct. 2M Oct. 17 Nov.7 0 ' + 2 + 3 0 - 3 - 2 + k +7 + 1 + 2 - 1 - 3 - 9 +11 -20 - 1 -12 — 6 + 1 + 3 + W +15 + 7 w -29 -13 -35 -30 - 8 0 0 + 1 - 2 + 3 + 6 + 5 + 9 + 6 +16 -12 -10 - It - 3 +22 +11 - k +23 +13 +16 +13 +18 + 8 +13 -16 -21 -23 -10 -17 + 1 + It - 6 + 1 + k -19 +21 +10 +Wi +15 -15 +lli + u -17 - h Richmond Atlanta Chicago S t . Louis -22 + 7 +10 +21 -20 - 8 +12 + 6 -17 + 7 +28 -lk -21 -15 - 6 -16 -20 - 2 +10 - 2 - 8 Minneapolis Kansas City Dallas San Francisco -13 +72 +39 - 8 - 7 -12 +7k - 7 + 9 +12 -36 - 6 + 8 - 2 -28 -16 - 1 +16 + 2 - 9 -31 0 -23 + 7 Richmond Atlanta Chicago S t , Louis -29 -25 +10 -12 -a -2k + k -ko -k2 + k - 5 -16 -37 -20 - 9 -33 -38 -17 0 -27 -22 - 1 + 8 +11 -20 -13 + 9 - k Minneapolis Kansas City Dallas San Francisco t o r f o o t n o t e s , s e e p a g e i« -23 -27 -27 4-lh -3k -56 -35 -20 -36 -39 -5k -11 -39 -li3 - 1 - 8 -33 -k2 -29 - 7 -15 +16 - 7 + 3 - 7 -2li - 6 -11 United S t a t e s Boston New York Philadelphia Cleveland -26 + 1 + 8 - 8 - 6 + 1 + 6 +26 - 9 -22 -13 - 7 + 9 -25 -2h -15 -Ii6 — 9 - It -10 - 3 - 9 + It - 3 -13 - 5 + 3 - 9 + 5 - l + 2 +it9 + 9 + 7 - 3 -25 +lli +13 - 1 +8JU -17 -11 2 2 + 9 + 9 +22 - 9 -1*3 - 9 - -28 - 7 -30 -2k -10 + 6 +11 0 -37 - It -20 —lit -20 - 8 + 6 +12 + 9 -10 0 + 6 + 2 -13 + 2 - It -13 - + 8 - 2 +28 r- k - 2 - 8 -21 — 5 -Hi -10 -21 - 6 -12 -20 -26 - 5 + 7 + 6 +15 + 9 -20 -27 - 9 Rad ios,phonographs,television,etc. Total of li departments Grand t o t a l — e n t i r e s t o r e 2/ IT weeks 4 weeks IT weeks One week ending One week ending One week ending ending ending ending Nov. 7 Nov. 7 | Oct. 31 [Oct.24 jOct.17 Mov.7 Nov. 7 | Oct. 31 |0ct. 2U |Oct. 17 Nov. 7 -13 -21 -23 -19 -19 - 3 - 2 - 3 + 2 - 5 - 8 - 2 - k -16 -20 -21 -39 -11 -21 -10 -15 -3XT - 1 -10 -11 - l -15 -15 -19 - 9 -15 - 1 - 1 - 5 + 2 - 1 8 + 2 r- 7 - 3 - k -16 -18 -29 -26 -23 - 2 + 9 + k + 9 + 5 -12 - 6 -11 + 1 - 7 -18 -29 -28 -19 -2k -12 + 5 + 3 - 1 - l + 2 - 1 -111 - It — 3 -10 —19 +18 +13 -15 - 9 -18 -I1I1 -11 - 3 -13 -10 -26 -16 -1L - k + 6 - 6 -10 -lk -20 - 9 + + + + 5 k 8 k -Mi -23 -10 7 3 5 8 -10 + 1 + 2 - 3 - 1 - li - 6 - 3
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