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T- ^ 6 3 CONFIDENTIAL - F. R. V NOT FOR PUBLICATION SPECIAL 7JEEKLY REPORT ON DEPARTMENT STORE SALES—UNITED STATES S *9y Sales i n selected departments @tWoiv;*' ' Department Percentage change from a year ago U weeks One week ending ending Jan. 0 | Jan. 1 |Dec.25*|Dec. 10 Jan. 0 Dec. %k January 17, 1955 U A5' ^4 unad jus ted indexes (19^7-it9 monthly sales = 100) 1953 195U Nov. | Oct. Dec. Nov, I Oct. t Sept.j Jan. Sept. GRAND TOTAL SALES 1/ 2/ + 7 - 3 +16 + 1 + 6 el88 128 109 im 80 186 123 112 100 Furniture and bedding +10 - 2 +18 + 9 + 7 el06 128 128 115 110 103 121 132 112 Domestic f l o o r coverings + h - 5 + 8 + 6 + 3 e 81 112 110 91 75 81 109 122 93 Major appliances +2h r+31 +13 +11 +18 e 61 67 82 72 59 57 65 75 70 Radio, phonograph, TV + 3 r- 2 +33 + 2 + 9 e22it 11*8 137 123 101 225 157 lUl 119 Total of U departments V + 9 r+ 1 +21 + 7 + 8 el05 113 llit 101 89 103 110 118 99 ALL OTHER SALES 1 / + 7 - 3 +16 + 1 + 5 el98 129 108 101 79 196 125 111 100 1/ Monthly indexes fcr t h i s category are not released publicly; they are shown here solely to permit comparisons with departmental changes. 1 / Figures are based on the abbreviated sample described in note below and are presented here solely to permit comparisons with departmental changes# For weekly movements of t o t a l department store s a l e s , r e f e r to the regular weekly sales report H.8a (based on about 550 s t o r e s ) . kNote:—Total national sample i s comprised of some 115 stores (varies s l i g h t l y among departments) of the approximately 350 stores regularly " reporting monthly departmental f i g u r e s . *—The large increases shoivxi f o r t h i s week r e f l e c t i n part the f a c t that t h i s year Christmas f e l l on Saturday and the week therefore included f i v e days of heavy pre-Christmas shopping as compared with four days l a s t year when Christmas f e l l on Friday. CONFIDENTIAL - F. R. United States Bcs ton , York ladelphia Cleveland ® SPECIAL WEEKLY REPORT ON DEPARTMENT STORE SALES'—SUMMARY BY' DISTRICTS Sales i n Selected Departments (Percentage change from corresponding period a year ago) Domestic f l o o r coverings Furniture and bedding 2* weeks U weeks One week ending One week ending ending ending Jan. a | Jan. ljDec.25*jDec.lb Jan. 8 Jan. b | Jan. 1IDec.25* 'Dec.lb Jan. U + 6 + 8 T1 +m+ 9 + 4 +10 - 5 Tl+2b — 6 - 0 +T -31 + b +% + 1 TF +6 + 6 +5 + 8 -11 + 9 +17 + 6 +17 - 1 + l +17 +1*3 -12 -25 + h + J U . 8 + 7 - 5 - 5 -18 -11* 6 -26 6 -30 1 -28 +30 - 5 Richmond Atlanta Chicago S t , Louis +58 +1*9 Minneapolis Kansas City Dallas San Francisco - 6 r+hl + 7 -22 + 8 +12 + 5 +20 +22 +11 +25 + 7 +29 - 6 +1*3 r+53 -17 +90 +17 -29 +26 +11 +21* +26 + 5 + 2 +11 +20 +UU 0 -33 - It +10 -22 -29 -20 +88 +30 +1*7 - 7 +19 +22 + 3 - 3 - 6 -27 +1*0 +21 + 6 + 2 + 7 - 3 r+52 - 5 +11 + 1 +17 +60 +23 - 1* +28 +33 +11 - 1 +10 +25 +39 +12 + 5 +19 + 1* -13 +13 + 6 +n* - + 9 + 3 — 5 +27 - 8 -13 -39 +1*1 +36 - 9 + 9 + 7 Richmond Atlanta ^ftcago ST. Louis - h + 2 + 6 -13 -26 r+38 - 8 +31 +25 +5 +1*5 +35 + 3 -10 0 +13 + 7 + 7 +37 + 2 +19 Minneapolis Kansas City Dallas San Francisco For f o o t n o t e s , see page 1. +19 +89 +37 +21 -19 +20 +102 +37 + 5 - i* + 3 +11 + 1 +27 + 3 +5 + 6 - 9 +12 0 +7 + 3 United States Boston New York Philadelphia Cleveland +18 -11 -15 -19 - 9 +19 -19 2 +10 -20 + 9 - 9 +H* - 7 +22 - 6 + 1* + 2 - 2 + h Total of It departments'" Radios,phonographs,television, e t c . It weeks 1* weeks One week ending One week ending ending ending Jan. 8 Jan. bIJan. 1IDec.25#IDec.lb Jan. 51Jan. 1 [Dec.25*- [Dec, lb Jan. b TB~~ +21 + 7 r+ 1 + 2 + 9 +33 + 3 r- 2 -=T + 3 +17 + 7 T T -20 - 5 +2*3 425 -24 +12 + 9 +22 + 8 - 1 + 6 +11 +1*1 + 1 - 7 -27 +3 2 - 6 +28 +1*5 - 7 + 5 + 8 +16 — 5 +51* +28 + 6 +18 +17 -25 +65 +5 +13 +15 - 2 NOT FOR PUBLICATION Page 2 appliances Major household h weeks One week ending ending Jan. "8™ +11 +30 +21 +23 +16 ~+m +13 - 7 +32 +38 +19 -10 +21 +1h +17 +83 +35 +39 - 9 -15 +15 - 7 + 7 -13 + 9 + 1 + 7 +6 U +92 +21* r+31 +32 +13 +63 + 1* +13 +21 -12 +23 +3U - 2 r+76 - 2 +289 - 9 +3U +38 +56 +11 -38 +69 + 3 +2k -17 + 7 0 +10 +28 +12 +31 +1*6 +lii -it* +22 +11 Grand Total—entire store £ / i* weeks One week ending ending HE Jan. b + 6 + 1 +16 + 7 - 3 0 + 4 +13 + 6 - 5 + 6 +1 +17 + 7 r- 5 + 1 - 2 +19 -11* - 2 + 1 - 2 +11* -15 + 3 + 8 +11 +21 +13 + 8 +10 + 7 - 3 +38 -11 + 7 +17 +16 +18 +17 + + + + 1 3 2 7 + 6 +12 + 6 +10 +18 + 8 + 3 + 5 +11 +12 + 9 + 3 - 7 +11 r+ 5 +16 +17 +16 +10 + + + + 2 1 5 3 + 7 + 9 + 6 +10 + 6
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