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%

SPECIAL WEEKLY REPORT ON DEPARTMENT STORE SALES—UNITED STATES SUMMARY

CONFIDENT!
x

v O

M

Department

Sales i n s e l e c t e d departments

R PUBLICATION
1953

Monthly unadfflsftfjd. irAexS&g
Percentage change from a y e a r ago Weekly unadjusted, indexes
# « & e s = 100)
(19U1 average
0.91*1 aver.weekly sales=100)
U
weeks
One week ending
2
1953
1953
ending
Mar. | Feba [ Jan.
|
Jan.
|Feb.
May
N
®
)
.
|
[Mar,
Apr,
May
21Apr.251Apr.10
Apr.11
May
2
May 2 Apr,251Aprelb|Apr.11
0

+ 1

+ 5

"16

— 3

217

206

205

193

e201

p209

163

180

210

201

195

16U

181

F u r n i t u r e & bedding

+ 1

+ 6

+16

+33

+12

2h72U2

252

203

e206

p201

232

227

220

186

191

230

221

Domestic f l . c o v ' g s .

+ 1|!

4* 1

+ 8

+39

+ 9

213

213

211

185

el7lt

pl68

17U

179

188

165

171

176

188

Major appliances

- 5

+17

+27

+51

+17

228

223

217

188

el95

p236

17b

198

262

167

207

166

193

Radio, phonograph,TVl/ + 6

+10

+ 2

— 5

+ 2

251

265

269

232

e222

p283

272

330

2 Ik 216

297

290

35k

+ 1

+ 6

+13

+30

+11

236

23U

238

200

el98

p209

213

221

222

181

200

213

222

0

0

-20

- 5

215

203

202

192

e201

p210

157

176

209

207

19k

158

177

GRAND TOTAL SAIES 1 / 2 /

T o t a l of U d e p t s . 1 /
ALL OTHER SALES l /

+

h

p-—Preliminaryo
e—Estimated from weekly s a l e s f i g u r e s ,
1 / Monthly indexes f o r t h i s category are n o t r e l e a s e d p u b l i c l y ; they a r e shown here s o l e l y t o permit comparisons with departmental changes.
1/ Figures are based on t h e abbreviated sample described i n note below and are presented here s o l e l y t o permit comparisons with departmental
~~
changes. For weekly movements of t o t a l department s t o r e s a l e s , r e f e r t o the r e g u l a r weekly s a l e s r e p o r t H.8 (based on about 550 s t o r e s ) ,
Notes—Total n a t i o n a l sample i s comprised of some 115 s t o r e s ( v a r i e s s l i g h t l y among departments) of the approximately 350 s t o r e s r e g u l a r l y
r e p o r t i n g monthly departmental f i g u r e s .




CONFIDENTIAL

United S t a t e s
^Boston
J e w York
Philadelphia
Cleveland

NOT FOR PUBLICATION
SPECIAL WEEKLY REPORT ON DEPARTMENT STORE SAlES~«SUMMART BY DISTRICTS
Sales i n Selected Departments
Page 2
(Percentage Change from corresponding period a year ago)
i
_
M&jor
household
appliances
Domestic f^l o o r coverings
F u r n i t u r e and bedding
'
1* weeks
week i
1* weete
One week ending
One week ending
One week ending
ending
ending
ending
May
21May
21Apr.231Apr.101Apr.111May2
May 21 Apr. 251 Apr. 10 [ Apr .TTMay 2 fey~2]^^r25]A^7IH]^^7TT
+51 ! +17
+27
+17
+ 0
+39
TT
+ 6
+12
+ b + 1
"+3T
135"
+ 1
+ i
+ Z
"=rr
W
2
- 2 TT
~-W +10
- 2
TT
— 2 T5
-13
- 6
0
—35
—6
o +22 + 3
+20
+ 1* - 6
+12
+15
+16
- 2
+25
+1*2
+70
+31
-13
+125
8
+
7
-27
+15
+26
+11
3
- 6
+18
+20
460
+86
+11
2
5
+10
+13
0
+1*5
+61
+11*
+15
+23
+6
-12

