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A
CONFIDENTIAL

SPECIAL VffiEKLY REPORT ON DEPARTMENT STORE SALES—UNITED STATES SUMMARY

' 4 / f y

Sales i n s e l e c t e d departments

Department

NOT FOR PUBLICATION
June 29j 1953.

P e r c e n t a g e change f r o m a y e a r ago
M p W u n a d j u s t e d indexes
Weekly u n a d j u s t e d indexes
s a l e s = 100)
(
1
9
k
l
a
v
e
r
.
w
e
e
k
l
y
s
a
l
e
s
=
1
0
0
)
(1911
a
h
weeks
One week ending
ending
1952
1953
1953
Fet>P June May [Apr.
June 20 June 1 3 | J u n e 6|May 30 June 20 June 20 June 13 June 6[May 30 May | Apr. 1 Mar,

Mar.

Feb.

GRAND TOTAL SALES 1 / 2 /

+11

- 7

+ 3

- b

+ 1

216

r210

226

185

p211

202

212

163

196

210

20U

195

I61t

F u r n i t u r e & bedding

+ 5

+ 2

+ 3

-

h

+ 1

215

218

236

205

p221

209

199

232

201

220

186

191

230

Domestic f l . c o v ' g s .

+ 3

- 9

-10

-12

- 8

157

158

177

161

pl75

179

169

17lt

1ue

188

165

171

176

Major a p p l i a n c e s

-11

""10

- 6

- 5

— 9

259

266

255

230

p23U

193

226

171+

278

262

167

207

166

Radio,phonograph, TV 1 /

- 7

-13

-11

-20

-lk

251i

2h9

260

211

p2l6

232

289

272

238

2hh

216

297

290

0

- h

-

h

- 9

-

h

213

215

228

200

p210

202

206

213

205

222

181

200

213

+13

r- 7

— 3

+ 1

216

r210

225

183

p211

202

213

157

195

209

207

19ii

158

T o t a l of U d e p t s . 1 /
ALL OTHER SALES 1 /

+ li

1 / Monthly i n d e x e s f o r t h i s c a t e g o r y a r e n o t r e l e a s e d p u b l i c l y ; t h e y a r e shown here s o l e l y t o p e r m i t comparisons w i t h d e p a r t m e n t a l changes,
2/ F i g u r e s a r e based on t h e a b b r e v i a t e d sample d e s c r i b e d i n n o t e below and a r e p r e s e n t e d here s o l e l y t o permit comparisons w i t h d e p a r t m e n t a l
changes. For weekly movements of t o t a l department s t o r e s a l e s , r e f e r t o t h e r e g u l a r weekly s a l e s r e p o r t H.8 (based on a b o u t 550 s t o r e s ) .
N o t e : — T o t a l n a t i o n a l sample i s comprised of some 115 s t o r e s ( v a r i e s s l i g h t l y among d e p a r t m e n t s ) of t h e approximately 350 s t o r e s r e g u l a r l y
r e p o r t i n g monthly d e p a r t m e n t a l f i g u r e s .




CONFIDENTIAL

United S t a t e s
os t o n
ew York
Philadelphia
Cleveland
Richmond
Atlanta
Chicago
S t . Louis
Minneapolis
Kansas C i t y
Dallas
San F r a n c i s c o

United S t a t e s
Boston
Mew York
Philadelphia
Cleveland
Richmond
tlanta
'Chicago
u .
S t . Louis
Minneapolis
Kansas C i t y
Dallas
San F r a n c i s c o
For f o o t n o t e s , s a e page 1,



