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17,

V
CONFIDENTIAL - F. R.

^\O0)
^

s

PECi^-lEEKLY REPORT ON DEPARTMENT STORE SALES—UNITED STATES
^

Department

NOT FOR PUBLICATION
office4'*'

Sales in selected departments

^4%

May 23, 1955

Percentage change from a year sigo
Monthly unadjusted indexes
U
weeks
(19li7-li9
average monthly sales = 100)
One week ending
ending
1955
195k
May 1U May 7 Apr. 30|Aor. 23 May Ik
Apr. ! Mar. ! Feb. ! Jan. May | Apr. I Mar. | Feb. j Jan.

GRAND TOTAL SALES 1/ 2/

+ 7

+ 5

+ 3

+ 7

+ 5

plOl

Furniture and bedding

+10

+ 3

+ 9

+19

+10

Domestic floor coverings

+13

+ 1

+11

+21

Major appliances

+37

+38

425

Radio, phonograph, TV

+12

0

Total of k departments 1/

+15

ALL OTHER SALES 1/

+ 6

98

76

85

93

100

90

75

80

plQh

115

lilt

131

108

9h

105

109

110

+10

P 73

86

81

89

80

70

76

72

75

+2*3

+3h

p 83

91

69

75

65

62

66

5U

59

+18

+13

+ 9

p 80

103

93

107

73

76

107

90

101

+ 6

+12

+21

+13

p 90

102

9k

105

87

79

90

86

89

+ 5

+ 2

+ 5

+ it

plOl

98

73

82

9U

103

90

7h

79

1

i
D—Preliminary.
/ Monthly indexes for this category are not released publicly; they are shown here solely to permit comparisons with departmental changes,
igures are based oh the abbreviated sample described in note below and are presented here solely to permit comparisons with departmental
c anges. For weekly movements of total department store sales, refer to the regular weekly sales report H.8a (based on about 550 stores).
° 6 * Toual national sample is comprised of some 115 stores (varies slightly among departments) cf the approximately 350 stores regularly
reporting monthly departmental figures.
During April changes from a year ago reflect in part the fact that last year Easter was on April 18 while this year it was on April 10,
°r
f, re ? son ^
estimated that in comparison with last year an allowance should be made for a decrease in sales of about k per cent for
the month of April as a whole. This allowance applies to the figures for the United States.




CONFIDENTIAL - F. R.

United States
Boston
New York
Philadelphia
Cleveland
Richmond
Atlanta
Chicago
St. Louis
Minneapolis
Kansas City
Dallas
San Francisco

United States
Boston
New York
Philadelphia
Cleveland

SPECIAL 1EEKIY REPORT ON DEPARTMENT STORE SALES—SUMMARY BY DISTRICTS
NOT FOR PUBLICATION
Sales in Selected Departments
(Percentage change from corresponding period a year ago)
Page 2
Furniture and bedding
Domestic floor covering
Major household appliances
4 weeks
I
t
weeks
h weeks
One week ending
One week ending
One week ending
ending
ending
ending
May 12*IMay 7 [Apr.30!Apr.23 May lit' May 12* May 7 I Apr. 30 [At>r. 23
May lit May 12* May 7 IApr.30 ! Apr.23May 12*
+10
+19
+10
+ 3
+ 9
+ 1
+13
+11
+21
+10
+38
+1*3
+25
+32*
+37
-11
+11
-13
-20
+11
- 5
- 7
+1*9
+ 5
+ 9
+1*3
+31*
+ 4
+59
+33
-10
0
+18
+15
+ 5
+ 1
+ 7
+10
+30
+10
+ k
+21
+22
+ 1
+11*
8
+11
+ 6
- 2
-17
-12
-10
- 9
-10
0
+ 2
- 7
+ 2
+ 2
- 7
+30
+ 3
+11*
+25
+19
+38
+28
+59
+27
+62
+39 +100
- 5
+31*
+56
+ 7
421
+21
+36

+12
+13
+ 5
— 9

+ 6
+26
+15
-12

+21*
+ 7
+33
+18

+12
+18
+18
+ 6

- 9
-17
+ 1*
+23

-

1
1
7
2

- 9
+26
+21
+27

+30
+1*5
+37
+ 2

+ 2
+16
+13
+10

+22
+96
+1*7
+1*3

+33
+53
+20
+38

+ 7
+1*7
+11
+51*

+ 6
+31
+66
+51

+16
453
+33
+1*7

+1*0
+ 1*
+21
+1*0
+28
-30
+1*6
+20
+32
- 3
+11*
+ 9
+15
+37
- 7
- 2
- 2
+ 6
+11*
- 8
-12
+55
-13
+50
+ 3
+83
+62
+32
+39 +100
0
+19
+20
+15
+13
+21
+1*1
+ 9
+26
+81*
+35
+11*
+1*8
+51
+55
-11
+15
+ 1*
+ 3
+ 2
- 6
426
-22
+10
+ 1*
+11
-19
+ 1
- 3
- 3
Radios,phonographs,television,etc.
Total of 1* departments
Grand 1'otal—entire store
[u weeks
2* weeks
i
*
weeks
One week ending
One week ending
One week ending
ending
ending
ending
May 12* I May 7 Apr.30!Apr.23 May 12* May 11*| May 7 |Apr.30jApr.23 May 12* May 145[May 7 Apr,30 Apr. 23 May 12*
0
+12
+18
+13
+ 9
+ 6
+15
+12
+21
+13
+ 7 "-rr
+ 5
+ 3
+ 7
-16
- 2
+18 "~+T
+1*7
0
- 1
+ 6
+26
+ 1*
+ 3
+ 7
+ 3 " - '5'" ' +11*
+26
+21
+37
- 2
+59
•06
+16
+ 1*
+19
+ 6
+ 6
+ 2
+ 9
+ 5
+ 5
+ 6
+19
+19
+ 5
+11
- 6
+ 7
-13
+ 1
+ 3
+15
- 3
+ 5
- 5
- 7
-1*1
+29
+21*
-17
-11
+38
+19
+16
+13
+
8
+
1
+
1*
+
2
+21
+ 5

Richmond
Atlanta
Chicago
St. Louis

+21
+ 6
+ 1*
- 3

+33
+1*0
-13
-31

+26
+28
+11
+ 9

+1*2
- 8
+ 2
-13

+30
+19
+ 1
-11

+ 8
+27
+20
+30

+15
+21*
+1*
- 1

+ 5
+31
+15
+10

+23
+18
+36
+16

+12
+25
+13
+13

+ 1*
+16
+ 7
+16

+ 6
+12
+ 1*
+ 1*

+ 1
+16
+ 7
0

+10
+ 8
+ 8
+ 7

+ 5
+13
+ 6
+ 6

Minneapolis
Kansas City
Dallas
San Francisco
For footnotes, see page 1.

— 9
-22
+ 8
+11*

-18
+ 8
+ 1*
- 2

- 6
-39
+53
+18

- 7
- 7
+1*1*
+ 7

-10
-15
+25
+ 9

- 3
+ 1
+28
+11

+17
+19
+ 9
- 9

+15
+ 6
+1*3
+ 1*

+33
+53
+36
+ 1*

+16
+19
+28
+ 2

- 5
- 2
+11*
+ 8

+10
+11
+13
- 2

+ 7
+ 1
+16
- 2

+20
+18
+19
+ 1*

+ 8
+ 7
+15
+ 1