Richmond
Atlanta
Chicago
S t . Louis

-20

Minneapolis
Kansas City
Dallas
San Francisco

+ 6
-35
+13
+ 9

+ 2
+18
- 3

+ 5
- 7
+20
+ 1*

-

+55
-17

+25
+25
+1*8

+78
+26
+32
+30

—28

+ 2
+£l

+37
- 5
+15
+17

d)

+75
+25

+20
+ 8

£

- U
+31
-0*2

•v




0

+11

1

i

?

Minneapolis
Kansas City
Dallas
San F r a n c i s c o
Ii?4or f o o t n o t e s , see naee 1„

+ 2
-29

-5

-10

—11
- 7
+1*2
+22

+ 8
+117
+66
+32

- 7

+83
+10
+90

+23
+38
+59
- 6

+ 5
+18
+17

-12

- 8

+U9

+105
+ 5
+22

+60
+13
+ 6
+31*
+22
+27
+53
-13
2
6
+28
+27
-W*
+16
0
+ 1
- 7
T o t a l of 1* departments

+23
+18
+13

—H
+19
+15
-16
Grand

+16
+1*1*
+101
+1*1
+ 6
- 8
Total—entire

- 3
+16
+20
+ 3

-1*
+ 1
+ 2
- 2

+
+

1
3
3
8

+11
+ 5

—ll*
- 2
—16

- 2
+ 1
- 2

+31

- 9
+ 1
+ 3
0

-12
+11
-11
- 1

+10
+10
+21

- 8
-19
-20
-21

— 5

-15
-17
+ 8
+ 5

- U
+ 7
+ 1
+22

+27
+52
+2l*
-37

+33
+1*5
+1*6
+ It

+a

+ 6
- 2

+26

+86

+Ui

+21
+31

s t o r e 1If
i* weeks
i* weeks
1* weels
One week ending
One week ending
One week ending
ending
ending
ending
May
2
(Apr.
251
Apr.
10
(Apr.
11
:2 |Apr. 25 (Apr. 10 (Apr. 11 May 2 May 21Apr. 25 JApr.10JApr.il May 2 May 2
- 1
-16
+ 5
+ 1
0
*11
+30
+13
+ 2
+10
+ X + 6
+ 2
- 5
—2l*
— 8
+ 1*
- 2
+30
+30
—16
- 1
+ 1 - 3
+15
+ 3
+ 5
- 5
1
7
+
8
1
2
+
2
- i*
-11*
0
+
8
+ 6
+ 6
+13
-27
- 9
1
5
+
2
+
1
+
8
+17
+ 2
+13
- 1*
+ll*
+11
+11
+36
+ 3
- 7
-21
—• 6
0
+ 5
+ 6
— 5
-20
-32
+10
+11*
+1*1*
- 1
- 1*
-21

8

Richmond
JLtlanta
fchicago
S t . Louis

+ 5

+1*8
+55
+20

+2l*

+11*

I
1

United S t a t e s
Boston
New York
Philadelphia
Cleveland

May
+ 6
+16

h

+ 3
+20
- 1
+13

- 8
-21*
+31*
—32

+22
— 2
+31
-29

+ 2
+ 1
+21*
-18

—16
- 2
+12
+11

— 2
+37
+ 1
+11

+ 5

+36
+31

4j*7
+51*

+ 7

-16

+1*7
+67
-16

-H*

v-36

+66

+1*0
+19
— 7
+ 9

+22
+1*0
+43
+23

— ij.
+1*1*
+ 5

-21

+1*0
+85

-39
+17

-18

+33

+11*
+ 5

+ 3
+26
—ll*

+ 7
+1*7
+51

+ 9

+68
+22
+29
+19

+15

+20
+13

+ 6
+ 2

4* 1

—25

- 5

0
- 2
i- 6