NOT FOR PUBLICATION
SPECIAL WEEKLY REPCRT ON DEPARTMENT STORE SALES—SUMMARY BY DISTRICTS
S a l e s i n S e l e c t e d Departments
Page 2
( P e r c e n t a g e change f r o m c o r r e s p o n d i n g p e r i o d a y e a r ago)
Major
household
appliances
Domestic
f
l
o
o
r
c
o
v
e
r
i
n
g
s
F u r n i t u r e and bedding
It weeks
i+
weeks
k weeks
One week ending
One week ending
One week ending
ending
ending
ending
June 20
June
20
June
201
June
131
June
61May
30
June
20[June
20[June
13[June
6|May
30
June 201 June 131 June 61May 30
+
I
:
+
3
—
9
1
0
—12
)
—
8
—11
—10
—
6
»
6
5
—
5
i
- 9
3
- 9
+ 3
- 1+
+ 2
"=2ir
3
7
-19
—1+6
-52
-12
W
- 7
X
-40
— 4
-11
+ 7
+26
+ 8
- 6
+ l
+ 1
+ 7
-12
- 2
0
-15
+ 6
-13
- 9
0
+ 5
+19
-lit
- It
-15
- 3
-19
+11
+ 9
- 7
-12
+ 8
+ 5
o
+ 6
+ 8
2
0
2
9
-20
1
7
1
3
-10
1
5
—15
3
2
o
+
9
6
1
+
—
+
6
+ 5
-20
+23
+20
+ 1+

- 7
+12
+ 1
-17

-23
- 6
+ 9
- h

-12

+12
- h
- k

-16
+17
+ 6
- 6

+ 5
—2l+
+ 7
+100

-11
-36
-10

+28

- 3
-36
- 2
- 2

-lit
-53
- 7
- 5

- 6
—1+2
- 1+
+26

-lt3
-38
- 7
+ 3

-23
-12
- 9
-2l+

-37
- 9
0
+17

-26
+59
-18
+30

-32
- 3
- 9
0

+ 7
- 6
- 2
- 3
- 3
-20
+37
- k
+18
-13
- 9
+10
+10
+1+5
4-13
8
+
2
+U7
+
8
+22
+1+7
+53
+
5
+
5
1
+57
+
2
+
6
-10
- h
2
8
1
8
3
+
2
+19
+ 3
+30
7
2
+11+
+
2
7
+
1
+27
+31+
1
0
1
2
8
_—13
-10
-18..
1
5
1
9
+
1
^_3_
+21+
7
- 6
- 7
- 7
Grand T o t a l — e n t i r e s t o r e ' l j :
T o t a l of Z+ departments"
Radios,phonographs,television,etc.
weeks
1+ weeks
IT weeks
One week ending
One week e n d i n g
One week ending
ending
ending
ending
June 201June 1 3 | J u n e 6} May 301 June 20 June 201June 1 3 | June 6[May 301 June 20jJune 201June 13[June 6|May' W June 20
+ 1
- 7
-13
-11
-20 • -lit
;
0
- 1+
- 1+
- 9 i - It
1+11
- 7
+ 3
- k
"
TT
-=~v
~=IH~
-10
8
+10
1
9
2
2
-r-T
^ 6
-27
i —17
T
- k
6
—
3
r
6
5
0
+
7
+ 1+
0
- 9
- 8
+12
+18
+ 5
+21
+10
1
It
3
+
1
+
9
5
1
+ 1+
0
+ l
0
-11
- 6
-25
- 9
0
+5 - 6
+ 9
— 7
-11
-16
- 9
0
-1+1
-19
-29
-16
- 7
-31
-13
-26
- 3
- 3

-21+
-31+
- 6

0
-1+7
-1+6
+26

+55

-10

—58
-1+9
0

-26
-37
- 2
- 9

-11
-1+5
-33
—69

-19
-36
-13
-27

-21
—15
+ 8
+17

-13
- 9
- 1+
-11+

-23
-17
+ i+
+1

-15
+ 1
-12
- 8

-18
-10
- 1
- 2

+ 2

-11

+11+
+11+

-8

0
-20

+25
-30
-27
+11

+17
-37
-37
+15

+ k
+ 9
- 7
— 2

+15
+11
- 1+
— 9

+10
+12
- k
+11

+ 5
+ 2
0
- 6

8

+15
+22
+13
+12

-22

+21

9
1+
1

+20

- 7
- 6

- 9
+ 1
+ 9
+13

+11
— 1+
+10

- 3

+ 9
+11+

-11
+ 2

+ 6
+10

- 6

- 1+
.11+

- 6

-12

+5

+
+
+

7
1+
3
8

+
+
+
+

3
8
2
2