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T~- 7

4
SPECIAL WEEKII REPORT ON DEPARTMENT STORE SALES—UNITED STATES SUMMARY

NOT FOR

Sales in selected departments

Department

CATION

April

„

r

Fc
Monthly unadjustqgr±%gasxes W S j
Percentage change from a year ago
Weekly unadjusted indexes
(19ul average monthly
U weeks (1941 aver.weekly sales=100)
fine Tmeelr enrHncr
ending
4W1951
1952
1953
1953
Mar. 28 Mar. 21 Mar.lbMar.
|
7 Mar. 28 Mar. 28 (Mar. 21 Mar.lU Mar. 7 Feb. | Jan. Dec, |Nov. |Mar. Feb. |Jan9i5ftc. (Nov.

%

223

r220

201

192

pl6U

180

1|05

25U

195

16U

181

37h 270

+ 5

20lt

205

206

218

P232

227

210

228

191

230

221

192 227

+11

+

175

177

181

192

pl70

179

189

229

171

176

188

187

+12

+3U

+ 9

193

226

200

252

pl79

198

213

210

207

166

193

199 222

- 1

- 3

+ 5

— 5

260

303

286

353

P270

330

701

169

297

290

35U

718 565

- 1

+ h

+ 1

+12

+ h

201

212

20?

231

P215

221

256

2h9

200

213

222

216 265

+ 7

+13

+ 7

+

+

226

220

200

187

pl59

176

122

25U

19U

158

177

389

GRID TOTAL SALES 1/2/ + 7

+12

+ 7

+ 7

+

Furniture & bedding

+ 1

+ 6

+ h

+ 9

Domestic fl. cov'gs

+

4- 3

- 5

Major appliances

- 1

+ 7

Jiadio,phonograph,TV1/

-11

Total of ij. depts. l/
ALL OTHER SALES 3/

2

6

8

2

8

2h6

270

p—Preliminary.
r—Revised.
l/ Monthly indexes for this category are not released publiclyj they are shown here solely to permit comparisons with departmental changes.
2/ Figures are based on the abbreviated sample described in note below and are presented here solely to permit comparisons with departmental
changes. For weekly movements of total department store sales, refer to the regular weekly sales report H.8 (based on about 550 stores).
Note:—-Total national sample is comprised of some 115 stores (varies slightly among departments) of the approximately 350 stores regularly
reporting monthly departmental figures.




CONFIDENTIAL

United States
os ton
ew Y ork
Philadelphia
Cleveland
Richmond
Atlanta
Chicago
St. Louis

SPECIAL WEEKLY' REPORT ON DEPARTMENT STORE SALES—SUMMARY BY" DISTRICTS
Sales in Selected Departments
(Percentage change from corresponding period a year ago)
Domestic floor coverings
Furniture and bedding'
U
weeks
it weeks
One -week ending
One week ending
ending
ending
Mar. 251Mar. 21 |Mar.lit IMar, Mar.
7
25 Mar. 251Mar. 211 Mar. lit| Mar.Mar.
7 2#
+ 1
+ 2
+ll
+ 2
+5
+ It
+ 9
+ 3
- 5
T ™
+ "T
- 1
~+28~ •+2T ~+I5~ —lit
+11
+ U
+35
- 8
- 6
0
+ 6
-21
- 2
+ 7
+ 3
-13
- 3
- 8
- 6
+ 8
-21
+ k
+ 3
+5 +5
+ 7
- 7
- 8
+ 8
+18
+lit
+27
+17
- 9
+33
- 5 +22
- 2
+12
+ 8

-5

- 7
+10
+ 1
+ 3

-15
+16
+ 2
+32

+21

+11
-10

+ 8
— 9

+1*6
-16

+7

-IiO

Richmond
Ltlanta
Chicago
St. Louis

- 8
+30
+ It
-19

+ 2
+16
-31

+ 7
-13
+17
+ 3

+ 8
-17
-it
0

Minneapolis
Kansas City
Dallas
San Francisco
"For footnotes, see na?e

+lit
-20
-32
+60

-33
+29
+ 9
+68

0
+157
-lit
+27

+96
+206
+79
+36

Minneapolis
Kansas City
Dallas
San Francisco

United States
Boston
New York
Philadelphia
Cleveland




- U
+ 6

+5

+ it

+15
+23
-20
+19
-11
+12
+ 5 +76
+17
+16
+28
+19
+U9
+29
Radios,phonographs,television,etc.
4 weeks
One -week ending
ending
Mar. 25 jMar. 21 [Mar, lit [Mar.Mar.
7 25
-11
+5 -5
- 3
-=nr
T8~ " W
-21
-35
-50
-ItO
-iti
—itlt
-27
+
1
+23
-17
+ 3
- 5
2
6
-20
-11
-22
-25
-11

-27

+ 2
- it

-10
+13
0
+18

-15

+m
+7it
+ 6
+U7

+10
-lit
+ 7
+35

7

+20
- 2
-27

-5

o

-5
-31

-13
+11
+ 8
+ 8

-10
+10

0
- 9

Page 2
Major household appliances
it weeks
One xiteek ending
ending
Mar. 25
+3i*
+ 9
+12
- 1
+ 7
"+5U"
-lit
"+77"
- 7
+27
-17
-36
- 9
-39
+ 8
+ 6
+ 9
+16
+10
+ 1
+20
+ 6
-11
- 9
-18
+37

-5

-10

+ 7
+9it
+10
+ 2

—5

h
- it
+29
+23
-

-19
+ it
+5o

-5
+20
+ 9
+11

+21
0
+ 8
-22
+12
-21
+178
+50
-hi
+33
0
0
+60
+28
+171
+itO
+39
+31
-2 It + 8 0
- 8
- 8
+51
+126
+31
+U9
+ 5 -19
+35
- 9
+18
6
+
2
1
7
+28
-5
-5 - 7
- 7
Grand Total—entire store 2/
Total of It departments
It weeks
it weeks
One week ending
One week ending
ending
ending
Mar.
Mar. 25 IMar. 211 Mar. lit j Mar.
7 25 Mar. 25 [Mar. 211Mar. Ik|Mar. 7 Mar. 25
+ 8
- 1
+12
+12
+ 1
+ it
+ 7 +7
+ it
+ 7
"ZTET - 3
+10
"+TT
W
+31
+ 3
"+3T W
0
+ 1
-16
+ It
+ 3
-it
- 9
- 3
- 9
- 7
2
+
2
+ 3
- 2
+ 3
+ 3
+ 9
+ 5 + It + 3
+11
+
1
0
1
0
+11
+15
+15 + it
+ 9
- It
+17
- 7
+20
+ 3
- 3

+

-11

NOT FOR PUBLICATION

-5
+20

+ it
-10
-11

- 8

+15
+23

+
+
+

9
3
7
8

- it
+26

+5
+10

+5

- 1

+ 5
+13
+11
+12

+12
r+13
+11
+19

•— 1
+12
+ 3
+12

+ 6
+ it

+17

+lit

+28
r+22
+15
+ 9

+ 9
r+13
+ It
+ 8

+18
+llt
+20
+ 7

+ It
-10

- It
+ 7

+ 3

+5

+76
+93
+70
+18

+18
+21
+21

+5
+iit
+ 7

+

5

+

7

+5
+11

+ 8
+12

+17
+1J
+l!t
+ 8